1. Chapter 15 pt. 2: Personality and
the Trait, Humanistic, and Social
Cognitive Perspectives
Pg. 513 picture
2. The Trait Perspective
The father of the trait
perspective of personality is
Gordon Allport.
The trait perspective looks to
DESCRIBE personality in
terms of fundamental traits:
pattern of behavior or
disposition to feel or act as
assessed by self-reported
inventories or peer reports.
3. Myers –Briggs Type Indicator
126 questions which ask patients
for preferences
Example- Feeling or Thinking
Type
Used in the business world
6. Method used For Measuring
Personality for Trait Perspective
Personality Inventory: a questionnaire
that is usually true/false in which people
respond to items designed to gauge a
wide range of feelings and behaviors;
used to assess selected personality traits.
Weakness of This Measuring Device?
7. Example of Personality Inventory
Minnesota Multiphasic Personality
Inventory: most widely used personality
test. Purpose was to identify emotional
disorders but is also now used for
screening purposes for employment.
Test is an example of being empirically
derived test: having pool of test
questions that discriminate between
groups. (Ex: Certain questions
Depressed vs. Normal were likely to
answer differently)
8. Self Reports
Most widely used method
Simply asking friends and
family about you
9. Dimensions of Personality
Through factor
analysis, the
Ensencks identified
dimensions of
personality were as
introverted (keep
to yourself)/
extroverted
(outgoing) and
stable/unstable.
UNSTABLE
STABLE
choleric
melancholic
phlegmaticsanguine
INTROVERTED EXTRAVERTED
Moody
Anxious
Rigid
Sober
Pessimistic
Reserved
Unsociable
Quiet
Sociable
Outgoing
Talkative
Responsive
Easygoing
Lively
Carefree
Leadership
Passive
Careful
Thoughtful
Peaceful
Controlled
Reliable
Even-tempered
Calm
Touchy
Restless
Aggressive
Excitable
Changeable
Impulsive
Optimistic
Active
10. The Big Five Expands Upon The
Dimensions of Personality
The “Big Five” Personality Factors
Trait Dimension Description
Emotional Stability Calm versus anxious
Secure versus insecure
Self-satisfied versus self-pitying
Extraversion Sociable versus retiring
Fun-loving versus sober
Affectionate versus reserved
Openness Imaginative versus practical
Preference for variety versus
preference for routine
Independent versus conforming
Agreeableness Soft-hearted versus ruthless
Trusting versus suspicious
Helpful versus uncooperative
Conscientiousness Organized versus disorganized
Careful versus carel
Disciplined versus impulsive
11. Big 5 Research Explores These
Questions
1. How Stable are these Traits?
In adulthood quite stable
2. How heritable are they?
About 50%
3. How well do they apply to other cultures?
Reasonably well
4. Do the Big Five traits predict other personal
attributes?
Yes
Highly conscientious people tend to also be
morning people
12. Evaluating the Trait Perspective
Person-Situation Controversy
Traits exist. We differ. And our
difference matter
Averages in traits are consistent
Consistency of Expressive Style
Traits ( level of expressiveness) can
remain hidden
But in most situations a person’s true
personality will come through
13. The Humanistic Perspective
The two founders of the
Humanistic Perspective are
Abraham Maslow and Carl
Rogers.
The Humanistic
Perspective focuses on the
growth potential of healthy
people. They focus on the
power of free will and how
people view themselves as a
whole in pursuit of growth.
Maslow
Rogers
14. Maslow’s Main Idea
1. Self Actualization: ultimate
goal in hierarchy of needs; meet
one’s potential.
15. Carl Rogers’ Person Centered
Approach
Believed all humans had potential for
growth; just need climate that has:
–Genuineness (truthful/sincere)
–Acceptance (unconditional positive
regard)
–Empathy (try to understand others)
Unconditional Positive Regard:
attitude of total acceptance towards
another person.
16. Humanistic Perspective’s Central
Concept to Understanding Personality
Self-Concept: all thoughts and feelings about
ourselves: “Who am I?”
Related terms to understand Self
Concept:
–Self Esteem: feelings of self-
worth.
–Self-Serving Bias: a readiness to
perceive oneself favorably.
19. Astrology and Palm Readings
1996- 300 million dollars on
psychic hotlines
Palm reading, horoscopes and
handwriting analysis DO NOT
WORK
20. Astrology and Palm Readings
How do they do it?
– 1. People are similar in many ways – “ I
sense you’re nursing a grudge against
someone”
– 2.The Barnum Effect-ppl have a strong
tendency to believe that traits apply
specifically to them especially if these traits
are favorable and stated in a general way
– 3. They read our clothing, physical features,
nonverbal gestures and reactions to what we
say
– 4. John Edwards- “Throws many things at the
wall, sees what sticks and goes with it”
22. Social Cognitive Perspective
Father of Social Cognitive
Perspective is Albert
Bandura.
Social Cognitive
Perspective: emphasizes
the importance of external
events (society) and how we
interpret them (cognition).
–Conditioning
–Modeling
23. Personality is Made Up of
Interlocking Forces
Reciprocal Determinism: is the idea
that environment influences personality
AND personality influences the
environment.
Same environment can have completely
different effects on different people
because of how they interpret and react
to external events.
– You choose your environment and it then
shapes you
24. Social Cognitive Perspective
Focuses on Personal Control
Personal Control: sense of controlling
the environment rather than feeling
helpless.
Study Personal Control in 2 ways:
– 1. Correlates ppls feelings of control with
their behaviors and achievements
– 2. Experiment- raise and lower ppls sense
of control and rate the effects
25. Locus of Control
Achievement is
highest when
people have:
Internal Locus of
Control: idea
that one control’s
their own
destiny.
26. External Locus of Control Can
Lead to Learned Helplessness
External Locus of Control: perception
that chance or outside forces beyond
one’s personal control determines one’s
fate.
Learned Helplessness: hopelessness
and passive resignation an animal or
human learns when unable to avoid
repeated aversive events.
Ex: Dog being uncontrollably shocked for
period; will not later escape when time
arrives.
27. Optimism
Do you view
yourself as
optimistic or
pessimistic?
Optimistic ppl are
more productive,
health and happy
Excessive
optimism can be
bad
28. Evaluating the Social
Cognitive Perspective
Most widely accepted approach
by current psychologists since it
takes aspects from learning and
cognition.
Criticized by some because it fails
to consider possible unconscious
motives and focuses too much on
environment not enough on inner
traits.
29. Exploring the Self
Possible Selves
–Visions and goals we have for
ourselves
–Dreams led to achievements
Spotlight Effect
–PPl are less aware of us than we think
Self Esteem-
–PPl who feel good about themselves
are better off
–Low Self Esteem comes in a variety of
30. Exploring the Self
Self Serving Bias
– Our readiness to perceive ourselves
favorably
People accept more credit for goods
things more than bad things
Most ppl see themselves as better
than average
Survey Question: Who is most likely to go
to heaven? Who beats out Princess
Diana, Gandhi, MLK Jr., and Mother
Theresa?
31. Exploring the Self
If Self Serving Bias
prevails why do ppl put
themselves down?
1. Strategy for
compliments
2. Prepare for possible
failure
3. Pertains to “old”
self
32. Individualism vs. Collectivism
Individualism
–giving priority to one’s own goals over
group goals and defining one’s identity
in terms of personal attributes rather
than group identifications
Collectivism
–giving priority to the goals of one’s
group (often one’s extended family or
work group) and defining one’s identity
accordingly