intoduction description History overview Products sales, Distribution, marketing CEO,s distributors and Resellers online SWOT Analysis strength and weakness Threat and opportunities description of microsoft :global computer technology corporation headquarters in Redmond Washington Employs 90% & -60% work in U.S world’s #1 software company History of microsoft:Company founded by Bill gates and paul Allen on April 4, 1975 window 3.0 is a success Continued success for Microsoft Gates awarded national medal of technology products: computers, windows , windows phone, xbox, office , office for apps..

1. Presentation of
management
12 -01-2015

2. Presentation Topic
MICROSOFT COMPANY ANALYSIS

3. Member Name
Name Syeda Aqsa
Roll # 28

4. Introduction
 DESCRIPTION
 HISTORY OVERVIEW
 PRODUCTS
 SALES, DISTRIBUTION, MARKETING
• CEO,S
• DISTRIBUTORS AND RESELLERS
• ONLINE
 SWOT ANALYSIS
• STRENGTH AND WEAKNESS
• THREAT AND OPPORTUNITIES

5. Description of Microsoft
 global computer technology corporation
 headquarters in Redmond Washington
 Employs 90% & -60% work in U.S
 world’s #1 software company

6. History of Microsoft
 COMPANY FOUNDED BY BILL GATES AND PAUL ALLEN ON APRIL
4, 1975
 WINDOW 3.0 IS A SUCCESS
 CONTINUED SUCCESS FOR MICROSOFT
 GATES AWARDED NATIONAL MEDAL OF TECHNOLOGY

7. History of Microsoft
 INTERNET BROWSER
 MSN
 MSNBC
 MICROSOFT LAUNCHES ZUNE , XBOX , XBOX 360
DEBUTS
 BING THE FIRST DECISION SEARCH ENGINE

8. products
Computers
 Surface All-in-ones
 desktops Laptop
 Ultra-books Accessories Tablets
 convertibles PC games

9. products
 WINDOWS
 WINDOWS 8 WINDOWS 8 PRO
 WINDOWS PHONE
 WINDOWS PHONE FOR AT&T
 WINDOWS PHONE FOR VERIZON
 WINDOWS PHONE FOR T-MOBILE.

10. products
 Xbox
 Xbox One
 Xbox 360
 Xbox LIVE
 Accessories
 Computer accessories
 Xbox 360 accessories
 Windows Phone accessories
 PC gaming Audio accessories

11. products
 Office
 Office for Windows
 Office for Mac
 Office University
 All Office apps
 Additional software
 Visual Studio
 PC games

12. Office for apps
APPS

13. SWOT Analysis
 Strengths
 Brand loyalty
 Brand reputation
 Easy to use software
 Strong distribution channels
 Robust financial performance
 Acquisition of Skype

14. SWOT Analysis
 Weakness
 Poor acquisitions and investments
 Dependence on hardware manufacturers
 Criticism over security flaws
 Mature PC markets
 Slow to innovate

15. SWOT Analysis
 Opportunities
 Threats Cloud based services
 Mobile advertising
 Mobile device industry
 Growth through acquisitions

16. SWOT Analysis
 Threats
 Intense competition in software products
 Changing consumer needs and habits
 Open source projects
 Potential lawsuits

17. The End