You can save an awful lot of time and money repurposing your old content into something fresh and new. This presentation will show you how to take the content you have and and make it into something amazing.

1. Understanding The Concept of
Repurposing Your Content
Susan Harrison
Harrison Kenyon Marketing

2. Understanding the Concept of
Repurposing Your Content
You may have heard about repurposing your
content but do you really understand what it is all
about? How and why would you want to take one
piece of work and change it up and use it again?

3. Understanding the Concept of
Repurposing Your Content
Well the thing to remember is that you have more
than one place to use your content. Of course you
want to have content which you can publish on
your website. It is also necessary to post content to
document sharing sites, YouTube and to have
content for your social media sites.

4. Understanding the Concept of
Repurposing Your Content
How many times did you not know what to post to
your Facebook or Google+ page? Here’s how you
can remedy that!

5. Understanding the Concept of
Repurposing Your Content
By simply taking a piece of work, an article or a short
report, you can chop it up, mix it up and rearrange
paragraphs to come up with a new piece of work.
This piece can then be used to populate other sites.
This will help bring you more traffic to your site as
well as giving you more exposure for your business.

6. Understanding the Concept of
Repurposing Your Content
No one is going to deny that you need as much
traffic to your site as possible.

7. Understanding the Concept of
Repurposing Your Content
Repurposing your content entails doing a mixture of
things. For example you can take a short article and
turn it into a slide presentation. You could record an
audio version of the article, or you could break
down the article into email messages.

8. Understanding the Concept of
Repurposing Your Content
So immediately you have at least 3 other pieces of
content from just one short article. If this isn’t a way
to free up your time and save money on buying
new content, then I don’t know what is!

9. Understanding the Concept of
Repurposing Your Content
You can use these methods not just on content
which you purchase but for content that you have
written yourself. If you have a particular blog post or
article that you are proud of, why not change the
format and post it in other places online?

10. Understanding the Concept of
Repurposing Your Content
Longer articles can simply be broken down into two
or three shorter ones and posted as blog content for
a week. Just add some images or graphics to
spruce up the page and to allow people to pin to
their Pinterest boards.

11. Understanding the Concept of
Repurposing Your Content
We are not talking about making duplicate content
when we talk about repurposing or reusing content.
Instead we are discussing different ways to use your
content in multiple ways, by making small changes
to them.

12. Understanding the Concept of
Repurposing Your Content
Want to know more?
Head over to www.harrisonkenyon.com