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STRATEGIC MANAGEMENT   Functional Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONTENTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Refrences ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is Strategy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DIFFERENT LEVELS OF STRATEGY CORPORATE  OFFICE SBU A SBU B SBU C FINANCE MARKETING OPERATIONS HRM INFORMATION LEVELS OF MANAGEMENT LEVELS OF STRATEGY CORPORATE SBU FUNCTIONAL CORPORATE LEVEL BUSINESS LEVEL FUNCTIONAL LEVEL
FUNCTIONAL STRATEGY ,[object Object],[object Object],[object Object]
Continued.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Continued.. ,[object Object],[object Object],[object Object],[object Object]
Key Goals  ,[object Object],[object Object]
FUNCTIONAL STRATEGY OBJECTIVES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Types of Functional Strategies: ,[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONTD.. ,[object Object],[object Object],[object Object],[object Object]
Contd… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other marketing strategies.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object]
4PS OF MARKETING ,[object Object],[object Object],[object Object],[object Object],[object Object]
Research and Development Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONTD.. ,[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object],[object Object]
DR. REDDY’  LAB - STRATEGY ,[object Object],[object Object],[object Object],[object Object]
Findings 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object]
HRM Strategy ,[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object]
FINANCIAL Strategy ,[object Object]
Cont… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
INFORMATION MANAGEMENT Strategy ,[object Object]
L&T (Larsen &Toubro) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Functional Strategies

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  • 5. DIFFERENT LEVELS OF STRATEGY CORPORATE OFFICE SBU A SBU B SBU C FINANCE MARKETING OPERATIONS HRM INFORMATION LEVELS OF MANAGEMENT LEVELS OF STRATEGY CORPORATE SBU FUNCTIONAL CORPORATE LEVEL BUSINESS LEVEL FUNCTIONAL LEVEL
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