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updated:10/2012
IN A NUTSHELL

Supernova is an intense startup acceleration
program that provides pre-seed investment +
mentorship + infrastructure + connections to
founders of web & mobile startups.
Entrepreneurs build their product under the
guidance of other successful entrepreneurs,
product experts, and investors - taking it from an
idea to a fundable business.
SUPERNOVA IS...

★ based in south Brazil: Curitiba (#3 world’s smartest cities,
Forbes 2009*)


★ designed for startups that develop web-base
applications, software or service that has a national or
global reach.

★ partial to social media, consumer web, b2b and b2c


                                                              http://www.forbes.com/2009/12/03/
                                                           infrastructure-economy-urban-opinions-
                                                                columnists-smart-cities-09-joel-
                                                                      kotkin_slide_4.html
SUPERNOVA APPROACH

★ creating a vibrant and educational ambient to boost
entrepreneurship

★building trust between founders, investors and other
stakeholders.

★ establishing connections that impact positively on the
local ecosystem
                                             ...and much more
THE PROGRAMME
With an intensive acceleration program, we help startups to refine
ideas, build and execute a validated business model that culminates
with a investor day where we will help them pitch to a selected group
of Angel investors,VCs and Private Equity groups for next stage
funding.
      ★   twice a year, 4-6 great talented teams are selected
      ★   each startup share a percentage of their equity (i.e. Commom Stock)
      ★ free co-working space is offered with other essential amenities promoting collaboration
      and synergies between teams
      ★ a mentor pool is formed by successful entrepreneurs, executives, investors and domains
      experts that will work intensively with teams during the 3-month program
      ★ the program ends with a “demo day” where teams will pitch to international and
      national Business Angel, Venture Capitalists and Corporate Investors


      acceleration                   building                    execution                         finale
  ★ refine idea (data, data,   ★   release Beta version     ★   validate business model   ★   demo day
  data)                       ★   refine business model     ★   first customers            ★   investor pitch
  ★ engage mentors                                                                       ★   graduation
                                                                                         ★   next steps


                                                 www.supernovabr.com
www.supernovabr.com
INITIATIVES

★ Sponsor and operation of the 1st startup club in
Brazil

★ Sponsor and promotion of educational events.

★ Provide constructive feedback for startups during
open-events
Initiative: Startup Club



  ★   First startup club in Brazil. Sponsored and operated by Supernova.
  ★ Aims   to enhance local ecosystem, providing subsidized coworking space, workshops and educational events.
  ★   7 startups currently participanting.




                                                    www.supernovabr.com
we love to partner with like-minded companies




  ★   biggest angel investor   ★   Coworking space
       network in Brazil
WHY BRAZIL?




     ...and much more
Brazil’s digital market and startups are growing fast, and
  are expected to continue in the forthcoming years
               users with internet access
               users that buy online                  e-commerce turnover                # of startups funded

             39,0 million
   2007                                                   BRL 6,3 billion         5
                9,5 million
                     62,3 million                         BRL 8,2 billion
   2008                                                                            10
                 13,2 million
                        66,3 million                      BRL 10,6 billion
   2009                                                                            7
                   17,6 million
                           73,7 million
   2010                                                   BRL 14,8 billion                21
                       23,0 million
                             78,5 million
 2011*                                                     BRL 19 billion                                             64
*estimates
                           32,0 million




                      investments in startups

                      2005-2008     US$ 300 million       2011    US$ 750 million


                                                                             source: Ibope, camara e-net, e-bit, Telebrasil, Anatel,
                                                 www.supernovabr.com           Cláudio Furtado (FGV) and Censo Brasileiro da
                                                                                Indústria de Private Equity e Venture Capital
Nearly one third of graduates in Brazil intend to found
its own company within 5 years after graduating

                    career intentions after graduation (%) *
                             Soon after graduating      5 years after graduating


                                                                                   30,3
    to work in a big company (250 or more employees)
                                                           8,1



                                                           8,4
                           to found my own company
                                                                              27,1




                                              www.supernovabr.com                         *source: GUESSS Report 2011 -
                                                                                           supported by Ernest & Young
CONTACT US:

www.supernovabr.com
info@supernovabr.com

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Supernova Startup Accelerator - Brazil

  • 2. IN A NUTSHELL Supernova is an intense startup acceleration program that provides pre-seed investment + mentorship + infrastructure + connections to founders of web & mobile startups. Entrepreneurs build their product under the guidance of other successful entrepreneurs, product experts, and investors - taking it from an idea to a fundable business.
  • 3. SUPERNOVA IS... ★ based in south Brazil: Curitiba (#3 world’s smartest cities, Forbes 2009*) ★ designed for startups that develop web-base applications, software or service that has a national or global reach. ★ partial to social media, consumer web, b2b and b2c http://www.forbes.com/2009/12/03/ infrastructure-economy-urban-opinions- columnists-smart-cities-09-joel- kotkin_slide_4.html
  • 4. SUPERNOVA APPROACH ★ creating a vibrant and educational ambient to boost entrepreneurship ★building trust between founders, investors and other stakeholders. ★ establishing connections that impact positively on the local ecosystem ...and much more
  • 6. With an intensive acceleration program, we help startups to refine ideas, build and execute a validated business model that culminates with a investor day where we will help them pitch to a selected group of Angel investors,VCs and Private Equity groups for next stage funding. ★ twice a year, 4-6 great talented teams are selected ★ each startup share a percentage of their equity (i.e. Commom Stock) ★ free co-working space is offered with other essential amenities promoting collaboration and synergies between teams ★ a mentor pool is formed by successful entrepreneurs, executives, investors and domains experts that will work intensively with teams during the 3-month program ★ the program ends with a “demo day” where teams will pitch to international and national Business Angel, Venture Capitalists and Corporate Investors acceleration building execution finale ★ refine idea (data, data, ★ release Beta version ★ validate business model ★ demo day data) ★ refine business model ★ first customers ★ investor pitch ★ engage mentors ★ graduation ★ next steps www.supernovabr.com
  • 8. INITIATIVES ★ Sponsor and operation of the 1st startup club in Brazil ★ Sponsor and promotion of educational events. ★ Provide constructive feedback for startups during open-events
  • 9. Initiative: Startup Club ★ First startup club in Brazil. Sponsored and operated by Supernova. ★ Aims to enhance local ecosystem, providing subsidized coworking space, workshops and educational events. ★ 7 startups currently participanting. www.supernovabr.com
  • 10. we love to partner with like-minded companies ★ biggest angel investor ★ Coworking space network in Brazil
  • 11. WHY BRAZIL? ...and much more
  • 12. Brazil’s digital market and startups are growing fast, and are expected to continue in the forthcoming years users with internet access users that buy online e-commerce turnover # of startups funded 39,0 million 2007 BRL 6,3 billion 5 9,5 million 62,3 million BRL 8,2 billion 2008 10 13,2 million 66,3 million BRL 10,6 billion 2009 7 17,6 million 73,7 million 2010 BRL 14,8 billion 21 23,0 million 78,5 million 2011* BRL 19 billion 64 *estimates 32,0 million investments in startups 2005-2008 US$ 300 million 2011 US$ 750 million source: Ibope, camara e-net, e-bit, Telebrasil, Anatel, www.supernovabr.com Cláudio Furtado (FGV) and Censo Brasileiro da Indústria de Private Equity e Venture Capital
  • 13. Nearly one third of graduates in Brazil intend to found its own company within 5 years after graduating career intentions after graduation (%) * Soon after graduating 5 years after graduating 30,3 to work in a big company (250 or more employees) 8,1 8,4 to found my own company 27,1 www.supernovabr.com *source: GUESSS Report 2011 - supported by Ernest & Young