The Art of Creating Awe

1. By Rob Legato

3. “We tried to replicate
“Like a Collective
Consciousness” not what we saw,
“We ask people to view stock But what we
footage from the Saturn 5
Launch. When we asked
them to describe it back to
us, they described it with
remembered.”
different camera cuts and
different angle views. And we
asked ourselves, what the
hell were they just watching
a second ago?”

5. --Real and Fake--
“Once your audience believes it’s real
It becomes easier to blur that line between”

8. All Of The
Images: Images Were
-
http://www.ted.com/talks/rob_legato
_the_art_of_creating_awe.html
Screen Shots.
- “We Create a Falsehood”
-Rob Legato