[20070602] Bar Camp Seoul2

Telco 2.0 - Bridging Telecoms and WEB Last updated : 2007. 06. 02 Author : Jinhong Yang (HERIT Corp. Convergence Service Planning Team) Contact : [email_address] , 011-9518-4555 Blog : http://sunupnet.tistory.com

Contents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

1. Big Picture WEB as PLATFORM IT TELCO Solution Company 2007 Telecommunication Company - OPEN - Network Resource PAST PRESENT FUTURE Web 2.0 2005 Internet Bubble 2000 1998 Parlay/OSA TCP/IP HTTP Parlay X HTTP /SOAP REST ful Broadband All IP IN PSTN CMDA 1x NGN IMS 3G WiBro(WiMAX)

2.1 Mobile Web Environment - SKT (1/2) Closed Internet: Mobile Web Ecosystem 은 어디에 ? Full-Browsing? Source : HSN 2007 Conference, 임종태 , SKT Wireless Internet: Nate, June That’s all. (26.6%) Wireless lnternet VAS (4.4%) Voice (69.1%) ※ VAS: Value Added Service

2.1 Mobile Web Environment - SKT (2/2) Source : HSN 2007 Conference, 임종태 , SKT MP3 Player Monthly Flat Rate, Unlimited Streaming Music Rental Flat Rate Plan Publishers Hardware Manufacturer Co-Creation No.1 in Subscriber Base (April 2006) : 5.2 million users; 700,000 monthly subscribers No.2 in Visitors to Music Portal : About 6 million Unique Visitors a Month Over 1 Million Licensed Music Sources “ Korea's SK Telecom Co. offers a $5 a month music subscription that allows customers to download any of 700,000 songs to a phone, PC, or music player. That makes the subscription much more convenient than similar services in the U.S. because Korean customers can get any song they want, wherever and whenever they want it . “ BusinessWeek(15/4/2005)

2.2 Introduction of Parlay Group ,[object Object],[object Object],[object Object]

2.3 Bridging Methodology (1/5) ,[object Object],Source : http://justiceloj.tistory.com/77 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2.3 Bridging Methodology (2/5) ,[object Object],Source : http://justiceloj.tistory.com/77 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2.3 Bridging Methodology (3/5) ,[object Object],Source : http://justiceloj.tistory.com/77 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2.4 Available Network Resources (Parlay X 2.0 APIs) Third Party Call Call Notification Short Message Multimedia Messaging Terminal Location ,[object Object],[object Object],[object Object],[object Object],[object Object],Audio Call Multimedia Conference ,[object Object],[object Object],Terminal Status ,[object Object],Payment ,[object Object],Account Management ,[object Object],Address List Management ,[object Object],Presence ,[object Object],Call Handling ,[object Object],[object Object]

2.4 Available Network Resources (Parlay 5.0 APIs) Generic Call Control Multiparty Call Control Multimedia Call Control Conference Call Control ,[object Object],[object Object],[object Object],[object Object],User Interaction Mobility Terminal Capabilities ,[object Object],[object Object],[object Object],Data Session Control Generic Messaging Connectivity Manager Account Management ,[object Object],[object Object],[object Object],[object Object],Charging Policy Management Presence & Availability Management ,[object Object],[object Object],[object Object],Multimedia Messaging ,[object Object]

2.5 Converged (Mashup) Services Source: Lucent, 15 th Parlay Meeting, Oct. 2005 ,[object Object],RTP/RTSP IGMP Proprietary EPG SIP, CAMEL, AIN MM1, SMS IMAP, MIME etc. HTTP SMTP WAP etc. Video on Demand, Pay Per View, Wireless BCMC, IP TV, etc. Voicemail, MMS, SMS, Email etc. Web/WAP, Calendar, PIM, On Line Transactions, Content Services, Gaming, etc. Communications Networks VoIP, IM , PTT Video Conference Presence, Location, etc. Messaging Services Streaming Services Web / WAP Information Services Communication Services SOA Blending Telecom Web Services

2.6 Near FUTURE WEB as PLATFORM IT TELCO Solution Company 2007 WEB + Mashup Services + Telco’s ASSET Telecommunication Company - OPEN - Network Resource PAST PRESENT FUTURE Web 2.0 2005 Internet Bubble 2000 1998 Parlay/OSA TCP/IP HTTP Parlay X HTTP /SOAP REST ful Broadband All IP IN PSTN CMDA 1x NGN IMS 3G WiBro(WiMAX)

3.1 iPhone iPhone Widescreen iPod Breakthrough Internet Device ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3.2 Mobile Web 2.0 Keys Proprietary Walled Garden Open Garden Open APIs Full Browser

3.3 Mobile 2.0 Open APIs - BT’s Web21C SDK Open APIs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mashup Ecosystem >> Open Data, Open Set of Services ,[object Object],[object Object]

Q&A - Thank you Last updated : 2007. 06. 02 Author : Jinhong Yang (HERIT Corp. Convergence Service Planning Team) Contact : [email_address] , 011-9518-4555 Blog : http://sunupnet.tistory.com

[20070602] Bar Camp Seoul2

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[20070602] Bar Camp Seoul2