1. Petrol vs. Diesel
SUNIL KUMAR MISHRA

2. Petrol vs. Diesel
Are Diesel car owners happy than Petrol car
owners?
Do they feel smarter for their decision?
How Petrol care owners feel about diesel cars?

3. Car owner selection
Car owners of Pune (Maharashtra),
Ahmadabad(Gujarat )and a little from North
region also to cover major geography.
Customers interacted majorly executives in
tractor industry, Finance company and channel
partners in tractor industry.
Interacted majorly face to face and some
times on telephones also where we have good

4. SURVEY
Targeted 67 Petrol car owners & 48 Diesel car
owners.
Interviewed the Car owners to understand the
profile of family size,KM run in month and their
approach towards Brands,mileage,maintenance
cost to understand their buying behavior.
Since they are well connected with us
professionally so we get hesitation free response
from them on our designed questioners.

5. SURVEY – Questionnaire-Part 1
Name of Respondent
Mr / Mrs. ___________
Age of Respondent (Years completed)
City (currently residing )
_______________
_______________
State (currently residing )
______________
Country (currently residing )
________________
Type of Family * Type of Family based on the source of income which is predominant for
the family
( Business Class / Service
class)
Petrol
How many cars do you have? (Please include all cars including family members).
How many cars do you have? (car provided by employeer - user not having choice).
Name the cars being used
1
2
3
4
How many cars used for commercial purpose ?
Average running of the car in a month
Average life of car (No of Years)
Which car you prefer if purchase next car ?
In your view which car will people prefer - in case all car models comes with petrol or diesel
option at same price ?
Expected price of fuel after 5 years
Expected resale value (% of purchase cost)
Purchase cost difference between Petrol and Diesel car in Rs.
____________________________
Diesel

6. SURVEY – Questionnaire Part 2
Please tick () as applicable
Which is main factor for selecting petrol/Diesel version ?
Have you considered difference in saving of money in all aspects?
Have you taken loan for purchasing of the car ?
How many members drive the car for their personal or official purpose ?
Whether self driven or driver driven
Major travel in
Resale value of car considering condition (years & Kilometers run)
a) Resale value for Petrol car is more
b) Resale value of Diesel car is more
c) Resale value of both car is equal
Fuel consumption (in terms of value ) for same range of car model
a) Fuel consumption is more in Diesel cars
a) Fuel consumption is more in Petrol cars
a) Fuel consumption is equel in both type of cars
Comfort
a) Diesel cars are more comfortable
b) Petrol cars are more comfortable
c) Both cars are equally comfortable
Maintenance Cost
a) Diesel cars are more expensive
b) Petrol cars are more expensive
c) Both cars are equally expensive
Economic comparison
a) Diesel cars are more economic
b) Petrol cars are more economic
c) Both cars are equally economic
Happiness of car user
a) Diesel car owner are more happier
b) Petrol cars owner are more happier
c) Both cars owner are equally happier
( Mileage/Maintenance Cost / Features /
Price/Brand )
(YES / NO )
(YES / NO )
( 1 / 2 / 3 / ________ )
( Self / Driver )
(urban / Rural area / Both )

7. SURVEY
 Total no of car owners participated in the survey
: 115.
 Petrol car owners out of the total interviewed :
67.
 Diesel car owners out of the total interviewed :
48.

8. FEED BACK FROM CAR OWNERS

9. Selection of Petrol or Diesel vehicle basis Kilometer Run
KM RUN/MONTH
Petrol
<= 500
501 to 1000
1001 to 1500
1501 to 2000
2001 to 2500
2501 to 3000
3001 to 5000
Total
21
12
9
14
5
5
1
67
Petrol Users %
against KM Run
31.34
17.91
13.43
20.90
7.46
7.46
1.49
100.00
Diesel
10
3
2
8
6
13
6
48
Diesel Users %
against KM Run
20.83
6.25
4.17
16.67
12.50
27.08
12.50
100.00
Total
31
15
11
22
11
18
7
115
40
Petrol Users
% against KM
Run
30
20
Diesel Users
% against KM
Run
10
0
<= 500
501 to 1000
1001 to
1500
1501 to
2000
2001 to
2500
2501 to
3000
3001 to
5000
Basis the available data trend shows for less KM Run people prefer Petrol cars
and for more KM Run people prefer Diesel cars. Hence the number of petrol
users decreasing as per the increase in KM Run.

10. Comparison basis type of family based on the source of income which is predominant for the family
Class
Petrol Diesel Total
Business Class
10
26
36
Service class
57
22
79
80
70
60
50
Total
67
48
115
Diesel
40
Petrol
30
20
10
0
Business Class
Service class
Total persons visited are 115
• As per the data received statics shows Business class prefer Diesel car more than Petrol
Cars, Where as Service class prefer more petrol car than diesel car
• Conclusion could be Business class people need to travel more hence prefer Diesel cars & service
class use the vehicle normally for the purpose of up and down to office where actual Kilometer
run is less hence prefer Petrol car.

11. Features affecting selection of Petrol or Diesel Car
Main factor for selection Cars
Milage
Maintenance Cost
Features
Price
Total
Petrol
11
36
11
9
67
Petrol % Share
16.42
53.73
16.42
13.43
100.00
Diesel
23
9
13
3
48
Diesel % Share
47.92
18.75
27.08
6.25
100.00
60.00
% of No of People
50.00
40.00
30.00
Petrol %
Diesel %
20.00
10.00
0.00
Milage
Maint Cost
Features
Price
 People like to go for Petrol vehicle for advantage of less maintenance cost
and less Purchase price
 People like to go for Diesel vehicle for getting the advantage of extra Milage
& better features

12. Money Saving Approach
Money Saving Approach
YES
NO
Total
100
Petrol
43
24
67
Though its very true people like to save money
but at the same time they want better results.
Below Chart shows people views in various
dimensions while selecting the Petrol car or
Diesel car
Diesel
42
6
48
91
90
81
79
80
66
70
60
57
51
49
50
Petrol
42
41
Diesel
40
Both
30
17
20
10
24
22
7
14
15
19
8
7
0
Better Resale Value
More Fuel
Consumption
More Comfortable More Expensive for
Maintenance
More Economic
More Happier

13. CASE STUDY BY TEAM BHP

15. COST OF OPERATION

17. ANALYSIS
Service Class Customers going for Diesel
Vehicle drive are quite less in comparison with
Petrol Vehicle
Petrol cars majorly sold are Alto, Wagon R and
I10 which are in price range to Rs. 4 -5 Lacs
Petrol Car is mostly driven by the owner itself
and in personnel use not in commercial use.

18. CONCLUSION
Customers consider Brand Value as the most
important parameter while deciding for a vehicle
Customer buying a Diesel vehicle is not much
bothered about the price of the vehicle
Customer buying Petrol vehicle is not much
bothered about the mileage of the vehicle