Learn the business and leadership skills you need to start building your future success today. UCLA Anderson’s EDGE is a four-week program for rising juniors, seniors, and recent college graduates who want the tools to make an immediate impact in their chosen careers. Program Overview The mission of UCLA Anderson EDGE is simple. We work to educate a class of problem solving, creative thinking, business literate and employable EDGE Scholars. The renowned UCLA Anderson School of Management offers undergraduates and recent graduates the chance to study with its world class faculty – the same professors who teach our MBA students – in a rigorous four-week summer program.

1. An Introduction to UCLA Anderson EDGE

2. The UCLA Anderson EDGE program prepares undergraduates and
recent graduates for a place in business.
Designed to ensure that students understand the fundamentals of
Business, Leadership, and Communications, EDGE is where the leaders
of tomorrow understand opportunity in business today.

3. I N T R O D U C T I O N S – S U M M E R S M C K AY
First, who are you talking to and why do I care?
As a television and media executive. I was ten years into my
career and realized that while I’d had great opportunities in
the world of work, I’d missed some important steps along the
way. I was good at what I did, but limited when it came to
areas like negotiation, finance, business planning, and
strategy. So, I returned to study at UCLA Anderson in the
Executive MBA program and graduated in 2012. It changed
my life.
I am passionate about bringing business literacy to aspiring
business executives and as an instructor taught
Management Communications last summer to second year
MBA students. I couldn’t stay away.
The skills I learned ten years into my career, are things you
should know now. I can’t help but wonder if I had this
knowledge then, where might I be today.

4. WHY NOW?
The world of work is changing and the
workforce of the future is radically
different. You are graduating with a
lifetime of self expression, the ability to
have an unfiltered voice, and the ability
to innovate using technology while
sitting in a coffee shop.
Here’s the thing, while a lot of you know
how to come up with outstanding ideas,
you don’t yet know how to make them
into opportunities, businesses or jobs.
That’s why you deserve the
UCLA Anderson EDGE

5. WHY UCLA ANDERSON
Uniquely positioned in Los Angeles,
a top three innovation city in the
world, we are in the heart of Silicon
Beach. This fast growing passionate
business community of
entrepreneurs is engaging with
technology, science, engineering
and entertainment.
In a hotbed of venture capital
activity and with a global network of
alums at the helm of all major
industries, UCLA Anderson is
incubating the leaders of today and
tomorrow.

6. T H E C U R R I C U L U M

7. THE EDGE LENSES

8. Week 1
•Foundations of
Leadership
•Foundations of
Business: Economic
Decision Making
•Generational
Awareness
•Career Management:
Job Crafting
•Competitive Strategy
•Effective Team
Decision Making &
Collaboration
Week 2
•Accounting & Financial
Principles
•Marketing Strategies
•Branding
•Social Marketing
•Career Management:
Building Your Personal
Brand
•Managing Conflict &
Negotiations
Week 3
•Analytical Thinking
•Operations
•Career Management:
Networking Practicum
•Using Big Data
•Financial Investments
•Financial Analysis
•Entrepreneurship:
Understanding the
world of
entrepreneurs
•Innovation and
Creative Problem
Solving
Week 4
•Valuation – What’s a
company worth?
•Leading, Following &
Managing up
•Career Management:
Building a Mentor
Network beyond your
Boss
•Presentation &
Persuasive
Communication
FOUR INSPIRING WEEKS
Project Launch → Project work → Project work → Project Report-outs
Venture Capital Panel
Incubator Tour
Career Coaching Pods
Business
Communications
Workshop
Talent Acquisition Panel
Career Day
Career Coaching Pods
Networking reception
Career Coaching Pods
Leadership
Accountability
Project Work
Strategic &
Financial Business
Simulation

9. YOUR TIME AT EDGE
EDGE is a four week, full time summer program.
Classes will begin at 8:00 AM and go through
the early evening. You will have study sessions
with your teams.
Instead of just another unpaid internship, you
will learn from UCLA Anderson’s premiere
faculty, alumni and industry leaders on what you
need to know to join the workforce.
It is rigorous.
It is intense.
It is extraordinary.

10. LEARNING & LEADING
I found that the EDGE Program
offered a rare opportunity to make
meaningful connections, as well as to
learn critical skills that are not often
taught in the typical classroom. After
all, it's not every quarter that you get
to learn from the most esteemed
professors that Anderson has to offer.
Highly Recommended for any
student, graduated or otherwise.
Adam Pica, UCLA BA History 2013

11. “In the past two days I've been offered two great internships with
education startups. Both times, less than 10 minutes into our
meeting my interviewer said "Lets forget this interview thing; you're
in. We just want to get to know you better." Shout Out to UCLA
Anderson EDGE for helping me learn the skills and get the
connections to get to exactly where I want to be as a graduating
UCLA senior. I can't wait to start with both of these organizations!”
Katelyn Johnston
LEARNING & LEADING

12. T H E A P P L I C AT I O N

13. WHO SHOULD APPLY?
Rising juniors and seniors and recent college
graduates in ALL academic disciplines with the
exception of business.
If you are dedicated to honing the skills you need to
excel and lead the business of tomorrow, you are
right for EDGE.

14. HOW DO I APPLY?
Online:
http://www.anderson.ucla.edu/edge-application
Final Application Deadline: May 31st
However admissions are on a rolling
basis, so if you are considering
applying get your application in.
If the program fills up,
it’s full!

15. What matters on the application?
Essays
Experience
GPA

16. Questions?
Experience

17. 5 / 1 2 / 2 0 1 4
FB: https://www.facebook.com/UCLAAndersonEDGE
Tweeting: http://twitter.com/theandersonedge
Website: http://www.anderson.ucla.edu/executive-
education/ucla-anderson-edge