production & operation management

1. Beni Asllani University of Tennessee at Chattanooga Operations Strategy Operations Management - 5 th Edition Chapter 2 Roberta Russell & Bernard W. Taylor, III

10. Operations Strategy at Wal-Mart

17. Product-Process Matrix Source: Adapted from Robert Hayes and Steven Wheelwright, Restoring the Competitive Edge: Competing Through Manufacturing (New York: John Wiley & Sons, 1984), p. 209

18. Project Construction of the aircraft carrier USS Nimitz was a huge project that took almost 10 years to complete. Batch Production At Martin Guitars bindings on the guitar frame are installed by hand and are wrapped with a cloth webbing until glue is dried. Mass Production Here in a clean room a worker performs quality checks on a computer assembly line. Continuous Production A paper manufacturer produces a continuous sheet paper from wood pulp slurry, which is mixed, pressed, dried, and wound onto reels. More Standardized – Higher Volume

20. Service-Process Matrix Source: Adapted from Roger Schmenner, “How Can Service Businesses Survive and Prosper?” Sloan Management Review 27(3):29

21. Professional Service A doctor provides personal service to each patient based on extensive training in medicine. Service Shop Although a lecture may be prepared in advance, its delivery is affected by students in each class. Mass Service A retail store provides a standard array of products from which customers may choose. Service Factory Electricity is a commodity available continuously to customers. Less Customized-Less Labor Intensive

30. Strategic Planning Mission and Vision Corporate Strategy Operations Strategy Marketing Strategy Financial Strategy Voice of the Business Voice of the Customer

31. Policy Deployment Translating corporate strategy into measurable objectives

33. Balanced Scorecard Radar Chart Dashboard

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