The document discusses taking advantage of cloud connectors in SugarCRM. It describes how connectors can be used to 1) follow your community on social media, 2) retrieve all contact profiles in one place by syncing with email and social media, and 3) get up-to-date information on contacts from external sources. Connectors allow users to enhance knowledge of customers, develop networks, and identify new prospects while optimizing CRM performance.

1. Cloud
Take Advantage of the Cloud Connectors in
Sugar

2. Stéphane CALIMODIO
Vincent ROLLIN
Co-Founder & CEO - @stephanecali
Co-Founder & CTO - @vincentrollin
http://www.synolia.com - @synolia
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3.  1st historical SugarCRM Partner in the World &
SugarCRM leader in France since 2004
 Specialized in high added value CRM projects
(250+ SugarCRM Customers) and modules
development (20+ module on SugarForge and
SugarExchange)
April 2012
 Manage the French Sugar Community with
40,000 users
 Active partner of Open+ developer program
 Member of European SugarCRM Alliance
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4. Operational Technologies for Real Business
Provides standard Provides standard
technologies for functionalities for
cloud connectors social CRM
Provides new Use standard
functionalities for technologies for
social CRM cloud connectors
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5. Operational Technologies for Real Business
Communicate Follow
Get up-to-
Retrieve
date
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6. Follow your community
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7. 1. Follow your community
 Use the activities stream dashlet to follow your
community
 Standard connectors provided by SugarCRM :
 Connectors provided by partners:
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8. 1. Follow your community
 Use widget connectors to have a look at the latest
communications on social media from your prospects and
customers and interact with them.
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9. Retrieve all your contacts profiles in one
place
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10. 2. Retrieve all your contacts profiles in one
place
 Synchronize your address book from Outlook or Lotus
Notes (standard connectors provided by SugarCRM) or
Gmail (connector provided )
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11. 2. Retrieve all your contacts profiles in one
place
 Import your contacts from LinkedIn, Google or Viadeo.
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12. 2. Retrieve all your contacts profiles in one
place
 Get access to your prospects using your contacts
network
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13. 2. Retrieve all your contacts profiles in one
place
 Get access to your prospects using your contacts
network.
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14. Get up-to-date information
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15. 3. Get up-to-date information
 Increase your sales capabilities with InsideView or Corporama by
having real-time access to the latest business information for your
customers and prospects
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16. 3. Get up-to-date information
 Increase your sales capabilities with InsideView or Corporama by
having real-time access to the latest business information for your
customers and prospects
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17. 3. Get up-to-date information
 Use Sugar Cloud Connectors to get the most up to date information
from external source like Hoovers, Jigsaw, Zoominfo, Bureau Van
Dijk and Dun & Bradstreet (provided by Synolia)
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18. 3. Get up-to-date information
 Use Sugar Cloud Connectors to get the most up to date information
from external source like Hoovers, Jigsaw, Zoominfo, Bureau Van
Dijk and Dun & Bradstreet (provided by Synolia)
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19. Communicate with your customers more
easily
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20. 4. Communicate with your customers more
easily
 Easily launch one-to-one meetings on WebEx,
GoToMeeting or Lotus Live.
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21. 4. Communicate with your customers more
easily
 Create targeted email campaigns with Pardot or
EmailVision Integration.
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22. Take Advantage of the Cloud Connectors in
Sugar
Enhance your customer knowledge
Develop your professional network
Identify new partners prospects or customers
Improve the quality and relevance of your CRM database
OPTIMIZE YOUR BUSINESS PERFORMANCE BY
INTEGRATING A SOCIAL DIMENSION TO YOUR
CRM SOLUTION
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23. Submit Session Feedback
Select the SugarCon Mobile App:
1) Tap on this session
2) Tap on survey
3) Submit your feedback
*Prizes for attendees who submit session feedback using the Mobile App
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24. #SCON12
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