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VIDEO MARKETING
PLATFORMS
THE TOP 5 VIDEO MARKETING
PLATFORMS
YOUTUBE
● An American video sharing website headquarter in San
Bruno,California.
● This service created by three former PayPal employees,Chad
Hurley,Steve Chen and Jawed Kareem.
● It offers much more than text and images and because of
improvement in internet connections people are watching videos
more often these days.
● Google bought the site in November 2006 for US$ 1.65
billion .Youtube now operates as one of the Google subsidiaries.
● This means it is the perfect channel for video marketing
VIMEO
● Video sharing website in which users can upload,share and view
videos,it was the first video sharing site to support high
definition video started in October 2007.
● Vimeo was founded in 2004 by Jake lodwick and Zach klein.
● Vimeo attracts more than 100 million us years 100 million
unique visitors per month and more than 22 million registered
users.
● 50% of Vimeos' traffic comes from mobile devices.
VINE
● These videos platforms is one of the fastest growing digital
media content sites on the planet.
● Recent statistics shows that mostly 100 million vine videos are
watched each month.
● Vine users share 8,000 videos every minute.
● This has caused the companies to reshape their digital marketing
strategies so they can react this this massive audience of
untapped viewers.
TWITTER
● Twitter has roughly 230 million active users,users can have
account and tweet,follow new peoples and upload videos and
many more.
● Athletes,Musician,Celebrities and companies with such large
user base the next step for twitter was integrate pictures and
videos into their existing platforms.
● This happened about very recently and has taken the internet by
storm.
● Twitter has also become integrated with vine such that can
upload their videos directly from vine to twitter.
WISTIA
● This site for video embedding,although it is paid site,you can embed
your videos on your website and web pages with SEO metadata as
well.
● If you know anything about SEO,Google kinda has its algorithm for
“rich snippets”for videos. With WISTIA,you can embed your what the
search engine is going to read.
● If you are looking for a platforms that is designed specifically for
business videos then WISTIA is the best option by far. It provides
complete control over the branding of the videos embedded on the
site.
● You can also integrate videos marketing tools that you can collect the
emails of the viewers especially signed to the end of the videos and
use them for trigger campaigns.

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Video marketing platforms

  • 2. THE TOP 5 VIDEO MARKETING PLATFORMS
  • 3. YOUTUBE ● An American video sharing website headquarter in San Bruno,California. ● This service created by three former PayPal employees,Chad Hurley,Steve Chen and Jawed Kareem. ● It offers much more than text and images and because of improvement in internet connections people are watching videos more often these days. ● Google bought the site in November 2006 for US$ 1.65 billion .Youtube now operates as one of the Google subsidiaries. ● This means it is the perfect channel for video marketing
  • 4. VIMEO ● Video sharing website in which users can upload,share and view videos,it was the first video sharing site to support high definition video started in October 2007. ● Vimeo was founded in 2004 by Jake lodwick and Zach klein. ● Vimeo attracts more than 100 million us years 100 million unique visitors per month and more than 22 million registered users. ● 50% of Vimeos' traffic comes from mobile devices.
  • 5. VINE ● These videos platforms is one of the fastest growing digital media content sites on the planet. ● Recent statistics shows that mostly 100 million vine videos are watched each month. ● Vine users share 8,000 videos every minute. ● This has caused the companies to reshape their digital marketing strategies so they can react this this massive audience of untapped viewers.
  • 6. TWITTER ● Twitter has roughly 230 million active users,users can have account and tweet,follow new peoples and upload videos and many more. ● Athletes,Musician,Celebrities and companies with such large user base the next step for twitter was integrate pictures and videos into their existing platforms. ● This happened about very recently and has taken the internet by storm. ● Twitter has also become integrated with vine such that can upload their videos directly from vine to twitter.
  • 7. WISTIA ● This site for video embedding,although it is paid site,you can embed your videos on your website and web pages with SEO metadata as well. ● If you know anything about SEO,Google kinda has its algorithm for “rich snippets”for videos. With WISTIA,you can embed your what the search engine is going to read. ● If you are looking for a platforms that is designed specifically for business videos then WISTIA is the best option by far. It provides complete control over the branding of the videos embedded on the site. ● You can also integrate videos marketing tools that you can collect the emails of the viewers especially signed to the end of the videos and use them for trigger campaigns.