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BUS 475 Capstone Final Examination Part 1
BUS 475 Capstone Final Examination Part 1 (Latest - 100%
Score) -
Article 6 of the Treaty on European Union, called the
Maastricht Treaty, states the EU is “founded” on:
specific performance

2. stare decisis
private markets
rule of law
Which of the following is the path through which
contractionary monetary policy works?
Money down implies interest rate up implies investment up
implies income down
Money down implies interest rate up implies investment
down implies income down
Money down implies interest rate down implies investment
down implies income down
Money down implies interest rate down implies investment
up implies income down
Marketing research refers to__________.
the use of information technology to find objective solutions
to a marketing problem
the process of systematically collecting and analyzing
information in order to define a marketing problem

3. the process of defining a marketing problem and
opportunity, systematically collecting and analyzing
information, and recommending actions
the science of using observable human behavior in order to
identify and solve marketing problems
_____ is the process of converting meaning into messages
composed of words and nonverbal signals.
Translating
Decoding
Encoding
Filtering
Sam, a marketing manager, often makes ethical decisions
based on what others feel about those decisions. He often
considers opinions from other managers and employees.
Which of the following ethical systems do Sam’s decisions
follow?
Consequentialism
Utilitarianism
Relativism

4. Egoism
The depreciation of currency will:
improve a country’s comparative advantage.
worsen a country’s comparative advantage.
balance a trade surplus.
have no impact on a country’s comparative advantage.
Which of the following is typically included in the drafting
stage of writing an effective business message?
Setting a positive and other-oriented tone
Sending the message to be proofread
Double-checking everything
Identifying the primary message and key points
If a population is known to be normally distributed, what can
be said of the sample distribution of the sample mean drawn
from this population?

5. For a sample size n < 30, the sampling distribution
of the sample mean is normally distributed.
For a sample size n > 30, the sampling distribution of the
sample mean is normally distributed.
For any sample size n, the sampling distribution of the sample
mean is normally distributed.
For a sample size n < 50, the sampling distribution of the
sample mean is normally distributed.
Marketing refers to__________.
the activity for creating, communicating, delivering, and
exchanging offerings that benefit its customers, the
organization, its stakeholders, and society at large
the process of identifying target market segments for a
product or service
the activity involved in getting a product or service from the
manufacturer to ultimate consumers and organizational
buyers
the production of products or services that will generate the
highest return on investment

6. Lori is using secondary research to develop a
business report. How can she write her report in a way that
demonstrates originality in thought?
Cite all her research sources
Use the most current documentation guidelines
Generate her own conclusions and recommendations
Adopt a methodical approach to decision making
Annie, an employee who often attributes her team failures to
bad luck, attributes other teams’ failures to personal
shortcomings. Which of the following cognitive biases do
Annie’s attributions exemplify?
Self-deception bias
Belief bias
In-group bias
Hindsight bias
When does the straw man fallacy occur?
When a person tries to disprove a claim based on its source.
When a person falsifies or overstates an adversary’s position.

7. When a person considers only 2 alternatives even
when other options are available.
When a decision maker dismisses an alternative that fails to
solve the issue completely.
Which of the following types of unemployment is considered
to be the most controllable through demand-side
macroeconomic policy?
Cyclical unemployment
Natural unemployment
Structural unemployment
Frictional unemployment
Microeconomics and macroeconomics are:
Interrelated because both are often taught by the same
instructors
Interrelated because what happens in the economy as a
whole is based on individual decisions
Virtually identical, though one is much more difficult than the
other

8. Not related because they are taught separately
Federal law and business leaders alike favor ____________ as
a means of governing private business ethics.
Self-regulation by companies
Establishment of federal regulators in all private companies to
establish and enforce ethical standards.
Giving the federal government exclusive jurisdiction regarding
ethics and ethics violation enforcement.
Creating uniform statutes of business ethics.
Which of the following statements is true of the WARN Act?
It requires employers to give notice to an “at will” employee
that he/she is being fired.
It requires employers to give notice of a scheduled mass
layoff.
It requires employers to give notice to employees that they
are being subjected to polygraph tests.
It requires employers to give notice to employees that an
unscheduled drug test will be conducted for all employees.

9. Alex is playing his music at full volume in his dorm room. The
other people living on his floor found this to be a nuisance,
but Alex doesn’t care. Alex’s music playing is an example of:
positive externality
normative externality
negative externality
Pareto externality
According to the Ajzen model, the strongest predictor of an
employee’s behavior is/are__________.
social norms
the employee’s values
the employee’s attitudes
the employee’s intentions
The interdisciplinary field dedicated to understanding and
managing people at work is called:
management dynamics

10. management theory
organizational behavior
organizational dynamics
Regarding using personality testing as part of the hiring
process, experts have concluded that:
There are many valid instruments available to managers to
test for personality types.
Only the Big Five should be used as predictors of job
performance.
The typical personality test is not a valid predictor of job
performance.
The effects of personality on job performance are so large it
cannot be ignored by managers.
In the context of developing persuasive messages, which of
the following is most likely to help you demonstrate a voice of
competence?
focusing only on logical appeals
using only emotional appeals in your persuasive messages

11. developing strong ideas in the interest of your
audience
adopting the tone of mass advertising such as over-the-top
appeals
Identify an example of spontaneous creativity.
Settling a disagreement quickly in a simple way.
Modifying the strategies and procedures of a group.
Establishing win-win relationships with other people.
Organizing annual meetings and get-togethers innovatively.
Which of the following is useful advice on conducting business
across cultures with those who have limited English ability?
Speak at your normal, regular pace instead of speaking slowly
as this may be viewed as disrespectful.
Determine a person's level of communication proficiency
within the first few moments of your interactions with them.
Use slang and jargon instead of literal language as much as
possible.

12. Allow those with limited English ability enough
time to process their thoughts into English.
Joyce finds that the members of the project team to which she
has been assignment in her management class are all athletes
on the college’s football and basketball teams. She
immediately considers dropping the class because she thinks
her experience with that team will be negative. Joyce is likely
reacting to a__________.
semantic memory
negativity bias
stereotype
self-serving bias
According to the Classical growth model, an economy that
increases its saving will grow:
Quickly since the increase in saving will permit more rapid
technological progress.
Slowly because interest rates will fall, causing investment to
decline.

13. Slowly because consumption and aggregate
demand will be reduced.
Quickly since the increase in saving will permit greater
investment.
A 911 emergency response service needs operators who are
bilingual in English and Spanish. A few applicants of Spanish
origin are rejected due to poor English-speaking skills. They
file a complaint on the grounds of discrimination based on
nationality. Their complaint is squashed. Here, the defense of
the federal government is on the grounds of:
Circumstantial evidence
Inculpatory evidence
Exclusionary rule
Bona fide occupational qualifications
The distinction between flexible and fixed individual
differences__________.
is that managers should hire people based on their attitudes
and emotions
is that managers have little or no impact on fixed differences

14. has no practical value for managers
is that managers have little or no impact on flexible
differences
Advertising, personal selling, sales promotion, public
relations, and direct marketing are marketing communications
alternatives that make up a firm’s __________.
promotional mix
communication source
marketing mix
media strategy
What is the main drawback to the Negotiation & Agreement
strategy for overcoming resistance to change?
ineffective
too expensive if others decide to also negotiation for
compliance
leads to future problems if people feel manipulated
time-consuming

15. In order to focus your presentation on people, you
should______.
avoid using presentation software or other technology
use a lot of "I" statements
make individuals and groups the subject of your sentences
include as many photographs as possible in your slides
In order to summarize qualitative data, a useful tool is
a____________.
scattergram
stem-and-leaf diagram
frequency distribution
histogram
The product life cycle refers to __________.
a concept that describes the stages a product goes through in
the marketplace — introduction, growth, maturity, and
decline
the average life span of a product

16. a concept that describes the stages a product goes
through in the marketplace—early growth, accelerated
development, maturity, and decline
a concept that describes the stages a new product goes
through from product concept to commercialization
The study of similarities and differences among consumers in
two or more nations or societies is referred to as __________.
cross-cultural analysis
international sociographics
market synthesis
transnational anthropology
Other things held constant in a competitive labor market, if
workers negotiate a contract in which the employer agrees to
pay an hourly wage of $17.85 while the market equilibrium
hour rate is $16.50, the:
Quantity of workers supplied will exceed the quantity of
workers demanded.
Quantity of workers demanded will exceed the quantity of
workers supplied.

17. Supply of labor will decrease until the equilibrium
wage rate is $17.85.
Demand for labor will increase until the equilibrium wage rate
is $17.85.
In which of the following situations is a budget surplus most
likely to occur?
When fiscal policy is expansionary and the economy is
contracting
When fiscal policy is contractionary and the economy is
expanding
When fiscal policy is expansionary
When the economy is contracting
How many parameters are needed to fully describe any
normal distribution?
1
3
2
4

18. Under the regulations of interstate commerce:
Activities affecting interstate commerce do not come under
the power of the deferral government.
Intrastate activities affecting interstate commerce can be
regulated only by the state governments.
Regulation on any activity is appropriate if it aids interstate
commerce.
The states have the exclusive power to commerce that passes
that passes across their lines.
Fred takes Betty to dinner at a very expensive and exclusive
restaurant. The menu does not mention prices. The server
takes their order, and both Betty and Fred enjoyed the meal
immensely. When the bill comes, Fred refuses to pay because
the menu had no prices and because he and the server never
engaged in language indicating an offer and acceptance. The
server said, “Are you ready to order?” and when Fred said
“Yes,” the server merely asked, “What may I get you tonight?”
Fred must pay based on a promissory estoppel theory.
Fred must pay based on expressed contract theory.

19. Fred is correct because no contract was formed.
Fred must pay based on an implied-in-fact contract theory.
A monopoly firm is different from a perfectly competitive firm
in that:
A monopolist’s demand curve is perfectly inelastic whereas a
perfectly competitive firm’s demand curve is perfectly elastic.
A monopolist can influence market price whereas a perfectly
competitive firm cannot.
A competitive firm has a u-shaped average cost curve whereas
a monopolist does not.
There are many substitutes for a monopolist’s product
whereas there are no substitutes for a competitive firm’s
product.
When two regression models applied on the same data set
have the same response variable but a different number of
explanatory variables, the model that would evidently provide
the better fit is the one with a__________.
higher coefficient of determination and a lower adjusted
coefficient of determination

20. lower standard error of the estimate and a higher
adjuted coefficient of determination
higher standard of error of the estimate and a higher
coefficient of determination
lower standard error of the estimate and a higher coefficient
of determination
Suppose farmers can use their land to grown either wheat or
corn. The law of supply predicts that an increase in the market
price of wheat will cause:
farmers to lower the production of corn and wheat.
farmers to substitute wheat for the production of corn.
farmers to substitute corn for the production of wheat.
farmers to raise the production of corn and wheat.
The DeBeers company is a profit-maximizing monopolist that
exercises monopoly power in the distribution of diamonds. If
the company earns positive economic profits this year, the
price of diamonds will:
Be equal to the average total cost of diamonds.

21. Exceed the marginal cost of diamonds but equal to
the average total cost of diamonds.
Be equal to the marginal cost of diamonds.
Exceed both the marginal cost and the average total cost of
diamonds
Jay stops at the shopping mall to purchase a new pair of jeans
from the Diesel store. He is the ultimate consumer in a
pipeline from the producer through intermediaries, including
the clothing store. This pipeline is actually a__________.
marketing tunnel
consumer market
marketing channel
distribution matrix
Your résumé should tell a story of______.
everything you have learned and done in your previous job
the value you can provide to a company
Your educational accomplishments
how you plan to improve your areas of weakness

22. A receptive developmental network is__________.
made up of weak ties to multiple developers from a variety of
social systems
made up of numerous strong ties to developers from one
social system
made up of strong ties to several developers from four
different social systems
made up of a few weak ties from one social system
What is true of the features used to judge a person’s
credibility?
Mannerisms and age are two valid features that can be used
to judge a person’s credibility.
Well-educated individuals can be highly relied upon as guides
to ethical values.
Ethnicity, gender, and accent are inapt characteristics for
judging credibility.
Individuals can accurately determine a person’s credibility
based on physical characteristics.

23. Identify the statement that accurately describes
the Sarbanes-Oxley Act.
It requires business to have only company insiders as board
directors.
Unlike other Acts, its violations do not result in fines or
prosecutions.
Complying with the act saves time and money, but
deteriorates efficiency.
It was passed to promote business ethics by creating legal
requirements.
Which of the following can be represented by a discrete
random variable?
the circumference of a randomly generated circle
The number of defective lightbulbs in a sample of five
The average distance achieved in a series of long jumps
The time of a flight between Chicago and New York
Suppose that college tuition is higher this year than last and
that more students are enrolled in college this year than last
year. Based on this information, we can best conclude that:

24. despite the increase in price, quantity demanded
rose due to some other factors changing.
this situation has nothing to do with the law of demand.
the demand for a college education is positively sloped.
the law of demand is invalid.
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