1. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
• Paul Mason
• Sharon Bellamy
• Business Consultant
and IBM Champion
• Elaine Murray
• Marketing Manager

2. 2
Collaborative Thinking
Collaborative Thinking © 2010 Applicable Limited. All rights reserved. .
© 2010 Applicable Limited. All rights reserved
Applicable’s Services Stack
On Premise LotusLive Private Cloud
Messaging,
Service Management
Collaboration and
UC. Hosted & Managed Infrastructure
Infrastructure. Deployment and Adoption
Planning and Service Design
24x7 Service ITIL/Best Project
Desk Practice Management

3. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Orientation…
• Our Value
Proposition…
• Our Partners…
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4. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Conversations we’re having…
• Economies of scale
Public Cloud • Speed of deployment
• Most scalable
• Lowest price
• Vendor backed
Budget Expectation
Private • Flexibility, scale, best practice
• Predictable costs
Cloud • Negotiated SLA
• Version flexibility
• Full integration/customisation
• Local access
• Local data control
On-premise • Local security envelope
• Reliance upon local infrastructure support.

5. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Power of Choice…
“Power of Choice is about choosing the right combination of deployments
and technology to gain the maximum ROI for your business”
• Delivery Platform
• Support Model
• Licensing Models
• Perimeter Services
• Vendor Selection!
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6. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Applicable Private Cloud
• BT Tier 4 data centres • Cable to device monitoring &
• Choice of locations (UK, US, management
AsiaPac) • Flexible Capacity
• ISO2000/27001 • Managed Backup
• Min N+1 power • Dedicated infrastructure
• Highly trusted WW telco.
• Enterprise Strength 24x7 ITIL
Service Desk
• PU/PM charges
• ITIL Service Transition –
• PA and SaaS licensing models!
planning, change control,
• Opex – not Capex release management, service
• Bespoke SLA’s validation, testing…

7. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Remotely Managed
• Hardware to Device monitoring
• Capacity Planning
• Secure VPN tunnel to your data
• Managed Backup and Perimeter
centre!
Services
• PU/PM charges • Enterprise Strength 24x7 ITIL
• No SaaS - only Passport Service Desk
Advantage! • ITIL Service Transition –
• Bespoke SLA’s planning, change control,
• Opex – not Capex ? release management, service
validation, testing…

8. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
Value Proposition
End to End Services Power of Choice
Enterprise strength infrastructure hosting and On-premise, Private or Pubic Cloud, Hybrid
monitoring Outsourced support/administration or co-
Scale: Enterprise and mid-market email and managed
collaboration solutions under Applicable Data centres in UK, US, and AsiaPac.
management worldwide.
Why
Applicable
Credentials Service Management
IBM Award Finalists 2011 “IBM Business End to end monitoring and management
Transformation Through Cloud Computing” 24x7 Service Desk (UK and Australia)
Underpinned by IBM AVP Contract

9. Collaborative Thinking © 2010 Applicable Limited. All rights reserved.
And Finally…
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