8. RULE #7
Keep your promises.
#Pressnomics
#ManagingExpectations
Steve Zehngut
@zengy
9. RULE #8
Tell your client that you aren’t perfect.
#Pressnomics
#ManagingExpectations
Steve Zehngut
@zengy
10. RULE #9
Honesty is the best policy.
#Pressnomics
#ManagingExpectations
Steve Zehngut
@zengy
11. RULE #10
You cannot over-communicate.
#Pressnomics
#ManagingExpectations
Steve Zehngut
@zengy
12. 1
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The client is always right.
Email is the worst form of communication.
Don’t react.
Shut up and listen.
Take ownership.
Don’t assume.
Keep your promises.
Tell your client that you aren’t perfect.
Honesty is the best policy.
You cannot over-communicate.
#Pressnomics
#ManagingExpectations
Steve Zehngut
@zengy