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@ stevebuttry [email_address] Pottstown Mercury June 15, 2011 a better reporter can make you
Resources to help journo tweeps ,[object Object],[object Object],[object Object],[object Object]
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Why use Twitter? ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
Before the big story breaks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Quakes, tornadoes, floods ,[object Object],[object Object]
 
 
 
 
 
When the big story breaks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
@statesman case study
Crowdsource
Crowdsource
Say what you don ’t know
Converse w/ public
Link to fresh content
Link to fresh content
Routine beat coverage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sports coverage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
People to follow ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
Ethical considerations ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Questions? ,[object Object],[object Object]

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Twitter can make you a better reporter

Hinweis der Redaktion

  1. These are slides for a workshop I am doing for the Pottstown Mercury
  2. I ’ll make the point that Twitter use needs to be part of an overall social media strategy. While Twitter may be the most valuable tool right now for breaking news, other tools are also valuable and you need to use them in breaking news. And your breaking news strategy needs to be part of an overall strategy that uses social media effectively.
  3. We ’ll start with some examples of why Twitter is a valuable breaking-news tool. Most will, of course, remember that Twitpic had the first shot of the Hudson landing.
  4. We ’ll also discuss the Denver plane crash that Mike Wilson survived and how the media missed an opportunity by not using Twitter.
  5. The next several slides will illustrate points from my February case study of how @statesman used Twitter effectively in the story of the terrorist plane crash into the IRS building in Austin.
  6. I ’ll use the next several slides in a discussion of how Bill Doskoch used Twitter on a more routine (and amusing) daily story.
  7. I ’ll encourage questions during the webinar, but will also field them, time-permitting, at the end.