1. Social Media solutions bringing your
business global…
SOCIAL MEDIA CONCEPTS
BY: STEPHANIE RUBY WYCHOZOWYCZ

2.  Social Media is a process of gaining attention through social
media sites. In whole it allows you to interact on the internet to
build relationships.
 In order to accumulate these relationships and gain traffic using
social media you must begin with a communications strategy,
as with any other business venture.
 Northwestern Technology has the potential to connect with a
vast amount of your target audience that you are not now
reaching. By adding social media you implement an entire new
scope of consumers leading to profitable outcomes.
 Moving forward, our main objective is to hit the ground running
and with technology ever improving the importance of linking
social media is going to be a key factor in many of your
advancement goals.
 Our team will ultimately provide the capabilities to reach an
additional area of internet savvy cliental.

3. What can Social Media do for your company?
Social Media has many attributes that all
contribute to interactive dialog, reputation and
the status of your business…
There are three major types of tools :
-Social Networking
-Social Sharing
-Social Publishing
When used these, only several out
of many can :
• Build brand awareness
• Improve Creditably
• Provide Immediate Communication
• 24 Hour Monitoring System

4. What can Social Media do for your company? Cont…
Mobile devices
Nailing down the
mobile fields will open
up NW to people on
the go: innovative
devices, such as
iPads, androids,
tablets and
Smartphone's
• Immediacy
• Convenience

5. ● BRAND AWARENESS
Stepping into to Social Media we need to build brand
awareness. “Impressions”
Improve Brand Credibility. “Reputation”
Constant PR Tools for Crisis Situations, to
Communicate with Stockholders in “Real-Time” to
circumvent ANY problems or bad media.
Research Tools available for tracking results
● Surveys
● Content Analysis
● Experiments
● Data Mining

6. How is Social Media a Good Fit?
There are SIX imperative factors that make social
media a powerful tool for Northwestern:
● Authenticity – Creates compelling B2C
management
● Transparency – Provides financial tracking and
security
● Immediacy – Access to breaking news to all
corporate situations
● Participation & Connectedness – Both allow
B2B control
● Accountability – Ability to prove reliability

7. Now Where do we Begin...
● We will develop a Social Media strategy that will
enforce all angles in order to reach your target
audience with utmost precision.
● Designer Creations and Publications is ready to
begin training your staff and get going moving
forward towards becoming part of this Media
Movement.

8. Designer Creations and Publications looks
forward to working for and with
Northwestern and your associates!
Together with our training and Social Media
placement strategies, we will set a higher
standard for national and international
business, revenue and trade.

9. Postman, Joel. "Chapters 1 & 2." SocialCorp: Social
Media Goes Corporate. Berkeley, CA: New Riders,
2009. 8-30. Print.