1. Name: Alena
Surname: Sereda
Title: M.Sc
Date of Birth: 25.11.1991
Address: 1206W 36th
St, Los Angeles, 90007, US
Email: alyona.sereda.91@gmail.com
Telephone number: +45 52821586
Objective: Seeking for a sales/marketing position within pharmaceutical and/or
bioscience field in a growth-oriented company where advancement and earnings are
based upon performance and achievement
Education - Life Science:
 PhD degree in Chemistry of Nanobiointerfaces (in progress)
AU Aarhus University, iNANO research center
 Master’s degree (M.Sc.) in Chemistry for Medical applications (2016)
BUT Brno University of technology, FCH Faculty of Chemistry
 Bachelor’s degree (B.Sc) in Chemistry for Medical applications (2014)
BUT Brno University of technology, FCH Faculty of Chemistry
Education - Sales and Marketing:
 Sales Negotiation (Lisa Earle McLeod, 2016)
Building the value, understanding of buyers ultimate purpose, Buyer vs. negotiator
 Sales Fundamentals (Jeff Bloomfield, 2016)
Buying-brain stages, identifying customer profile, solving customers issues, buying
motivators and barriers, product as a solution
 Marketing Fundamentals (Join Drew Boyd, 2016)
Marketing within an organization, marketing planning, B2B vs.B2C, business analysis
Education - Management and Quality Management:
 Quality management system (Contipro Biotech) (2013-2014)
 Medicine products and medical devices development process and regulations (Contipro
Biotech) (2013-2015)
 Quality Risk management QRM (2015):
 Clinical/preclinical trials and drug stability tests (2015)
 Management strategies (2015)

2. Sales and Marketing experience
 Business owner - Personal fitness trainer and nutritionist,
Professional fitness athlete – Bikini fitness division
Self-employed (Jan 2015 – Dec 2016)
 Self-marketing and business development
 Business planning
 Social media development
 Participating in Fitness competitions (May 2015, October 2016)
 Leading clients in their fitness goals achievement
 Creating and guiding through individual fitness plans
 Sales assistant-consultant:
in Fashion outlet shop (June-august 2010)
in Electronic devices store (part-time during whole 2012)
in Cosmetics and dermatology products store
(May-August 2011, part-time during 2013-2015)
 Customer service, direct sales, consulting services to clients
 Sales representative Mary Kay, Avon, Herbalife
(part-time position during 2010-2015)
 Direct sales
 Client consulting
 Customer service
 Business planning
 Self-marketing
 Maintaining and developing relationships with clients
Research and science work experience:
 Aarhus University, iNANO research center, Gustav Wieds Vej 14, 8000 Aarhus C
(From 9.2016 until current period)
 Study of the nanoparticles’ protein corona and its effect on a
nanoparticles’ toxicity. The study is in progress and performed by different
methods, including DLS, SDS-PAGE, HPLC-MS/MS, cross-linking
methods
 Teaching assistance
 Contipro Biotech Dolni Dobrouc 401, 561 02, Czech Republic
(summer Internship 2013)
 The peptide with amino acid sequence Ac-CGGASIKVA was synthesized on a
Wang resin (SPPS/Merrifield's method) and identified by HPLC-MS system.
Supervisor: Ing. ROMANA SULAKOVA Ph.D
 Brno University of Technology, Faculty of Chemistry,
Purkynova 118, 612 00 Brno, Czech Republic
(Research assistance within a domestic faculty from 2014 to 2016)

3.  Study of interactions between hyaluronan and bovine serum albumin by
SEC-MALLS, ITC (isothermal titration calorimetry), DLS methods with
additional measurement of zeta potential.
Supervisor: Ing. MARTIN CHYTIL, Ph.D.
 Study of polyelectrolyte complexes of Hyaluronic acid and CTAB by
fluorescence correlation spectroscopy FCS and study of complexes of
Hyaluronic acid and protonated amino acids (L-Lysin) by potentiometric
and a conductivity titration
Supervisor: prof. Ing. MILOSLAV PEKAR, CSc
 Study of polyelectrolyte complexes of humic acid and chitosan by ITC and
DLS Supervisor: prof. Ing. MARTINA KLUČÁKOVÁ, Ph.D.
 Encapsulation of flavonoids from guarana samples into nanoparticles and
the analysis of the encapsulation effectiveness by HPLC-RP.
Supervisor: prof. RNDr. IVANA MÁROVÁ, CSc.
Selected publications:
 Sereda, A 2016. Study of hyaluronan-albumin systems using light scattering methods
and calorimetry. Supervisor: Ing. Martin Chytil, Ph.D.
 Sereda, A. 2014. SEC-MALLS study on hyaluronan-albumin interactions.
Supervisor: Ing. Martin Chytil, Ph.D.
Scientific skills, knowledge and experience:
Physical Chemistry: static and dynamic light scattering, chemistry of colloid polymer
solutions, calorimetry (ITC) and thermodynamic characteristics of reaction, viscosity, density,
surface tension, molecular structure, refractive index, conductivity, electrical and optical
properties of materials
Biochemistry: isolation, purification and identification of DNA, proteins, polysaccharides and
lipids, metabolic reactions and processes
Analytical chemistry: characteristic reactions of inorganic ions, qualitative and quantitative
analysis, colorimetry and gravimetric methods, redox, acid-base and complexometric
titrations
Microbiology: microorganism cultivation (bacteria, yeast, and mould), morphological
properties of MO, microscopy and flow cytometry methods, metabolic products of MO
determination.
Instrumental methods:
 Separation methods: chromatography (GF or SEC, HPLC-RP, GC, TLC),
Ultracentrifugation, Electrophoresis (GE, SDS-PAGE, DGGE), Flow cytometry (FC)
 Light scattering: SLS, MALS, NTA, DLS, LDV
 Calorimetric measurements: Isothermal titration calorimetry (ITC), Isothermal
microcalorimetry (IMC), Differential scanning calorimetry (DSC)
 Spectroscopy: Absorption: UV-VIS, Fluorescence Optical emission: flame atomic,
ICP
 Electron microscopy: SEM, TEM, AFM, SPM
Summary and personal skills
 Solid knowledge of the biomedicinal/pharmaceutical chemistry area

4.  Excellent communication skills
 Strong interpersonal skills and ability to communicate and collaborate cross-functionally
 Ability to work autonomously and as a part of a team
 Ability of the results-oriented, creative and innovative thinking
 Strategic thinking with adaptability and flexibility
 Entrepreneurial thinking
 Proactive problem solving skills
 Good time management and multitasking skills
 Excellent presentation skills (oral and written)
 Developed analytical reasoning and critical thinking
 Perfect orientation in scientific/pharmaceutical information sources and databases
 Motivation and drive for results
 Strong success and goal orientation
 Willingness to learn and develop new skills in relevant areas
 Ability to cope well under time, personal pressure and stress
IT skills
 Microsoft Office: Word, Excel, PowerPoint
 Programming languages: MATLAB
 Graphic design software: Adobe Photoshop, imageJ
 CAD modeling: AutoCAD
 OS: Windows, Linux
 Molecular modelling program: ChemSketch
Language skills
 English (EN) fluent
 Czech (CZ) fluent
 Russian (RUS) fluent – native speaker
 Danish (DK) beginner
References
 Associate professor Duncan Sutherland
Address: Gustav Wieds Vej 14, building 1592, 120, 8000 Aarhus C, Denmark
Phone: +45 23385789
E-mail: duncan@inano.au.dk
 prof. Ing. Miloslav Pekar, CSc.
SENIOR RESEARCHER
FACULTY OF CHEMISTRY / BRNO UNIVERSITY OF TECHNOLOGY
Address Purkynova 464/118, CZ-612 00 Brno
E-mail: pekar@fch.vutbr.cz
Official Phone +420 541 149 330
 prof. RNDr. Ivana Marova, CSc.
SENIOR RESEARCHER
Address: Purkynova 464/118, CZ-612 00 Brno
Phone; +420 541 149 419
E-mail: marova@fch.vutbr.cz

5. Web: https://www.vutbr.cz/lide/ivana-marova-1924