2. INTRODUCTION
Computer technology has great applications
in almost all kinds of businesses. Almost all
kinds of businesses are relying on computers
for automating their traditional processes
3. Applications in different
areas of Business:
Business Communication
Inventory Management
Customer Relationship Management
Payroll System
Advertisement
Data management
Management Information System
Human Resource Management
4. Business Communication
Now-a-days companies use email ,live chat
systems, online meeting tools, video-
conferencing system and smart-phones as
the principal means of communication
between employees, suppliers and customers.
6. Inventory management systems track the
quantity of each item a company
maintains, triggering an order of additional
stock when the quantities fall below a pre-
determined amount.
8. Customer Relationship Management (CRM)
systems stores every interaction a company
has with a customer for future reference .
The customer has a better, more focused
experience and the company benefits from
improved productivity.
9. Payroll System
Computerized pay roll system is used in
different organizations to maintain pay
accounts of employees, easily and quickly.
10. Advertisements
Computers play a vital role in advertising.
Whether they are paper notices on boards or
electronic billboards and online
advertisements, every advert via any media is
fully done with a computer.
11. Data Management
Today, most companies store digital versions
of documents on servers and storage devices.
These documents become instantly available
to everyone in the company, regardless of
their geographical location.
12. Management Information
System
Management Information Systems (MIS)
enable companies to track sales data,
expenses, productivity levels, profitability
over time, identify areas of improvement and
use the data as part of their strategic
planning process .
13. Human Resource
Management
The HRIS helps in:
Human Resource Planning
Recruitment
Wage and Salary Planning
Personnel Record Keeping
Training and Development
.
14. Role of Computers at
Different Levels of
Management:
Operational Level
Middle level
Top Level
15. Operational Level
At operational level, most of the
organizations have automated computer
systems for handling their transactions. The
use of computers drastically increases the
speed at which the transactions occur and
provide greater accuracy.
16. Middle Level
The middle level management benefits the
most by the use of computers and automated
systems. The computer helps the manager to
take crucial decisions and helps in solving
problems.
17. Top Level
In most of the companies, the top level
management uses the executive information
systems which are structured and automated
tracking systems. The major advantage is
that the systems provides the top level
management with effective updates of
slightest changes in the working.
