Health and Wellness in Peru report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. To know more about the research report: https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/health-wellness-peru/127201-11.html

1. Rising Customer Awareness to Assist Growth of Health and Wellness in Peru: Ken Research
The local and regional authorities of Peru are well promoting better eating habits and healthy
lifestyle in the country. Also, the ministry of health in Peru is taking care due to rising obesity
rates in the country. The risk of consuming sweetened beverages and processed food is
becoming increasingly aware of by the local consumers of the country. Specific interest is
observed to be taken in healthier food and beverages option by middle-income and high-
income consumers and they have started consuming more of salads, homemade meals and
other healthier options in order to stay fit and live healthy.
According to the report, “Health and Wellness in Peru”, the health and wellness trend is
increasingly becoming popular among the people of Peru (especially- middle and high income
people) and the companies are also launching new products, varieties and natural ingredients
with less sugar content that target the trend. Additionally, the consumers are shifting their
preferences from NH 100% juices to NH RTD tea. In health and wellness beverages as well,
consumers have shifted to bottled water from any other concentrated option. To make the
products healthier, additions like vitamins, minerals and other natural ingredients have been
greatly appreciated by the consumers.
Central American Country CBC has been given the management for non-alcohol portfolio of
Ambere in Peru by the CBC Pervana and Brazilian players Ambev which is a joint venture.
Ambere has selected Pepsico to manage the portfolio of non-alcohols. The leading soft drink
company is CBC Pervana in the country. Corp. Lindley and Ajeper SA are the leading players
which are becoming very competitive for CBC as they are effectively managed with current
portfolio and also prepared for introduction of new products.
Large population of youngsters and middle-class income people in Peru are getting stimulated
by the modern grocery retailers. Because of augmentation in the purchasing powers and
disposable incomes of consumers, the traditional grocery retailers are losing their share. In the
capital of the country, periphery of Lima and some provinces where income level is increasing,
expansion of retail in Peru is being witnessed.
Over the forecast period, more awareness regarding health and wellness among consumers will
be observed and will gain importance in adapting healthy lifestyle. Consumers will be becoming
more knowledgeable and more educated about the healthy options available in beverage
packaged food.
There will be a continuation in shift to less sugar content food products by informed consumers
and accordingly an increase in the enriched ingredients like vitamins, minerals and less sugar
content products which will target the upcoming trends with special benefits like beauty vitality
or energy. Ultimately, the health and wellness industry is undoubtedly going to prosper well in
the coming years supported by affirmative economic conditions.
Key Factors Considered in the Report

2. Global Health and Wellness Market Research Report
Peru Fresh Vegetables Market Growth Opportunities
Peru Organic Products Market Analysis
Peru Health and Wellness Industry Trends
Peru Energy Drinks Market Demand
Peru Competitors for Fortified Goods
Peru Healthy Foods Market Revenue
Peru Packaged Food Market Trends
Peru Healthy Beverages Market Analysis
Peru Herbal Products Market Demand
Peru Health Industry Future Outlook
To know more about the research report:
https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/health-
wellness-peru/127201-11.html
Related reports:
https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-
beverages/mineral-water-manufacturers-countries/116785-11.html
https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/better-
for-you-morocco/122254-11.html
Contact:
Ken Research
Ankur Gupta, Head Marketing & Communications
query@kenresearch.com
+91-124-4230204