These are the slides form the Webinar titles "Packaging Recyclability Evaluation Portal (PREP) - An Introduction"
Go to prep.org.au for further information.
6. Housekeeping
• Q&A’s
– You
can
type
a
quesJon
at
any
Jme
– We’ll
respond
during
Webinar
as
appropriate
– Also
at
end
plus
follow
up
• Downloadable
media
– Webinar,
PresentaJon
&
QuesJon
responses
– Available
on
19th
June
• Survey
following
webinar
10. Planet
Ark
has
a
vision
of
a
world
where
people
live
in
balance
with
nature.
We
help
people,
businesses
and
governments
work
together
to
protect
our
planet’s
ability
to
thrive.
Our
values
11. What
we
do.
A Smart Energy Initiative
20
Million
Trees
28M
Cartridges
12. Why
join
the
RevoluCon?
• Business
reasons
– Reduced
compliance
risk
due
to
false
claims
– Reduced
Jme
to
substanJate
claims
• Social
reasons
– Less
confusion
in
Australian
kitchens!
• Environmental
reasons
– Reduced
landfill
– Reduced
pressure
on
non-‐renewable
resources
13. Key
elements
of
the
RevoluCon
• PREP
–
the
brains
behind
the
revoluJon
– Empowering
designers
and
brand
owners
• PREP
Label
– the
face
of
the
revoluJon
– Empowering
consumers
14. Status
of
RevoluCon
• Welcoming
leaders
to
PREP
since
January:
– Nestle,
Officeworks,
Assa
Abloy,
Blackmores,
Aware
Environmental,
Tata
Beverages,
Aesop,
and
Unilever
• PREP
Label
– On
products
by
end
of
July
– Launch
by
2
brand
owners
• NaJonal
Recycling
Week
in
8th
November
will
showcase
the
PREP
&
PREP
Label
Members
15. PREP
Users
Can
• Determine
the
recyclability
of
their
product’s
packaging
• Easily
assess
how
design
changes
would
change
recyclability
• Have
greater
confidence
in
self
declared
claims
• Become
eligible
to
use
the
PREP
Label
17. PREP
-‐
Parameter
Based
Tool
The
PREP
assesses
both
the:
•
Technical
Recyclability,
and;
•
Whether
collecJon
services
for
the
material
type
exist
–
uses
data
from
Technical
Recyclability
includes
parameters
that
reflect
the
separaJon
and
reprocessing
capabiliJes
in
Australia.
• 2
Million
Visits
p.a.
• Council
kerbside
collecJon
data
Australia
wide
18. PREP
-‐
Details
• Browser
based
• Need
bill
of
materials
&
dimensions
plus
details
of
inks
and
glues
etc
• Simple
interface
that
minimises
data
entry
• Output
–
Recyclability
EvaluaJon
Report
– Traffic
light
representaJon
– Provides
reasons
if
not
recyclable
– PDF
can
be
produced
directly
24. PREP
Results
Item
Technical
ClassificaCon
Access
to
Kerbside
PREP
ClassificaCon
Basis
Shredded
paper
Not
technically
Recyclable
Widely
Accepted
Small
fragments
will
not
be
directed
to
paper
stream
at
MRF
Wine
cap
Technically
recyclable
Widely
Accepted
Will
be
recovered
at
glass
beneficiaJon
plant
Easter
egg
wrapper
Not
technically
recyclable
Less
widely
Accepted
Two
dimensional
so
will
go
to
paper
stream
at
MRF
Blue
glass
bolle
Technically
recyclable
Widely
Accepted
Will
be
directed
to
green
glass
stream
PlasJc
coffee
capsule
Not
technically
recyclable
Not
widely
accepted
Coffee
is
the
majority
weight
so
is
listed
as
the
Primary
Material
30. PREP
Label
System
Elements
Element
Purpose
PREP
Label
System
Manual
Governance
arrangements
Graphics
–
Style
Guide
To
ensure
consistency
Web
site
Consumer
facing.
Links
to
RNY
PREP
App
for
smart
phones
Barcode
scanning
with
links
to
company
sites
Reference
Group
To
oversee
the
program
Audit
program
To
ensure
compliance
with
Manual
ACCC
Referral
agency
Label
licensing
CondiJons
of
use
Trade
Mark
ProtecJon
Confidence
to
users
Events
&
training
Support
for
label
users
Consumer
educaJon
PromoJng
label
and
consumer’s
role
Conferences
and
media
Encouraging
broad
acceptance
Progress
reviews
To
react
to
market
changes
32. Commercial
Terms
PREP
and
PREP
Label
being
offered
as
separate
elements:
1. PREP
–
fee
based
on
annual
turnover
of
Australian
sold
products
2. PREP
Label
-‐
fee
based
on
annual
turnover
of
Australian
sold
products
that
are
under
direct
control
(e.g.
only
private
label
products
sold
by
a
retailer)
34. PREP
Label
Cost
Model
• Entry
Rate
per
label
impressions
– $100
per
million
impressions
• Capped
fee
– limits
the
total
amount
paid
– Encourages
broad
scale
labelling
– Tied
to
company
turnover
• Capped
fee
table
available
on
request
35. PREP
Label
-‐
Capped
Fee
Example
Measure
Value
Business
Turnover
$80m
Turnover
Range
$50m-‐100m
Capped
Fee
for
this
Range
$3,000
p.a.
Total
units
sold
100
million
Number
of
units
labelled
Annual
Label
Fee
1.
10
m
$1,000
(10
x
$100)
2.
30
m
$3,000
3.
100
m
$3,000
Costs
exclude
GST
36. Next
Steps
1. Reassess
your
recyclability
knowledge
by
considering
the
parameters
that
may
apply
2. Assess
preparedness
of
business
to
determine
recyclability
of
your
packaging
3. Consider
value
of
PREP
to
your
business
– 50%
PREP
intro
offer
available
for
1st
12
months
4. Consider
whether
your
business
should
be
a
revoluJonary
leader
by
adopJng
the
PREP
Label
– Arrange
to
meet
with
us