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Welcome!
www.Facebook.com/SocialBuzzUniversity www.Twitter.com/SocialBuzzU www.YouTube.com/SocialBuzzU Sebastian Rusk Founder/Head Professor SocialBuzzUniversity.com 786-273-7875 direct [email_address]
ABOUT THE AUTHOR… Heather Mansfield  is the creator and principal blogger at Nonprofit Tech 2.0 ( www.nonprofitsblog.org ) and its many related resources about social media and mobile technology. She has more than 500,000 online followers, fans and friends on Twitter, Facebook, LinkedIn, Flickr, YouTube and Foursquare, and has presented more than 500 social media webinars and training to non-profits worldwide.
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Who Gets Social Media? GETS IT!
Case Study Starbucks gave it customers a voice to “Share, Vote, Discuss, See.”
Campaign produced 50,000 new product ideas
Advertising If the band Journey comes to town and you paint A sign that says  “ Journey coming to the arena Saturday night” –  that’s  ADVERTISING !
Promotion If you have a parade to  celebrate the band Journey playing in your town Saturday night –  That’s  PROMOTION !
Publicity If the band Journey starts  a bar fight in that Same town – that’s  PUBLICITY !
Public Relations If the bar owner laughs  about the bar fight –  that’s PUBLIC RELATIONS!
Marketing If you planned the  bands bar fight –  That’s  MARKETING .
Social Media And if the Bar Owners Wife freaks out  because the bar is wrecked and tweets  “ Poker night cancelled, bar is ruined (for now)”  and takes a video of the damage and posts it  On Facebook and YouTube –  that’s  SOCIAL MEDIA .
Sales ! If the town’s people go to the Journey  concert, Eat a local restaurants,  meet the band After the show for  Autographs and buy Souvenirs –  that’s  SALES !
Social Media 101…
What is Social Media? (Wikipedia)…Social media is  media  designed to be disseminated through  social interaction , created using highly  accessible  and scalable publishing techniques. ... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Create a Plan! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Choose Your Arsenal of Networks, but…
Keep it Simple…Less is more!
Choose the right internet browser www. google .com/ chrome
Choose the right internet browser! www. mozilla .com/ firefox /
QUCIK TIP! Add Your Social Networks  to your website:
Good Twitter Tool… www.TweetDeck.com
Addt’l Twitter Tools… www.Hootsuite.com
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WEBSITES! 5 MUST HAVES for a non-profit website ,[object Object],[object Object],[object Object],[object Object],[object Object]
E-Newsletters! Why are they important? ,[object Object],[object Object],[object Object]
How to Start an E-Newsletters ,[object Object],[object Object],[object Object],[object Object],[object Object]
E-Newsletters! Some best practices… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
E-Newsletters! Best ways to build your list… ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],5 MUST HAVE characteristics for a  “ Donate Now” landing page
[object Object],[object Object],[object Object],[object Object],[object Object],“ Donate Now” Campaigns
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Final Words: Upgrade Now or Become Obsolete
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Now what?!
is an online social media education platform that enables you to increase your social media knowledge and overall understanding of the who, what, why and where of Social Media. It is our mission to help your brand grasp the power of Social Media so that you can develop an integrated marketing solution that helps your business build online community by using social media to create social buzz and local celebrity over your products and services which increases your online presence and word of mouth marketing so you have more customers and die-hard fans. 
Special WEBINAR ONLY offer!
Here’s what you get…
What is the 30 day social media  BOOT CAMP?! Get ready!! ,[object Object],[object Object],[object Object],[object Object],At the end of 30 days your  brand WILL have a Social Media  game plan!
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],MONTHLY
Learn about things like… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Sign Up Here: http://tinyurl.com/SBUPromo1104
What if I just don’t have time?!
Hire Us! (WE CAN HELP!) ,[object Object],[object Object],[object Object],[object Object]
www.Facebook.com/SocialBuzzUniversity www.Twitter.com/SocialBuzzU www.YouTube.com/SocialBuzzU Sebastian Rusk Founder/Head Professor SocialBuzzUniversity.com 786-273-7875 direct [email_address]
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SocialBuzzUniversity.com - Non-Profits and Social Media : Social Good

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