Cebit 2017 - Business Transformation through Data with an Open IoT Architecture

1. Business Transformation through Data
with an Open IoT Architecture
Roberto Siagri
CEO
Eurotech SpA
CEBIT 2017

3. The Innovation Imperative
These forces
(together with the exponential growth of technology)
create environments increasingly vulnerable
to disruption

4. Recognizing the animal from its
legs and tail
4

5. Digital ‘legs’ and ‘tail’
5
• Infinite Computer
• IoT
• Artificial Intelligence
• Robotics
• 3D Printing
• Autonomous Driving
• DNA Editing
• …..

6. The Cowboy’s Economy
From

7. The Astronaut’s Economy
To

8. Software Defined Machines
Mechanics
Source adapted from “Software gibt den Takt vor”, C. Kühnl in Mechatronic & Fertigung”, 2010
SW
Electronics
System
Thinking
Software
Mechanics
Services
Mobile
Comms
Electronics
System
Thinking

9. Companies in every industry need to assume that a software
revolution is coming… Marc Andreessen
Products Dematerialization
& Value Chains Deconstruction

10. The Pervasive Computer
Machine-2-Machine / Internet of Things applications everywhere…
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11. “If you went to bed last night as an
industrial company, you’re going to wake
up this morning as a software and
analytics company.”
Data are the new raw material:
the core of the 4^ Industrial Revolution
new source of innovation & lever to achieve business sustainability.
?Jeff Immelt - GE CEO

13. Fundamental Business Model Shift
products
evolve to
integrated «bundles»
of services
is happening in almost all industries on a global scale
Servitization
DATA
IOT
Sensors
SERVICES
platform
M2M
monitoring
management
REMOTE
Preventive Maintenance
many-to-one
machines
actuators
HMI
nearreal-time
MQTT
PROTOCOLS
field
bus
gateway
MULTI SERVICE
REST unattended
OT
IT/OT INTEGRATION
iPaaS
IaaS
BIG
DATA
ANALYTICS
business intelligence
IT
CEP
CLOUD
on-premise
database
ESB
SaaS
MOBILE
APPLICATION
INTERNET
virtualization
IaaS
IP
open source
CONTEXT
BusinessModels
ASSET
cellular
wireless
satellite
BUSINESS
services
servitization
CUSTOMER
PARTNER
OEMs
ORGANIZATIONS
PRODUCT
VALUE
support
INFRASTRUCTURE
outsourcing
new
business models
everything as a service
DaaS
iPaaS
TCO
FLEXIBILITY

14. Industry 4.0 is:
Digitization and Time by ‘slices’
- IoT = Digitization
- Digitization = Outcome / Time of Use

15. A Foundation for IoT
• Seamlessly connect and manage disparate devices
• Integrate and transform data reliably and securely
• Connect operational technology (OT) to enterprise information technology (IT)
• Store and manage data
• Act on analyzed data

16. IIoT Challenges
Is it enough to select some pieces?
HTTP
Server
HTTP
C++
SQL
DB
Broker
Open HW
Linux
More
Code
@
It might actually work, but is it:
• Maintainable
• Secure
• High performance
• Future proof
• Cost effective
• Reliable
• Extensible
• Agile

17. We are all collectively piloting space-ship Earth

18. Everyware IoT
IoT Gateway
IoT Cloud Platform
Business Applications
• Connectivity / Message Routing
• Device Registry and Management
• Data Management and Storage
• Event Management
• Application Enablement
• Communications/messaging
• Data pre-processing
• Real-time data analytics
• Real-time actions/rules
• Application Container
• Remote management
• Communications/messaging
• Data acquisition

19. The Internet of Things
Putting Things in Perspective (Industry 4.0 Customer View)
Application Integration
IoT / M2M
Integration
Platform
Device HW
IIoT
Process Handling
Data Management
Other
Applications
Data
Warehousing /
Big Data
IT
Infrastructure
Management
& Services
Manufacturing
Execution
System
(MES)
Warehouse
Management
System
(WMS)
Enterprise
Resource
Planning
(ERP)
Customer
Relationship
Management
(CRM)
Core
IT
Infrastructure

20. Examples

21. The Data Lake: the dawn of Industry 4.0
Mobile App Web App 3rd party back-end
integration
Process ControlERP, EMS
IIoT is instrumental to the generation of the Data Lake

22. Industry 4.0 and Retrofit
INDUSTRIAL
IOT GATEWAY
IOT CLOUD
PLATFORM
Data Acquisition App
Industrial Protocols
Edge Analytics
Multiple Cloud Connections
Portable Framework
Open Standard Connectivity
Message Routing
Flexible Deployments
Modular Architecture
Application Enablement
REMOTE
MAINTENANCE
AND SUPPORT
ON-SITE
DATA ANALYTICS
IOT ON-SITE
PLATFORM

23. Remote/Predictive Maintenance
INDUSTRIAL
IOT GATEWAY
IOT APPLICATION
IOT PLATFORM
Data Acquisition App
Onboarding App
Remote Access VPN
Port Forwarding
IP Forwarding
3g Connectivity
Portable Framework
Open Standard Connectivity
Device Provisioning
Remote Access VPN
Data Collection
Event Management
Application Enablement
NURSE
APPLICATION
REMOTE
MAINTENANCE
AND SUPPORT
DATA ANALYTICS

24. Connected Products
IOT APPLICATION
IOT PLATFORM
CONSUMER
SERVICE CENTER
Data Acquisition App
Onboarding App
Remote Control
Flexible Updates
Network Management
Portable Framework
Open Standard Connectivity
Device Provisioning
Data Collection
Event Management
Remote Control
Application Enablement

25. Re-Thinking
• Products
• Value Add
• Business Model
• Business Processes
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26. Conclusion(*)
The Industrial Internet is indeed transformative.
• It will change the basis of competition, redraw industry
boundaries and create a new wave of disruptive companies.
• However, the vast majority of organizations are still struggling
to understand the implications of the Industrial Internet.
For these organizations, the risks of moving too slowly are real.
(*) WEF, Industrial Intenert 2015

27. www.eurotech.com
Thank You!
Imagine. Build. Succeed.

28. Loosley Coupled
Layered
Conteinerized
Microservice
Oriente
Architecture
- OPEN SOURCE
- INDUSTRY STANDARD
- JAVA
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