Steve Koenig, VP of Market Research, gave a presentation outlining the top tech trends for CES 2019.

1. CES 2019 Tech Trends
Steve Koenig
VP, Market Research
@KoenigSteve

2. Digital Age Connected Age Data Age
Strategic Perspective on Tech Trends
2000 2010 2020

3. Technology Trends at CES 2019
5G Digital
Privacy/Security
Artificial Intelligence
Robotics
Voice Computing
Blockchain
Digital Assistants
AR/VR
Sports Innovation
Resilient Technologies
Vehicle Tech
Digital Health
Biometrics
Ingredient Technologies In the MarketConsumers

4. 5G – The Next Generation
We spent the last 30 years connecting people.
We will spend the next 30 years connecting things.
Brian Modoff, EVP, Qualcomm
Source: The San Diego Tribune
1980 1990 2000 2010 2020

5. 5G Advantages Over 4G

6. 5G Development Underway Around the World
China
South Korea
United States
Japan
United Kingdom
Germany
France
Canada
Spain
Australia

7. 5G Trials in Europe
Most Carriers Aiming for ‘Full Deployment’ by 2020
Gigabit UK
London
Manchester
Glasgow
Birmingham
2H18 Trials
1st 5G city
by 2020
Spectrum auction in 2019
3.5 GHz needed
for testing

8. 5G Narratives at CES 2019
Carrier Initiatives Fixed Wireless BB 5G Devices

9. Artificial Intelligence

10. Artificial Intelligence at CES 2019
The New IoT: The Intelligence of Things
Processors and Chips Embedded A.I. Digital AssistantsMachine-Learning

12. Consumer Tech’s Must Have Products
2002 2007 2012 2018

13. Amazon Alexa:
50,000 Skills
20,000 Compatible Devices

14. Voice: Talking to Tech

15. Digital Assistants: Shifting Consumer Behavior
% Used
Ask questions (general Internet search) 63
Check the weather 58
Listen to music/radio/podcasts 50
Set a timer or alarm 45
Call someone 32
Check the news/sports 30
Send a message to someone 25
Search for recipes/cooking information 23
Check personal calendar 22
Source: CTA, Voice Shopping Study, August 2018
U.S. Online Adults

16. If I had stories from the past ten years
for my local station in Austin, Texas,
I could feed all of that in beforehand.
So, Watson Captioning would have
local celebrities, local politicians,
all that stuff ahead of time.
David Kulczar
Senior Product Manager
IBM Watson Media
Source: NScreenMedia
A.I. Perfecting Closed Captioning

17. … the Limits of Automation
We’re Beginning to Understand…

18. AR/VR: Different Market Journeys
B2C to B2B B2B to B2C

19. AR Hardware Developments
Lenovo Mirage
AR Headset
Vuzix Alexa-enabled
AR Glasses
AR Smart Mirrors

20. Zara
Historic Sites
and MuseumsAR/VR in Sports
AR App Deployments

22. 3,600
4,464
6,607
10,505
13,551
15,042
2017 2018 2019 2020 2021 2022
Units in 000s
Growth: 24% 48% 59% 29% 11%
Source: CTA, Consumer Technology Sales and Forecasts, July 2018
U.S. AR/VR Eyewear Shipments

23. Japan’s VR Theme Parks – Come In and Plug In?

24. Audi’s Enter Sandbox Demo

25. The Road to Self-Driving Vehicles

26. Levels of Self Driving Technology

27. Billions of Euros … Millions of Kilometers
• Ford - EUR858 million investment in Argo AI
• Toyota - EUR858 million investment in Toyota Research Institute
• GM - EUR495 million to acquire self-driving car start-up, Cruise Automation
• GM - EUR426 million investment in Lyft
• Volvo - EUR256 million joint-venture with Uber
• Uber - EUR580 million to purchase Otto
• Intel EUR13 billion to buy Mobileye
• Hyundai EUR1.45 billion in R&D
Major Investments in Self-Driving Technologies

28. Vehicle Tech Trends at CES 2019
V2X Communications Electric VehiclesFuture of Mobility

29. Cyber Resilience
Public Alert Systems Anti-Terrorism
Emergency Preparedness
Disaster Recovery
Rotterdam: Stronger Through Struggle
Resilient Technologies at CES 2019
Consumer Devices

30. Digital Therapeutics
• Enhancing traditional medical practices
• Encouraging behavioral change
• Serve as stand-alone direct therapy
Harnessing Technology to Impact Health
Hyper-
tension
Diabetes
Heart
disease /
cardiology
Insomnia
Mental
health
COPD
Ortho-paedic
surgery
Pain
management
Sleep
apnoea
Oncology

31. Steve Koenig
VP, Market Research
@KoenigSteve
CES 2019 Tech Trends