Use these 10 tips to learn how to use Google Plus and improve engagement with your audience. Gear up your brand’s Google Plus page with these noteworthy features and tactics that generate more meaningful social connections.

1. TIP SHEET
10 Ways to Engage
on Google+
Gear up your brand's Google+ page with these noteworty features
and tactics that generate more meaningful social connections.
01
06
02
03
Visually Merchandize
04
Fix Your Fonts
05
Hold Hangouts
Use the share button to share others’ posts
and articles, +1 great content, and comment
where you can add value—it will boost your
brand awareness.
Google+ is a highly visual platform, so
include photos and videos to make your
profile appealing and encourage interaction.
Take advantage of G+’s ability to bold or
italicized text, it makes longer posts easier to
read and highlights important points.
If applicable, use Hangouts for product
demonstrations or industry debates, the
face-to-face time puts a personality behind
your G+ profile.
Learn more or sign up for a FREE 30-day trial:
Give Links Some Love
09
Consider Hashtag Placement
10
Be Present
Hit Up What’s Hot
08
Before you go crazy circling people, fill out
the proper brand information on your page
so people know what you do and how to
contact you.
Save Your Keyword Searches
07
Complete Your Profile
Participate within Communities
sproutsocial.com
After searching for a keyword in Google+,
click the ‘Save this Search’ and easily access
these results in future under the ‘More’
dropdown menu item.
Check out the ‘What’s Hot’ feature and, if
you see relevant content, chime in to
illustrate knowledge, expand reach, and
increase awareness.
Instead of posting a simple link, include a
brief description of the article you’re sharing
to get people more interested.
Unlike Twitter, where hashtags often sit in the
middle, add G+ hashtags at the end of posts
to increase reach through hashtag searches.
Find and engage in industry-related
communities, it is a great way to meet new
people, learn, share, and expand your
brand’s reach.
1.866.878.3231
sales@sproutsocial.com