SlideShare ist ein Scribd-Unternehmen logo
1 von 27
Downloaden Sie, um offline zu lesen
SPHomeRun.com


               Improve Your
 IT Sales Strategies
by Aligning Marketing
      and Sales
  Courtesy of the
  Small Business Computer Consulting Blog
  http://blog.sphomerun.com
  Source: iStockphoto
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Your IT Sales
  Strategies &
  Marketing Will Be
  Successful if You
  Align Them
Sponsored by ITSalesSecrets.com
SPHomeRun.com




 Make Sure That
 They Focus on
 Being Customer-
 Centric Rather than
 Product-Centric
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  IT Sales
  Strategies Fall Flat
  Due to Little
  Interaction
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Why Marketing
  and Sales Need to
  Work Together
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • You Will
    Spend Less on
    Customer
    Acquisition
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Your Products
    Will Be Better-
    Priced &
    Positioned in
    the Marketplace
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Your Leads
    Will be Better
    Qualified
Sponsored by ITSalesSecrets.com
SPHomeRun.com




• Your
  Conversion Rates
  Will Be Higher
Sponsored by ITSalesSecrets.com
SPHomeRun.com




• You Will Achieve
  More Sales
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  It Requires a
  Change in
  Mind-Set
  from the Teams
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  How to Get
  Marketing & Sales
  Working Toward
  the Same Goals
Sponsored by ITSalesSecrets.com
SPHomeRun.com




• Ensure that Your
  Business is
  Customer-Centric
Sponsored by ITSalesSecrets.com
SPHomeRun.com




• Ensure that the
  Marketing & Sales
  Teams Interact
  with Each Other
Sponsored by ITSalesSecrets.com
SPHomeRun.com




• Ensure that there
  is a Feedback
  Loop Between the
  Teams
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  You Can Make a
  Significant
  Difference to Your
  Sales Conversions
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Here are Some
  Examples of Data
  that You Should be
  Collecting
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Competitor
    Information
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • References
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Testimonials
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • Customer
    Feedback
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  • The Reasons
    for a Sale
    Falling Through
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  The Benefits of
  Moving Forward in
  this Way Speak for
  Themselves
Sponsored by ITSalesSecrets.com
SPHomeRun.com




Have you Integrated
IT Sales & Marketing
Strategies in
This Way?
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Is it Something
  That You Have
  Considered Doing?
Sponsored by ITSalesSecrets.com
SPHomeRun.com




  Please Share
  Your Thoughts &
  Experiences
  in the Comments
  Section Below
SPHomeRun.com
Recommended Reading:
Seven IT Sales Secrets

                                Download this
                                Free Special Report Now at
                                ITSalesSecrets.com

Copyright © SP Home Run Inc. All worldwide rights reserved.
SP Home Run is a registered trademark of SP Home Run Inc.

Source: iStockphoto

Weitere ähnliche Inhalte

Mehr von SP Home Run Inc.

B2B Sales and the Gatekeeper Role
B2B Sales and the Gatekeeper RoleB2B Sales and the Gatekeeper Role
B2B Sales and the Gatekeeper RoleSP Home Run Inc.
 
B2B Sales Strategy Amid Changing Research and Purchase Decision-Making
B2B Sales Strategy Amid Changing Research and Purchase Decision-MakingB2B Sales Strategy Amid Changing Research and Purchase Decision-Making
B2B Sales Strategy Amid Changing Research and Purchase Decision-MakingSP Home Run Inc.
 
Comparing Buyer's Journey vs. Lifecycle vs. Deal Stages
Comparing Buyer's Journey vs. Lifecycle vs. Deal StagesComparing Buyer's Journey vs. Lifecycle vs. Deal Stages
Comparing Buyer's Journey vs. Lifecycle vs. Deal StagesSP Home Run Inc.
 
Conversion Paths for Lead Generation
Conversion Paths for Lead GenerationConversion Paths for Lead Generation
Conversion Paths for Lead GenerationSP Home Run Inc.
 
Intentional B2B Lead Generation
Intentional B2B Lead GenerationIntentional B2B Lead Generation
Intentional B2B Lead GenerationSP Home Run Inc.
 
10X Pillar Content Strategy and Downloadable Content Double-Dipping
10X Pillar Content Strategy and Downloadable Content Double-Dipping10X Pillar Content Strategy and Downloadable Content Double-Dipping
10X Pillar Content Strategy and Downloadable Content Double-DippingSP Home Run Inc.
 
Progressive Profiling and the Buyer’s Journey
Progressive Profiling and the Buyer’s JourneyProgressive Profiling and the Buyer’s Journey
Progressive Profiling and the Buyer’s JourneySP Home Run Inc.
 
Cold Emails and the Buyer’s Journey
Cold Emails and the Buyer’s JourneyCold Emails and the Buyer’s Journey
Cold Emails and the Buyer’s JourneySP Home Run Inc.
 
What is B2B Flywheel Marketing?
What is B2B Flywheel Marketing?What is B2B Flywheel Marketing?
What is B2B Flywheel Marketing?SP Home Run Inc.
 
What is a B2B Growth Funnel?
What is a B2B Growth Funnel?What is a B2B Growth Funnel?
What is a B2B Growth Funnel?SP Home Run Inc.
 
How Tech Startups Compete in the Digital Buyer’s Journey
How Tech Startups Compete in the Digital Buyer’s JourneyHow Tech Startups Compete in the Digital Buyer’s Journey
How Tech Startups Compete in the Digital Buyer’s JourneySP Home Run Inc.
 
What SaaS Startups Can Learn from Baseball
What SaaS Startups Can Learn from BaseballWhat SaaS Startups Can Learn from Baseball
What SaaS Startups Can Learn from BaseballSP Home Run Inc.
 
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdf
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdfWhat Tech Founders Get Wrong When Hiring Marketing and Sales.pdf
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdfSP Home Run Inc.
 
Marketing to Sales Handoff and the Four Quadrants.pdf
Marketing to Sales Handoff and the Four Quadrants.pdfMarketing to Sales Handoff and the Four Quadrants.pdf
Marketing to Sales Handoff and the Four Quadrants.pdfSP Home Run Inc.
 
B2B Sales Strategy for Changing Buyer Preferences
B2B Sales Strategy for Changing Buyer PreferencesB2B Sales Strategy for Changing Buyer Preferences
B2B Sales Strategy for Changing Buyer PreferencesSP Home Run Inc.
 
How Video Content Marketing Has Evolved
How Video Content Marketing Has EvolvedHow Video Content Marketing Has Evolved
How Video Content Marketing Has EvolvedSP Home Run Inc.
 
Startup Content Marketing Strategy for Strangers
Startup Content Marketing Strategy for StrangersStartup Content Marketing Strategy for Strangers
Startup Content Marketing Strategy for StrangersSP Home Run Inc.
 
The Great Organizational Chart Debate
The Great Organizational Chart DebateThe Great Organizational Chart Debate
The Great Organizational Chart DebateSP Home Run Inc.
 
Go-to-Market Strategy as a Team Sport
Go-to-Market Strategy as a Team SportGo-to-Market Strategy as a Team Sport
Go-to-Market Strategy as a Team SportSP Home Run Inc.
 

Mehr von SP Home Run Inc. (20)

B2B Sales and the Gatekeeper Role
B2B Sales and the Gatekeeper RoleB2B Sales and the Gatekeeper Role
B2B Sales and the Gatekeeper Role
 
B2B Sales Strategy Amid Changing Research and Purchase Decision-Making
B2B Sales Strategy Amid Changing Research and Purchase Decision-MakingB2B Sales Strategy Amid Changing Research and Purchase Decision-Making
B2B Sales Strategy Amid Changing Research and Purchase Decision-Making
 
Comparing Buyer's Journey vs. Lifecycle vs. Deal Stages
Comparing Buyer's Journey vs. Lifecycle vs. Deal StagesComparing Buyer's Journey vs. Lifecycle vs. Deal Stages
Comparing Buyer's Journey vs. Lifecycle vs. Deal Stages
 
Conversion Paths for Lead Generation
Conversion Paths for Lead GenerationConversion Paths for Lead Generation
Conversion Paths for Lead Generation
 
Intentional B2B Lead Generation
Intentional B2B Lead GenerationIntentional B2B Lead Generation
Intentional B2B Lead Generation
 
10X Pillar Content Strategy and Downloadable Content Double-Dipping
10X Pillar Content Strategy and Downloadable Content Double-Dipping10X Pillar Content Strategy and Downloadable Content Double-Dipping
10X Pillar Content Strategy and Downloadable Content Double-Dipping
 
Progressive Profiling and the Buyer’s Journey
Progressive Profiling and the Buyer’s JourneyProgressive Profiling and the Buyer’s Journey
Progressive Profiling and the Buyer’s Journey
 
HubSpot Lifecycle Stages
HubSpot Lifecycle StagesHubSpot Lifecycle Stages
HubSpot Lifecycle Stages
 
Cold Emails and the Buyer’s Journey
Cold Emails and the Buyer’s JourneyCold Emails and the Buyer’s Journey
Cold Emails and the Buyer’s Journey
 
What is B2B Flywheel Marketing?
What is B2B Flywheel Marketing?What is B2B Flywheel Marketing?
What is B2B Flywheel Marketing?
 
What is a B2B Growth Funnel?
What is a B2B Growth Funnel?What is a B2B Growth Funnel?
What is a B2B Growth Funnel?
 
How Tech Startups Compete in the Digital Buyer’s Journey
How Tech Startups Compete in the Digital Buyer’s JourneyHow Tech Startups Compete in the Digital Buyer’s Journey
How Tech Startups Compete in the Digital Buyer’s Journey
 
What SaaS Startups Can Learn from Baseball
What SaaS Startups Can Learn from BaseballWhat SaaS Startups Can Learn from Baseball
What SaaS Startups Can Learn from Baseball
 
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdf
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdfWhat Tech Founders Get Wrong When Hiring Marketing and Sales.pdf
What Tech Founders Get Wrong When Hiring Marketing and Sales.pdf
 
Marketing to Sales Handoff and the Four Quadrants.pdf
Marketing to Sales Handoff and the Four Quadrants.pdfMarketing to Sales Handoff and the Four Quadrants.pdf
Marketing to Sales Handoff and the Four Quadrants.pdf
 
B2B Sales Strategy for Changing Buyer Preferences
B2B Sales Strategy for Changing Buyer PreferencesB2B Sales Strategy for Changing Buyer Preferences
B2B Sales Strategy for Changing Buyer Preferences
 
How Video Content Marketing Has Evolved
How Video Content Marketing Has EvolvedHow Video Content Marketing Has Evolved
How Video Content Marketing Has Evolved
 
Startup Content Marketing Strategy for Strangers
Startup Content Marketing Strategy for StrangersStartup Content Marketing Strategy for Strangers
Startup Content Marketing Strategy for Strangers
 
The Great Organizational Chart Debate
The Great Organizational Chart DebateThe Great Organizational Chart Debate
The Great Organizational Chart Debate
 
Go-to-Market Strategy as a Team Sport
Go-to-Market Strategy as a Team SportGo-to-Market Strategy as a Team Sport
Go-to-Market Strategy as a Team Sport
 

Kürzlich hochgeladen

Constitution of Company Article of Association
Constitution of Company Article of AssociationConstitution of Company Article of Association
Constitution of Company Article of Associationseri bangash
 
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Aurelien Domont, MBA
 
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.daisycvs
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...BabaJohn3
 
stock price prediction using machine learning
stock price prediction using machine learningstock price prediction using machine learning
stock price prediction using machine learninggauravwankar27
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...Khaled Al Awadi
 
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerJual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerPusat Herbal Resmi BPOM
 
Raising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE VenturesRaising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE VenturesAlejandro Cremades
 
How to refresh to be fit for the future world
How to refresh to be fit for the future worldHow to refresh to be fit for the future world
How to refresh to be fit for the future worldChris Skinner
 
Copyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowCopyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowMiriam Robeson
 
Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)Alejandro Cremades
 
Hyundai capital 2024 1q Earnings release
Hyundai capital 2024 1q Earnings releaseHyundai capital 2024 1q Earnings release
Hyundai capital 2024 1q Earnings releaseirhcs
 
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfDaftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfAgusHalim9
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfmstarkes24
 
1Q24_EN hyundai capital 1q performance
1Q24_EN   hyundai capital 1q performance1Q24_EN   hyundai capital 1q performance
1Q24_EN hyundai capital 1q performanceirhcs
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...srcw2322l101
 
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxExploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxTexas Flange
 
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In HarareTop^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Hararedoctorjoe1984
 
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionSeries A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionAlejandro Cremades
 

Kürzlich hochgeladen (20)

Constitution of Company Article of Association
Constitution of Company Article of AssociationConstitution of Company Article of Association
Constitution of Company Article of Association
 
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
Creating an Income Statement with Forecasts: A Simple Guide and Free Excel Te...
 
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
Abortion pills in Muscut<Oman(+27737758557) Cytotec available.inn Kuwait City.
 
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
Pay after result spell caster (,$+27834335081)@ bring back lost lover same da...
 
stock price prediction using machine learning
stock price prediction using machine learningstock price prediction using machine learning
stock price prediction using machine learning
 
Apotik Jual Obat Aborsi asli Mataram, Wa : 085180626899 - Penjual obat Cytote...
Apotik Jual Obat Aborsi asli Mataram, Wa : 085180626899 - Penjual obat Cytote...Apotik Jual Obat Aborsi asli Mataram, Wa : 085180626899 - Penjual obat Cytote...
Apotik Jual Obat Aborsi asli Mataram, Wa : 085180626899 - Penjual obat Cytote...
 
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...NewBase   17 May  2024  Energy News issue - 1725 by Khaled Al Awadi_compresse...
NewBase 17 May 2024 Energy News issue - 1725 by Khaled Al Awadi_compresse...
 
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg PfizerJual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
Jual Obat Aborsi Di Sibolga wa 0851/7541/5434 Cytotec Misoprostol 200mcg Pfizer
 
Raising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE VenturesRaising Seed Capital by Steve Schlafman at RRE Ventures
Raising Seed Capital by Steve Schlafman at RRE Ventures
 
How to refresh to be fit for the future world
How to refresh to be fit for the future worldHow to refresh to be fit for the future world
How to refresh to be fit for the future world
 
Copyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowCopyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to Know
 
Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)Inside the Black Box of Venture Capital (VC)
Inside the Black Box of Venture Capital (VC)
 
Hyundai capital 2024 1q Earnings release
Hyundai capital 2024 1q Earnings releaseHyundai capital 2024 1q Earnings release
Hyundai capital 2024 1q Earnings release
 
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfDaftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdf
 
1Q24_EN hyundai capital 1q performance
1Q24_EN   hyundai capital 1q performance1Q24_EN   hyundai capital 1q performance
1Q24_EN hyundai capital 1q performance
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...
 
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxExploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
 
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In HarareTop^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
Top^Clinic ^%[+27785538335__Safe*Women's clinic//Abortion Pills In Harare
 
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionSeries A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
 

Improve Your IT Sales Strategies by Aligning Marketing and Sales (Slides)