2. What is an Elevator Pitch?
⢠Short: 20s â 3min
⢠Sweet: interesting and acts like a
âhookâ (it needs to achieve the âtell
me moreâ effect)
3. When to do a Pitch?
⢠Context: Business, Social,
Interview, etc
http://www.youtube.com/watch?v=JuDrQ7pdk2A
⢠Environment: Formal/informal
⢠Audience
4. Why do you need to do a Pitch?
⢠People have no time!
⢠Get your point across (what do you
want? what can you provide?)
⢠Capture attention of your
audience
⢠Create a good impression
5. Insights from the SEED Fund...
Advertisement time!
http://see.arts.ac.uk/opportunities/seedfund/seedfunda
wardees/voist_tilley_harris/
http://see.arts.ac.uk/opportunities/seedfund/seedfunda
wardees/cleoferinmercurycleoferin/
6. Insights from the SEED Fund...
⢠Do show your product (if you have)
⢠Do record in a conducive environment
⢠Do practice and time!
⢠Donât create silent videos (unless
intentional)
7. What do you say in a Pitch?
⢠Who you are?
⢠What do you do? Inspirations?
⢠What are you trying to achieve?
⢠Why?
⢠Who is your audience/customers?
⢠Why you?
⢠Personality & Professionalism
8. What do you say in a Pitch?
â˘WHO ARE YOU?
⢠IS THERE A NEED?
⢠WHY YOU?
9. What do you say in a Pitch?
⢠[name of company] is a [type of company] specialising in
[industry/discipline], particularly in areas of
[industry/discipline].
⢠Our primary aim is to provide [unique products/services]
to [profile of customers] through [unique approaches],
because...
⢠We are [professions] with expertise in [specific
skills/experience]. We are passionate about...
10. What do you say in a Pitch?
⢠Structure
⢠Timing: 10-80-10
⢠Summarise main points (no more
than three)
11. ⢠Practise!
⢠Record!
⢠Pitch on behalf of someone else
⢠Recap:
http://www.shell-livewire.org/videolounge/?video=1302190425.803
How can you improve?
Hinweis der Redaktion
This is your â elevator pitch â - you need to grab the evaluators â attention very quickly and communicate your â Unique Selling Points â . Focus on what you are offering (why it is unique/special), to whom, and why you are the best person/team to deliver it.