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Agile Software Design for Startups
1. Agile Software Design for Startups
www.sparcedge.com
Maggie Hall
Senior UX Designer
Brad Kaloupek
Director of Design
Bryan Callahan
Director of
Commercial Services
Chad Norman
Director of Marketing
2. Š 2014 SPARC LLC Proprietary and Confidential
âĄ2
SPARC is a software
development company
creating engaging
technology with our
Government & Commercial
partners.
3. Š 2014 SPARC LLC Proprietary and Confidential
âĄ3
â˘12 UI/UX Designers
â˘9 Internal Products Designed & Launched
â˘Âą36 Ventures & Products Designed with Partners
â˘#14 Fastest Growing private company in America
by Inc. 500 in 2013.
â˘#1 Fastest growing private company in South
Carolina & the Software category in Inc. 500
â˘âSC Best Place to Workâ Award-Winning Culture
3 years in a row.
4. Š 2014 SPARC LLC Proprietary and Confidential
âĄ
Design Cycle
5
Design Assessment
Assessment
IDEA
Beta Launch
BUILD
Learn, Iterate, Improve
SUCCESS
REPEAT
Software Development Learn, Iterate, Improve
⢠Sales Strategy Support
⢠Marketing Strategy
⢠Branding, Identity & Messaging
⢠Website Design
⢠Content Development
⢠Social Media Management
⢠Discovery & Research
⢠UX Wireframes & Design
⢠Prototype & Deliver
⢠Agile Software Development
⢠Effective Communication
⢠MVP approach to delivery
⢠Quality Assurance
5. Š 2014 SPARC LLC Proprietary and Confidential
âĄ
Design Cycle
6
Design Assessment
Assessment
IDEA
Beta Launch
BUILD
Learn, Iterate, Improve
SUCCESS
REPEAT
Software Development Learn, Iterate, Improve
⢠Sales Strategy Support
⢠Marketing Strategy
⢠Branding, Identity & Messaging
⢠Website Design
⢠Content Development
⢠Social Media Management
⢠Discovery & Research
⢠UX Wireframes & Design
⢠Prototype & Deliver
⢠Agile Software Development
⢠Effective Communication
⢠MVP approach to delivery
⢠Quality Assurance
7. Research
Iterate
Wireframe Support & launch
Week 7Test
Example Product - The Process - Agile
Discovery
Week 1
Design & Build 3 User Flows
Week 2 - 6
8. Š 2014 SPARC LLC Proprietary and Confidential
âĄ
Design Cycle
9
Design Assessment
Assessment
IDEA
Beta Launch
BUILD
Learn, Iterate, Improve
SUCCESS
REPEAT
Software Development Learn, Iterate, Improve
⢠Sales Strategy Support
⢠Marketing Strategy
⢠Branding, Identity & Messaging
⢠Website Design
⢠Content Development
⢠Social Media Management
⢠Discovery & Research
⢠UX Wireframes & Design
⢠Prototype & Deliver
⢠Agile Software Development
⢠Effective Communication
⢠MVP approach to delivery
⢠Quality Assurance
13. Š 2014 SPARC LLC Proprietary and Confidential
âĄ
Design Cycle
14
Design Assessment
Assessment
IDEA
Beta Launch
BUILD
Learn, Iterate, Improve
SUCCESS
REPEAT
Software Development Learn, Iterate, Improve
⢠Sales Strategy Support
⢠Marketing Strategy
⢠Branding, Identity & Messaging
⢠Website Design
⢠Content Development
⢠Social Media Management
⢠Discovery & Research
⢠UX Wireframes & Design
⢠Prototype & Deliver
⢠Agile Software Development
⢠Effective Communication
⢠MVP approach to delivery
⢠Quality Assurance
14.
15. Š 2014 SPARC LLC Proprietary and Confidential
âĄ
Design Cycle
16
Design Assessment
Assessment
IDEA
Beta Launch
BUILD
Learn, Iterate, Improve
SUCCESS
REPEAT
Software Development Learn, Iterate, Improve
⢠Sales Strategy Support
⢠Marketing Strategy
⢠Branding, Identity & Messaging
⢠Website Design
⢠Content Development
⢠Social Media Management
⢠Discovery & Research
⢠UX Wireframes & Design
⢠Prototype & Deliver
⢠Agile Software Development
⢠Effective Communication
⢠MVP approach to delivery
⢠Quality Assurance
16. Agile Software Design for Startups
www.sparcedge.com
Maggie Hall
Senior UX Designer
Brad Kaloupek
Director of Design
Bryan Callahan
Director of
Commercial Services
Chad Norman
Director of Marketing
Hinweis der Redaktion
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
Design Advocates - this is a new concept weâre trying to allow members of our team to focus and teach one area of design.
We touch a lot of different disciplines in design, put people in a position for others to hear them.
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
Research
Business goals
Market research
User research
Success is in the center
Every element in your design process should point to data from your research.
We start with a barebones wordpress theme and we work to a final visual design.
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ
We all know that mobile devices are just about everywhere⌠but just how âeverywhereâ are they, really? ⢠Using the WebEx interface select your answer for the following questionâŚ