Views in communication: • Communication connects people • Communication starts relationship • Communication is constant • Communication is interactive • Communication is irreversible • Communication is complex • Communication is learnable Reasons to study communication: • To understand ourselves and the world • To decide • To inform or be informed • To resolved conflict or problems • To persuade • To meet social and physical needs Reasons to study communication: • Sender • The message • The channel • Feedback • Process • noise Communication process: Levels of communication: • Interpersonal • Intrapersonal • Group • Public • Intercultural comm. • Mass comm. (non-interactive) • Computer-mediated comm. (interactive) • Development comm. Obstacles: • Self image • Perception towards other or speaker • Noise Overcoming obstacles: • Maxim of quality o Do not say what you believe is false. • Maxim of quantity o Make your contribution as informative as required. • Maxim of manner o Be clear. • Maxim of relevance or relation o Make your contribution relevant to the topic. Interpersonal communication is the process by which people exchange information, feelings, and meaning through verbal and non-verbal messages: it is face-to-face communication. Intrapersonal communication is a communicator's internal use of language or thought. Group communication refers to the interaction between members of a small group of individuals. Public communication happens when individuals and groups engage in dialogue in the public sphere in order to deliver a message to a specific audience. Public speaking events, newspaper editorials and billboard advertisements are a few forms of public communication. Intercultural communication is a form of communication that aims to share information across different cultures and social groups. Mass communication is the study of how people and entities relay information through mass media to large segments of the population at the same time. Computer-mediated communication (CMC) is defined as any human communication that occurs through the use of two or more electronic devices. Development communication refers to the use of communication to facilitate social development.

1. Viewsin communication:
 Communicationconnectspeople
 Communicationstartsrelationship
 Communicationisconstant
 Communicationisinteractive
 Communicationisirreversible
 Communicationiscomplex
 Communicationislearnable
Reasons to study communication:
 To understandourselvesandthe world
 To decide
 To informor be informed
 To resolvedconflictorproblems
 To persuade
 To meetsocial andphysical needs
Elementsofcommunication:
 Sender
 The message
 The channel
 Feedback
 Process
 noise
Communicationprocess:
Levelsof communication:
 Interpersonal
 Intrapersonal
 Group
 Public
 Intercultural comm.
 Mass comm. (non-interactive)
 Computer-mediatedcomm. (interactive)
 Developmentcomm.
Obstacles:
 Self image
 Perceptiontowardsotherorspeaker
 Noise
Overcomingobstacles:
 Maximof quality
o Do not saywhat youbelieve isfalse.
 Maximof quantity
o Make yourcontributionasinformative
as required.
 Maximof manner
o Be clear.
 Maximof relevance orrelation
o Make yourcontributionrelevantto the
topic.
Interpersonal communication is the processbywhich
people exchangeinformation,feelings,and
meaningthroughverbal andnon-verbal messages:
it isface-to-face communication.
Intrapersonal communication isa communicator's
internal use of language orthought.
Group communicationreferstothe interaction
betweenmembersof asmall groupof individuals.
Publiccommunication happenswhenindividualsand
groupsengage indialogue inthe publicsphere in
orderto deliveramessage toa specific
audience. Publicspeakingevents,newspaper
editorialsandbillboardadvertisementsare afew
formsof publiccommunication.
Intercultural communication isa formof
communication thataimstoshare information
across differentculturesandsocial groups.
Mass communication isthe studyof how people and
entitiesrelayinformationthrough massmediato
large segmentsof the populationatthe same time.
Computer-mediatedcommunication(CMC) isdefined
as any human communication thatoccursthrough
the use of twoor more electronicdevices.
Developmentcommunication referstothe use
of communication tofacilitatesocial development.
Sender
Encoding Message
Message Channel
Decoding Message
Receiver
Noise
Message
Channel