My presentation at the "Cool Twitter Conference" in Washington, DC on June 11, 2009. The presentation was loosely focused on illustrating "universal behaviors" that Twitter application developers and entrepreneurs might want to focus on targeting in order to have successful results. The premise is based on the idea that no matter how technology changes there are human needs, desires, weaknesses and simple indulgences that never will expire. Really only works well with voice-over or me presenting thanks to spoon graphics for the base art.

1. Technologies Change / Behaviors Don’t
the pelags premise
Rick Robinson

2. History Says...

3. History Says...

4. History Says...

5. History Says...

7. PELAGS

8. Six Lively Sins of Success
P
E
L
A
G
S

9. Six Lively Sins of Success
Pride
P
Envy
E
Lust
L
Anger
A
Greed
G
Sloth
S

11. Pride

12. Pride
Reduce any friction at all between people and their ability
to deliver to the world what is in their head this moment

13. twitchamp

14. Envy
twitchamp

15. Envy
make tools that exploit the innocent desire to be (or live
vicariously through) someone else
twitchamp

17. Lust

18. Lust
geo-locationing, pictures, video, sound, profiles -- what
more could you need to make “connecting” easier?

20. Anger

21. Anger
with twitter there’s no reason to kick the dog: it’s an
opportunity to make an early release valve for fury

23. Greed

24. Greed
people active on twitter pay close attention to messages
from people who matter to them, and likely trust them if
they tweet that X product is good

26. Sloth

27. Sloth
indulge people’s laziness to a positive end
and you have a winner of a concept

28. Thank You!