SlideShare ist ein Scribd-Unternehmen logo
1 von 27
The Dazzle Group
CEO of HUL Mr. Nitin Paranjpe,
The company has a distribution
channel of 6.3 million outlets
and owns 35 major Indian
brands. Some of it’s brands are
kwality wall’s ice creams ,knorr
soups,vim dishwash,Kissan
squashes and jams,close up
toothpaste and brushes, bru
coffee & lakme’ beauty products
Soaps
Lux:

One of the most well known
brands in the world of soaps, Lux
has always been associated as the
soap used by the stars.Lux was
launched 1909 in India .
Numerous national and
international celebrities have
endorsed this brand. 70 g lux carry
Rs.10 .00
Lifebuoy:
Recognized as one of the best
antiseptic soaps, Lifebuoy has
been meeting the demands of the
nation for years. It is for total
long lasting protection
from germs.
Today, the brand is still going
strong and offering protection to
people of all age groups.
Hamam:

Hamam has always been
considered the soap for the
middle class family.
Due to the longer lasting
quality and reasonable
pricing, this is one of the most
popular soaps in the country.
It is only one type which is
make with neem, tulsi &
aloe vera.
Breeze:

This is one of the most popular
soaps with middle class
families, because of the sheer
variety.

There are plenty of fragrances to
choose from when it comes to the
Breeze range .
Dove:

Ideal for all those who are
genuinely concerned about their
sensitive skins, the Dove range of
soaps were originally targeted as
specialty skin care soap. It was
first started in UK 1955.
Today, Dove has become a
household name and is being used
by women of all age groups.
Pears:
One of the most popular soaps
of all times, Pears is always
associated with the mild smell.

Ideal for the winter
months, this glycerin soap is
known to offer proper moisture
to the skin.It is pure & gentle.
Rexona:

Another soap that has held a
position of prominence in the
industry is Rexona.It was first
introduced in 1947.
This soap is a mix of nature’s
best and modern
advancements.It is for silky
soft skin.
Hul soap

Weitere Àhnliche Inhalte

Was ist angesagt?

Flop Product- Dove Body Wash
Flop Product- Dove Body WashFlop Product- Dove Body Wash
Flop Product- Dove Body Wash
Somaiya
 
Presentation on dove1
Presentation on dove1Presentation on dove1
Presentation on dove1
karanbilla
 
Lux
Lux Lux
Lux
DOEACC
 
Unilever's real beauty campaingn for dove
Unilever's real beauty campaingn for doveUnilever's real beauty campaingn for dove
Unilever's real beauty campaingn for dove
m4mahe
 
Lux final presentation group one
Lux final presentation group oneLux final presentation group one
Lux final presentation group one
Divyanshu Mishra
 
Assignment 1 Dove Target Audience
Assignment 1 Dove Target AudienceAssignment 1 Dove Target Audience
Assignment 1 Dove Target Audience
Ariana Buzzelli
 

Was ist angesagt? (20)

Dove Deep moisture Bodywash STP, Marketing Mix & Market Research
Dove Deep moisture Bodywash STP, Marketing Mix & Market ResearchDove Deep moisture Bodywash STP, Marketing Mix & Market Research
Dove Deep moisture Bodywash STP, Marketing Mix & Market Research
 
Cinthol Soaps
Cinthol SoapsCinthol Soaps
Cinthol Soaps
 
Dove advertising strategy
Dove advertising strategyDove advertising strategy
Dove advertising strategy
 
Flop Product- Dove Body Wash
Flop Product- Dove Body WashFlop Product- Dove Body Wash
Flop Product- Dove Body Wash
 
dove
 dove dove
dove
 
Presentation on dove1
Presentation on dove1Presentation on dove1
Presentation on dove1
 
Ppt on stp of dove
Ppt on stp of dovePpt on stp of dove
Ppt on stp of dove
 
Dove Overall Research
Dove Overall Research Dove Overall Research
Dove Overall Research
 
Dove
Dove Dove
Dove
 
Dove_HUL
Dove_HULDove_HUL
Dove_HUL
 
Stp analysis of dove soap
Stp analysis of dove soapStp analysis of dove soap
Stp analysis of dove soap
 
Dove
DoveDove
Dove
 
Lux
Lux Lux
Lux
 
daag ache hai campaign
daag ache hai campaign daag ache hai campaign
daag ache hai campaign
 
Lux, dove & lifebuoy. marketing mix
Lux, dove & lifebuoy. marketing mixLux, dove & lifebuoy. marketing mix
Lux, dove & lifebuoy. marketing mix
 
Unilever's real beauty campaingn for dove
Unilever's real beauty campaingn for doveUnilever's real beauty campaingn for dove
Unilever's real beauty campaingn for dove
 
Lux final presentation group one
Lux final presentation group oneLux final presentation group one
Lux final presentation group one
 
Assignment 1 Dove Target Audience
Assignment 1 Dove Target AudienceAssignment 1 Dove Target Audience
Assignment 1 Dove Target Audience
 
FLL UNILEVER_DIAN YUDICIA
FLL UNILEVER_DIAN YUDICIAFLL UNILEVER_DIAN YUDICIA
FLL UNILEVER_DIAN YUDICIA
 
Dove man care products
Dove man care productsDove man care products
Dove man care products
 

Andere mochten auch

libouy
libouylibouy
libouy
Lufthansa
 
Pears Soft and Fresh
Pears Soft and FreshPears Soft and Fresh
Pears Soft and Fresh
Gaurav Garg
 
DOVE PRICING STRATEGIES
DOVE PRICING STRATEGIESDOVE PRICING STRATEGIES
DOVE PRICING STRATEGIES
Maher Manan
 
Soap opera conventions
Soap opera conventionsSoap opera conventions
Soap opera conventions
alexcherry3
 
Case study of lifebuoy with hul introduction
Case study of lifebuoy with hul introductionCase study of lifebuoy with hul introduction
Case study of lifebuoy with hul introduction
himani101
 
Lifebuoy soaps brand positioning
Lifebuoy soaps brand positioningLifebuoy soaps brand positioning
Lifebuoy soaps brand positioning
NIDHiiSHRI
 

Andere mochten auch (20)

Soap case study
Soap case studySoap case study
Soap case study
 
Lifebuoy
LifebuoyLifebuoy
Lifebuoy
 
libouy
libouylibouy
libouy
 
Pears Soft and Fresh
Pears Soft and FreshPears Soft and Fresh
Pears Soft and Fresh
 
Approaches
ApproachesApproaches
Approaches
 
Lyril case study
Lyril case studyLyril case study
Lyril case study
 
CASE STUDY OF HUL IN CONTRAST WITH LIFEBOUY
CASE STUDY OF HUL IN CONTRAST WITH LIFEBOUYCASE STUDY OF HUL IN CONTRAST WITH LIFEBOUY
CASE STUDY OF HUL IN CONTRAST WITH LIFEBOUY
 
Soaps
Soaps Soaps
Soaps
 
DOVE PRICING STRATEGIES
DOVE PRICING STRATEGIESDOVE PRICING STRATEGIES
DOVE PRICING STRATEGIES
 
Soap opera conventions
Soap opera conventionsSoap opera conventions
Soap opera conventions
 
Lifebuoy
LifebuoyLifebuoy
Lifebuoy
 
Soap Creative's 2017 Future Predictions
Soap Creative's 2017 Future PredictionsSoap Creative's 2017 Future Predictions
Soap Creative's 2017 Future Predictions
 
STUDY ON MYSORE SANDAL SOAP ( KSDL)
STUDY ON  MYSORE SANDAL SOAP ( KSDL)STUDY ON  MYSORE SANDAL SOAP ( KSDL)
STUDY ON MYSORE SANDAL SOAP ( KSDL)
 
Research approach
Research approachResearch approach
Research approach
 
Case study of lifebuoy with hul introduction
Case study of lifebuoy with hul introductionCase study of lifebuoy with hul introduction
Case study of lifebuoy with hul introduction
 
Lifebuoy soaps brand positioning
Lifebuoy soaps brand positioningLifebuoy soaps brand positioning
Lifebuoy soaps brand positioning
 
Consumer behaviour towards mysore sandal soap
Consumer behaviour towards mysore sandal soapConsumer behaviour towards mysore sandal soap
Consumer behaviour towards mysore sandal soap
 
A case study on lifebuoy
A case study on lifebuoyA case study on lifebuoy
A case study on lifebuoy
 
Lux Soap
Lux SoapLux Soap
Lux Soap
 
marketing plan (Soap)
marketing plan (Soap)marketing plan (Soap)
marketing plan (Soap)
 

Ähnlich wie Hul soap

437825 634145356830064580(1)
437825 634145356830064580(1)437825 634145356830064580(1)
437825 634145356830064580(1)
Richa Roy
 
marketing strategy of lux soap with reference to HUL
marketing strategy of lux soap with reference to HULmarketing strategy of lux soap with reference to HUL
marketing strategy of lux soap with reference to HUL
Aghna Shamsi
 
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPESHAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
Crisencia16
 
Lux
LuxLux
Lux
RMC
 

Ähnlich wie Hul soap (20)

Product mix of hll
Product mix of hllProduct mix of hll
Product mix of hll
 
Hindustan unilever limited
Hindustan unilever limitedHindustan unilever limited
Hindustan unilever limited
 
437825 634145356830064580(1)
437825 634145356830064580(1)437825 634145356830064580(1)
437825 634145356830064580(1)
 
Top soap brands in India By ASHITA KISPOTTA
Top soap brands in India By ASHITA KISPOTTATop soap brands in India By ASHITA KISPOTTA
Top soap brands in India By ASHITA KISPOTTA
 
HUNDUSTAN UNILIVER
HUNDUSTAN UNILIVERHUNDUSTAN UNILIVER
HUNDUSTAN UNILIVER
 
Unilever Pakistan ltd
Unilever Pakistan ltd Unilever Pakistan ltd
Unilever Pakistan ltd
 
Lux
Lux Lux
Lux
 
marketing strategy of lux soap with reference to HUL
marketing strategy of lux soap with reference to HULmarketing strategy of lux soap with reference to HUL
marketing strategy of lux soap with reference to HUL
 
Marketing STP analysis
Marketing STP analysisMarketing STP analysis
Marketing STP analysis
 
Lux deo
Lux deoLux deo
Lux deo
 
Unilever pakistan ltd
Unilever pakistan ltdUnilever pakistan ltd
Unilever pakistan ltd
 
Unilever: Product Mix & Dimensions (Unilever)
Unilever: Product Mix & Dimensions (Unilever)Unilever: Product Mix & Dimensions (Unilever)
Unilever: Product Mix & Dimensions (Unilever)
 
hul.pptx
hul.pptxhul.pptx
hul.pptx
 
Hindustan uniliver ltd.
Hindustan uniliver ltd.Hindustan uniliver ltd.
Hindustan uniliver ltd.
 
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPESHAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
HAIRDRESSING: TYPES OF SHAMPOO PRESENTATION FOR DIFFERENT HAIR TYPES
 
Top Ten cosmetic Brands in India
Top Ten cosmetic Brands in IndiaTop Ten cosmetic Brands in India
Top Ten cosmetic Brands in India
 
Cosmetic brands in india
Cosmetic brands in indiaCosmetic brands in india
Cosmetic brands in india
 
Quintessence
QuintessenceQuintessence
Quintessence
 
WWW.MY-NWACLUB.COM - NWA - Network World Alliance - EN - Us blue nature
WWW.MY-NWACLUB.COM - NWA - Network World Alliance - EN - Us blue natureWWW.MY-NWACLUB.COM - NWA - Network World Alliance - EN - Us blue nature
WWW.MY-NWACLUB.COM - NWA - Network World Alliance - EN - Us blue nature
 
Lux
LuxLux
Lux
 

KĂŒrzlich hochgeladen

Call Girls in Gagan Vihar (delhi) call me [🔝 9953056974 🔝] escort service 24X7
Call Girls in Gagan Vihar (delhi) call me [🔝  9953056974 🔝] escort service 24X7Call Girls in Gagan Vihar (delhi) call me [🔝  9953056974 🔝] escort service 24X7
Call Girls in Gagan Vihar (delhi) call me [🔝 9953056974 🔝] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
adilkhan87451
 

KĂŒrzlich hochgeladen (20)

Call Girls in Delhi Triveni Complex Escort Service(🔝))/WhatsApp 97111⇛47426
Call Girls in Delhi Triveni Complex Escort Service(🔝))/WhatsApp 97111⇛47426Call Girls in Delhi Triveni Complex Escort Service(🔝))/WhatsApp 97111⇛47426
Call Girls in Delhi Triveni Complex Escort Service(🔝))/WhatsApp 97111⇛47426
 
Night 7k to 12k Chennai City Center Call Girls 👉👉 7427069034⭐⭐ 100% Genuine E...
Night 7k to 12k Chennai City Center Call Girls 👉👉 7427069034⭐⭐ 100% Genuine E...Night 7k to 12k Chennai City Center Call Girls 👉👉 7427069034⭐⭐ 100% Genuine E...
Night 7k to 12k Chennai City Center Call Girls 👉👉 7427069034⭐⭐ 100% Genuine E...
 
Call Girls Kurnool Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Kurnool Just Call 8250077686 Top Class Call Girl Service AvailableCall Girls Kurnool Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Kurnool Just Call 8250077686 Top Class Call Girl Service Available
 
Call Girls in Gagan Vihar (delhi) call me [🔝 9953056974 🔝] escort service 24X7
Call Girls in Gagan Vihar (delhi) call me [🔝  9953056974 🔝] escort service 24X7Call Girls in Gagan Vihar (delhi) call me [🔝  9953056974 🔝] escort service 24X7
Call Girls in Gagan Vihar (delhi) call me [🔝 9953056974 🔝] escort service 24X7
 
Most Beautiful Call Girl in Bangalore Contact on Whatsapp
Most Beautiful Call Girl in Bangalore Contact on WhatsappMost Beautiful Call Girl in Bangalore Contact on Whatsapp
Most Beautiful Call Girl in Bangalore Contact on Whatsapp
 
Manyata Tech Park ( Call Girls ) Bangalore ✔ 6297143586 ✔ Hot Model With Sexy...
Manyata Tech Park ( Call Girls ) Bangalore ✔ 6297143586 ✔ Hot Model With Sexy...Manyata Tech Park ( Call Girls ) Bangalore ✔ 6297143586 ✔ Hot Model With Sexy...
Manyata Tech Park ( Call Girls ) Bangalore ✔ 6297143586 ✔ Hot Model With Sexy...
 
(Low Rate RASHMI ) Rate Of Call Girls Jaipur ❣ 8445551418 ❣ Elite Models & Ce...
(Low Rate RASHMI ) Rate Of Call Girls Jaipur ❣ 8445551418 ❣ Elite Models & Ce...(Low Rate RASHMI ) Rate Of Call Girls Jaipur ❣ 8445551418 ❣ Elite Models & Ce...
(Low Rate RASHMI ) Rate Of Call Girls Jaipur ❣ 8445551418 ❣ Elite Models & Ce...
 
Top Quality Call Girl Service Kalyanpur 6378878445 Available Call Girls Any Time
Top Quality Call Girl Service Kalyanpur 6378878445 Available Call Girls Any TimeTop Quality Call Girl Service Kalyanpur 6378878445 Available Call Girls Any Time
Top Quality Call Girl Service Kalyanpur 6378878445 Available Call Girls Any Time
 
8980367676 Call Girls In Ahmedabad Escort Service Available 24×7 In Ahmedabad
8980367676 Call Girls In Ahmedabad Escort Service Available 24×7 In Ahmedabad8980367676 Call Girls In Ahmedabad Escort Service Available 24×7 In Ahmedabad
8980367676 Call Girls In Ahmedabad Escort Service Available 24×7 In Ahmedabad
 
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
Russian Call Girls Lucknow Just Call 👉👉7877925207 Top Class Call Girl Service...
 
Call Girls Gwalior Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Gwalior Just Call 8617370543 Top Class Call Girl Service AvailableCall Girls Gwalior Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Gwalior Just Call 8617370543 Top Class Call Girl Service Available
 
💕SONAM KUMAR💕Premium Call Girls Jaipur ↘9257276172 ↙One Night Stand With Lo...
💕SONAM KUMAR💕Premium Call Girls Jaipur ↘9257276172 ↙One Night Stand With Lo...💕SONAM KUMAR💕Premium Call Girls Jaipur ↘9257276172 ↙One Night Stand With Lo...
💕SONAM KUMAR💕Premium Call Girls Jaipur ↘9257276172 ↙One Night Stand With Lo...
 
Top Rated Bangalore Call Girls Ramamurthy Nagar ⟟ 9332606886 ⟟ Call Me For G...
Top Rated Bangalore Call Girls Ramamurthy Nagar ⟟  9332606886 ⟟ Call Me For G...Top Rated Bangalore Call Girls Ramamurthy Nagar ⟟  9332606886 ⟟ Call Me For G...
Top Rated Bangalore Call Girls Ramamurthy Nagar ⟟ 9332606886 ⟟ Call Me For G...
 
Night 7k to 12k Navi Mumbai Call Girl Photo 👉 BOOK NOW 9833363713 👈 ♀ night ...
Night 7k to 12k Navi Mumbai Call Girl Photo 👉 BOOK NOW 9833363713 👈 ♀ night ...Night 7k to 12k Navi Mumbai Call Girl Photo 👉 BOOK NOW 9833363713 👈 ♀ night ...
Night 7k to 12k Navi Mumbai Call Girl Photo 👉 BOOK NOW 9833363713 👈 ♀ night ...
 
Call Girls Tirupati Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Tirupati Just Call 8250077686 Top Class Call Girl Service AvailableCall Girls Tirupati Just Call 8250077686 Top Class Call Girl Service Available
Call Girls Tirupati Just Call 8250077686 Top Class Call Girl Service Available
 
Best Rate (Patna ) Call Girls Patna ⟟ 8617370543 ⟟ High Class Call Girl In 5 ...
Best Rate (Patna ) Call Girls Patna ⟟ 8617370543 ⟟ High Class Call Girl In 5 ...Best Rate (Patna ) Call Girls Patna ⟟ 8617370543 ⟟ High Class Call Girl In 5 ...
Best Rate (Patna ) Call Girls Patna ⟟ 8617370543 ⟟ High Class Call Girl In 5 ...
 
Premium Bangalore Call Girls Jigani Dail 6378878445 Escort Service For Hot Ma...
Premium Bangalore Call Girls Jigani Dail 6378878445 Escort Service For Hot Ma...Premium Bangalore Call Girls Jigani Dail 6378878445 Escort Service For Hot Ma...
Premium Bangalore Call Girls Jigani Dail 6378878445 Escort Service For Hot Ma...
 
Best Rate (Guwahati ) Call Girls Guwahati ⟟ 8617370543 ⟟ High Class Call Girl...
Best Rate (Guwahati ) Call Girls Guwahati ⟟ 8617370543 ⟟ High Class Call Girl...Best Rate (Guwahati ) Call Girls Guwahati ⟟ 8617370543 ⟟ High Class Call Girl...
Best Rate (Guwahati ) Call Girls Guwahati ⟟ 8617370543 ⟟ High Class Call Girl...
 
Top Rated Bangalore Call Girls Majestic ⟟ 9332606886 ⟟ Call Me For Genuine S...
Top Rated Bangalore Call Girls Majestic ⟟  9332606886 ⟟ Call Me For Genuine S...Top Rated Bangalore Call Girls Majestic ⟟  9332606886 ⟟ Call Me For Genuine S...
Top Rated Bangalore Call Girls Majestic ⟟ 9332606886 ⟟ Call Me For Genuine S...
 
Call Girls Service Jaipur {8445551418} ❀VVIP BHAWNA Call Girl in Jaipur Raja...
Call Girls Service Jaipur {8445551418} ❀VVIP BHAWNA Call Girl in Jaipur Raja...Call Girls Service Jaipur {8445551418} ❀VVIP BHAWNA Call Girl in Jaipur Raja...
Call Girls Service Jaipur {8445551418} ❀VVIP BHAWNA Call Girl in Jaipur Raja...
 

Hul soap

  • 2.
  • 3. CEO of HUL Mr. Nitin Paranjpe,
  • 4. The company has a distribution channel of 6.3 million outlets and owns 35 major Indian brands. Some of it’s brands are kwality wall’s ice creams ,knorr soups,vim dishwash,Kissan squashes and jams,close up toothpaste and brushes, bru coffee & lakme’ beauty products
  • 6.
  • 7.
  • 8. Lux: One of the most well known brands in the world of soaps, Lux has always been associated as the soap used by the stars.Lux was launched 1909 in India . Numerous national and international celebrities have endorsed this brand. 70 g lux carry Rs.10 .00
  • 9.
  • 10.
  • 11. Lifebuoy: Recognized as one of the best antiseptic soaps, Lifebuoy has been meeting the demands of the nation for years. It is for total long lasting protection from germs. Today, the brand is still going strong and offering protection to people of all age groups.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. Hamam: Hamam has always been considered the soap for the middle class family. Due to the longer lasting quality and reasonable pricing, this is one of the most popular soaps in the country. It is only one type which is make with neem, tulsi & aloe vera.
  • 18.
  • 19. Breeze: This is one of the most popular soaps with middle class families, because of the sheer variety. There are plenty of fragrances to choose from when it comes to the Breeze range .
  • 20.
  • 21.
  • 22. Dove: Ideal for all those who are genuinely concerned about their sensitive skins, the Dove range of soaps were originally targeted as specialty skin care soap. It was first started in UK 1955. Today, Dove has become a household name and is being used by women of all age groups.
  • 23.
  • 24. Pears: One of the most popular soaps of all times, Pears is always associated with the mild smell. Ideal for the winter months, this glycerin soap is known to offer proper moisture to the skin.It is pure & gentle.
  • 25.
  • 26. Rexona: Another soap that has held a position of prominence in the industry is Rexona.It was first introduced in 1947. This soap is a mix of nature’s best and modern advancements.It is for silky soft skin.