What is the "post-mobile era"? Walk through this presentation defining the post-mobile era and discover tangible ways to take your brand to next level as mobile devices become ubiquitous into customer's everyday lives. Want to learn more? Listen to this presentation on our website: http://www.solstice-mobile.com/webinar-signup/expedition-to-the-post-mobile-era

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Expedition to
the Post-Mobile
Era

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so what is the “post-mobile era”?

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to be clear …

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we aren’t saying that mobile
devices are going away
to be clear …

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in fact …

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in fact …
we are saying quite the contrary

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The “post-mobile era” is about what
happens after mobile devices
become ubiquitous

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The “post-mobile era” is about what
happens after mobile devices
become ubiquitous on a global scale.

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Luckily,we
have seen this
before …

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with the PC
Luckily,we
have seen this
before …
with the PC.

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We started connecting PCs
to each other …

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we developed
applications like the
World Wide Web …

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we created social networks like Facebook…

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…and reduced the barriers for people
to write code and create software.

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Thus over time,

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PCs have become ubiquitous.
Thus over time,

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They are everywhere.

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We are in the post-PC era.

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So let’s look ahead…

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to what’s next
So let’s look ahead…

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the post-mobile era

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Smartphones will become
more ubiquitous than PCs

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Smartphones will become
more ubiquitous than PCs
due to low cost and high
portability.

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Everyone will
have a
“supercomputer”
in their pocket …

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becoming an extension
of ourselves …

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and ultimately changing the definition of “mobile.”

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Meaning,the device now becomes less relevant

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and the contextual,human
experience becomes more relevant
Meaning,the device now becomes less relevant

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So what can we expect to
see in the post-mobile era?

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the landscape
By 2020, the
world population
will increase to
7.6 Billion

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the landscape
there will be
4 billion
smartphones

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the landscape
and we will see 40-50 billion connected devices.

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There are two demographics
that will live in the
post-mobile era.
post-mobile natives

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Millenials
who would rather give up their
sense of smell than smartphones
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the first generation that hasn’t
experienced disconnectedness
Generation Z
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By connecting our “supercomputers” to the
elements of the world around us…

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…we have the potential to
solve problems we didn’t
even know we had.
By connecting our “supercomputers” to the
elements of the world around us…

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Yet the path to get here is still unclear

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Here are 4 lessons
from past explorers
to help guide your
expedition to the
post-mobile era

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Have an urgent motivation to act
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Have an urgent motivation to act
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In today’s world, our urgent needs might be getting first to
market, closing competitive gaps, or making a bet your business
strategic move.

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Bring along a strong crew
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Combine the right mix of people to create strong teamwork;
such as intrapreneurs*, user experience experts, and rebels.
Bring along a strong crew
*a person in an established organization that has the freedom and resources to innovate

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Pack the right tools to help test
and experiment

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Pack the right tools to help test
and experiment
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Combine human-centered design with emerging technologies to
build empathy for your users and solve their pain points utilizing
technology.

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4
Place several different bets with the
expectation that some things will fail

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Place several different bets with the
expectation that some things will fail
4
Use the agile scrum methodology to deliver working software quickly,
handle change gracefully, and avoid catastrophe.

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Are you ready to get started on
your expedition?

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CONFIDENTIAL & PROPRIETARY
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“a journey of a thousand miles
must begin with a single step.”
LaoTzu,Taoist

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Learn more by listening to this full
presentation:
solstice-mobile.com/post-mobile

51. thank you
www.solstice-mobile.com sales@solstice-mobile.com 866.380.8472