The innovations available within the hospitality marketplace today have evolved beyond simple, one-service focused products to become pragmatic, sensible solutions for cost-conscious, productivity-oriented, data hungry planners while simultaneously enhancing attendee engagement, communication, and satisfaction.
Event and meeting planners are currently experimenting with technology– but if we’re honest, many are only playing with event tech on the periphery. The application of digital innovation to the events world has the opportunity to completely transform how planners create their events and interact with their attendees.
As technology makes the map smaller and flattens the world of hospitality, can the meetings and event industry of the 20th century rise to meet the demands of the 21st century attendee? Can your company? Can you?
Assets referenced:
73 Event Technology Tools: http://blog.socialtables.com/2015/03/10/free-ebook-73-event-technology-tools-2015/
Measuring Your Event’s Impact Using Mobile App Analytics:
http://www.quickmobile.com/resources/appstract/measuring-events-impact-using-mobile-app-analytics
4. #ISESDallas | #WeAreISES
Page 4
Audience Presenter Agreement
Get Out of Jail Free Card...
● You are free to leave any time (just no tomato throwing, please)
Join the Conversation...
● Tweet at me @ClaireRepass or @socialtables
Steal Everything!
● Take as many photos/notes as possible and share them!
● I can send you the deck as well > claire@socialtables.com
5. #ISESDallas | #WeAreISES
Page 5
Learning Objectives
1. Define the what (technology), why (innovation) and who (21st century attendee)
2. Distinguish the three levels of data you need for your event
3. Illustrate one technology that can provide you data at one of these three levels
for each stage of event & meeting planning
6. # ISESDallas | #WeAreISES
Page 6
Understanding the Foundation
30. #ISESDallas | #WeAreISES
Page 30
Logistics - Varied
Intrigue: Immediate gratification, no headache for last minute
needs.
Contenders:
● Postmates
● What You Want, When You Want (WunWun)
● Amazon Prime Now
● Uber
● Magic
34. # ISESDallas | #WeAreISES
Page 34
How Do You Engage Your
Attendees Pre, During and Post-
Event?
35. # ISESDallas | #WeAreISES
Page 35
80% of smartphone owners check
their device within 15 minutes of
waking up. Our online presence
subconsciously influences our
behavior.
Leverage this on social media.