Biohacking is the stuff of imagination and possibility, albeit seeming a little disturbing at its most extreme. We are now being introduced to new forms of emotion detection that will help shape experiences. It’s in this new space that the connected human and Biohacking makes a significant impact.

1. What’s Next:
Biohacking
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2. Welcome
Dayoán Daumont
Consulting Partner
Ogilvy Consulting
Ritesh Patel
Chief Digital Officer,
Health & Wellness
Ogilvy Consulting

3. Tell us
where you
are dialing in
from!
What’s the weather
like in your city?

4. Do you want
this deck?
It will be available for download
shortly after the webinar on:
slideshare.net/socialogilvy
And the recording up on
facebook.com/OgilvyConsulting

5. D I G I T I Z I N G B I O L O G Y

6. 6 JUNE 2019

9. “In the long history of humankind (and animal kind, too) those who learned to collaborate and improvise most effectively have
prevailed.”
In the long history of
humankind (and animal
kind, too) those who
learned to collaborate and
improvise most effectively
have prevailed.”
-Charles Darwin

12. Prosthetics
Brain-Computer
Interfaces
Neuroprosthetics
Nootropics (smart drugs)
Gene Editing

13. 1944 1982 2006 2007 2012 2013 2017
The Super
Soldier
Electronics
making a
difference
The power of
personal
metrics
Changing the
human code
The prosthetic
advantage
Popular
Biometrics
Chip for the
Brain

14. https://www.youtube.com/watch?v=tV8EOQNYC-8

15. N E S D

17. https://youtu.be/4tfa-n1iSdo

18. T h e C o n n e c t e d H u m a n

19. +
WHEN WHO WHERE HOW

20. Comfort. Acceptance. Power. Freedom.
Control. Love. We are all longing to find
satisfaction for our intangible desires. If
you can provide a payoff for your
prospects’ unspoken needs, you will find
yourself handsomely rewarded.
Chris Goward, “You Should Test That!”

22. S e n t i e n t D a t a
Intention
Sentient Data
When Who HowWhere+ + + =

24. “ h e r i t a g e ” v a c a t i o n s

28. AddressingAugmenting Servicing

29. “We and our technological
creations are poised to embark on
what is sure to be a strange and
deeply commingled evolutionary
path"
Arati Prabhakar, DARPA's former director

30. www.ogilvyconsulting.com/biohacking-booklet/

31. Questions?

32. Thank you.