Do you know which third party resources are costing you performance, and therefore revenue? Do you even know how many third party resources are used on your site, and where? Come see how 3rd Party Analytics can give you the visibility and understanding needed to properly manage third party resource usage--improving performance and increasing revenue.

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Headline
Name, Date

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SOASTA 3rd Party Analytics
James Urquhart

3. Third Party
Performance Is
Critical

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The Front-End Dillemma

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http://digiday.com/publishers/new-york-magazine-penalizes-advertisers-data-hogging-ads/
In a study of the top 25 news web sites, ads:
• Take up only 9 percent of web pages graphically
• Use 55 percent of the bandwidth
• Account for 54 percent of the load time.
Third party
content has
tremendous
impact on user
experience

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From small sample, a surprisingly consistent
of resource traffic is from 3rd party domains

7. The SOASTA DPM
Platform

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It starts with data…
330 billion beacons
collected since 6/2013
~68 billion beacons
collected in 1Q2016
Among top 20
customers, ~40% of
beacons contain resource
timing
Every beacon stored
forever!

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…but it’s all about the analytics
mPulse, CloudTest and
TouchTest provide real
time analytics for RUM,
load testing, and mobile,
respectively.
DSWB provides
environment for creating
and consuming
innovative new analytics.
SOASTA 3rd Party
Analytics first “solution
pack”, targeting resource
analytics.

10. Analyzing Third
Party Resources

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SOASTA 3rd Party Resource Analytics

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What is the scope of my 3rd party usage?

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Where are my problem areas?

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Where are my problem areas?

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What’s happening with that provider?

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What about specific resource performance?

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SOASTA 3rd Party Analytics
James Urquhart