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“ Cadena de Favores” Mashup, tags y todo esas cosas de la WEB 2.0 Gustavo Guaragna  – CEO Snoop Consulting Martín Salvadori  – Chief Architect Snoop Consulting
/ /  Gustavo Guaragna  CEO Snoop Consulting Martín Salvadori Chief Architect Snoop Consulting
 
La Nube de Tags de la Web 2.0
Todo esto, ¿Es un gran  verso?
Historia
Web 2.0 Meme Map Tim O'Reilly October 01, 2005
Participación NO equitativa ,[object Object],[object Object],[object Object]
Web 2.0 es la Web Social ,[object Object],[object Object],[object Object],diagram source: http://web2.wsj2.com/ source: Pew Internet and American Life Project via futureexpolporation.net
Web 2.0: evolución hacia una plataforma de Lectura/Escritura Web 1.0 (1993-2003) Web 2.0 (2004- beyond) Read Mode Write  & Contribute Page Primary Unit of content Post / record Static State Dynamic Web browser Viewed through… Browsers, RSS  Readers, anything Client Server Architecture Web Services Web Coders Content Created by… Everyone Geeks Domain of… Mass amatuerization
Jerarquía de valor en la Web 2.0
Arquitectura de la Participación
¿Cómo se construye?
Modelos de desarrollo ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
API + API = Mashup
Modelo de Ejecución
Tecnología ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Long Tail  Animators
Web 2.0 in the Enterprise
Uso de la Web 2.0 en Snoop consulting
Web 3.0 – Propuesta de definición ampliada ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Anatomía de la empresa 2.0
Web 2.0 Según O’Reilly ,[object Object],[object Object]
Web 2.0 in the Enterprise
Enterprise use of Web 2.0  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New Approach to User Interaction  Context-Aware, Task-Oriented Environments Notifications Email Documents Discussions Personal / Group Spaces Presence Search Wikis
 
“ Demos Comienzan AQUI” Mashup, tags y todo esas cosas de la WEB 2.0 Gustavo Guaragna  – CEO Snoop Consulting Martín Salvadori  – Chief Architect Snoop Consulting
Flickr is a social network for sharing photos.  Flickr shows me photos from my network My contacts “tags” are available to me Flickr combines a social network with user generated content. Users can work together to collaborate on photo projects and use each others’ tags to find new photos. Flickr also has an API for web services to integrate photo collections with blogs and other apps.
Del.icio.us is an Example of a Site that Uses a “Folksonomy” to Organize Bookmarks Tags: Descriptive words applied by users to links. Tags are searchable My Tags: Words I’ve used to describe links in a way that makes sense to me  A “folksonomy” is a spontaneous, collaborative work to categorize links by a community of users. Users take control of organize the content together.
Blogging is the Most Recognized Example of Web 2.0
Social Networks Connect Users into Communities of Trust (or interests)
 
 
 
 
 
 
 
It’s Hard to Define, But I Know it When I See it… ,[object Object],[object Object],[object Object],[object Object],Emerging  Tech Apps You Know… ,[object Object],[object Object],[object Object],[object Object],[object Object],Some  Apps You  Don’t  know ,[object Object],[object Object],[object Object],Major Retailers ,[object Object],[object Object],[object Object],[object Object],"[This is]  not my mom's Internet …It's changing, and it's changing because we're looking at the share-shifting—the time people are looking at TV, reading a magazine, listening to the radio—they're not replacing each other; they're coming together."  -  AOL Exec / May 2005

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Update08 Web2

  • 1. “ Cadena de Favores” Mashup, tags y todo esas cosas de la WEB 2.0 Gustavo Guaragna – CEO Snoop Consulting Martín Salvadori – Chief Architect Snoop Consulting
  • 2. / / Gustavo Guaragna CEO Snoop Consulting Martín Salvadori Chief Architect Snoop Consulting
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  • 4. La Nube de Tags de la Web 2.0
  • 5. Todo esto, ¿Es un gran verso?
  • 7. Web 2.0 Meme Map Tim O'Reilly October 01, 2005
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  • 10. Web 2.0: evolución hacia una plataforma de Lectura/Escritura Web 1.0 (1993-2003) Web 2.0 (2004- beyond) Read Mode Write & Contribute Page Primary Unit of content Post / record Static State Dynamic Web browser Viewed through… Browsers, RSS Readers, anything Client Server Architecture Web Services Web Coders Content Created by… Everyone Geeks Domain of… Mass amatuerization
  • 11. Jerarquía de valor en la Web 2.0
  • 12. Arquitectura de la Participación
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  • 15. API + API = Mashup
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  • 18. The Long Tail Animators
  • 19. Web 2.0 in the Enterprise
  • 20. Uso de la Web 2.0 en Snoop consulting
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  • 22. Anatomía de la empresa 2.0
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  • 24. Web 2.0 in the Enterprise
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  • 26. New Approach to User Interaction Context-Aware, Task-Oriented Environments Notifications Email Documents Discussions Personal / Group Spaces Presence Search Wikis
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  • 28. “ Demos Comienzan AQUI” Mashup, tags y todo esas cosas de la WEB 2.0 Gustavo Guaragna – CEO Snoop Consulting Martín Salvadori – Chief Architect Snoop Consulting
  • 29. Flickr is a social network for sharing photos. Flickr shows me photos from my network My contacts “tags” are available to me Flickr combines a social network with user generated content. Users can work together to collaborate on photo projects and use each others’ tags to find new photos. Flickr also has an API for web services to integrate photo collections with blogs and other apps.
  • 30. Del.icio.us is an Example of a Site that Uses a “Folksonomy” to Organize Bookmarks Tags: Descriptive words applied by users to links. Tags are searchable My Tags: Words I’ve used to describe links in a way that makes sense to me A “folksonomy” is a spontaneous, collaborative work to categorize links by a community of users. Users take control of organize the content together.
  • 31. Blogging is the Most Recognized Example of Web 2.0
  • 32. Social Networks Connect Users into Communities of Trust (or interests)
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