Presented at the SMEI 2009 Social Media Road Show, Baltimore, MD Greg Cangiolosi, Blue Sky Factory

1. Email's Role in Social Media: The Digital Glue

2. Social. Marketing. Transactional.

3. Email is the currency of all accounts. The only commonality in a web 2.0 world

4. Email is the "digital glue" of the social web.

5. Email is a key driver of social content... ...now more than ever before.

7. Converting Subscribers to Community .

8. Converting Community to Subscribers .

15. Thank You! Q&A Greg Cangialosi Connect. 410.230.0061 x104 - phone greg@blueskyfactory.com - email www.blueskyfactory.com - web www.thetrendjunkie.com - personal blog www.twitter.com/gregcangialosi - twitter www.twitter.com/blueskyfactory - brand twitter