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Co-design Workshop Edinburgh27 April 2011
Who we are Ewan McIntosh Mark Deakin Peter Cruickshank Dave Fitch 2
Today is about… Using the results…  …and learning more 3
Structure of the day 4
Experiences Building co-design into services – Kristiansand Citizen led co-design - Leiedal Understanding citizens: customer journey mapping – Edinburgh 5
Workshop Ithe practice of co-design Four sessions with overview of design thinking / co-design process in creative projects, led by Ewan Select ,[object Object]
service in need of improvement… and work through it using the design thinking process Questions to ask ,[object Object]
What techniques work (and don't work) for generatingfresh ideas through co-design
Learning from others: how to shareprototypes and ideas6
Lunch 7
Workshop I Reporting back 8
Understandingyour customers Profiling and segmentation Dave Citizen surveys and co-design: MEMORI Elke 9
Mainstreaming co-design Strategic context Benchmarking Mark & Peter 10

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