An API program is only as successful as its ability to move the business toward its goals. Applying one or more of these five monetization models can help your API achieve measurable, reproducible success.
The Five API Monetization Models - Rob Zazueta, RESTFest 2016Rob Zazueta
A truly successful API is one that drives the goals of the business. And what is the primary goal of every business? Making mad stacks of $$$ y'all. In this talk, Rob Z. explains the five models you can use to determine how to make money from your API.
This document discusses API monetization strategies for banks. It notes that banks currently view other entities like big tech companies and fintechs as competitors, but expect them to become partners in a future banking ecosystem enabled by APIs. It outlines key business questions around using APIs to create new revenue streams and monetization models like pay-per-use, tiered pricing, and revenue sharing. The document provides examples of APIs being successfully monetized and best practices for API management. It recommends developing a roadmap within 8-10 weeks to prioritize API opportunities and quickly focus API investments.
API Monetization – It Does Not Mean What You Think It Means. It Is Far MoreNordic APIs
A discussion of API Monetization Business Models. Starting from “what does it really mean”, we will progress through the various business models for monetization, define the model, and show examples of businesses executing each model. We will also provide advice in determining what model(s) make sense for your situations, and discuss how to begin to implement your monetization strategy.
Aligning your API business model to your company strategyPaul Greenwell
Most businesses that start building APIs do so to support their existing company strategy. This presentation covers how to align your API business model to this strategy drawing on my experience at MYOB and presented at APIDays Sydney 2015
APIs and data have not only become a competitive advantage for enterprises but also an innovation tool and source of revenue. Finding the right monetization program is crucial to help you deliver the right business model for your digital assets.
In our deep-dive webcast, we explore how you can:
- think about your APIs as a strategic revenue opportunity
- strengthen and manage your partnerships
- build and energize your developer ecosystem with creative pricing
- how Apigee Monetization Services changes the game
Listen to the podcast version here: http://bit.ly/1Mq6DGF
API Pricing Strategy Webinar (Benchmark Data)Alex Walling
Learn how to price your API to attract developers more effectively. Features original benchmark data from an analysis of 1,800 public paid APIs from RapidAPI's API marketplace.
APIdays Zurich 2019 - Governance, Business models and API monetization Alan G...apidays
This document discusses various models for monetizing APIs. It defines API monetization as driving revenue through the use of APIs. The document outlines different types of monetization models including developer pays models like pay-as-you-go and tiered pricing, developer gets paid models like revenue sharing and affiliates, and indirect models like content syndication. It provides examples for each model and discusses questions to consider when selecting a monetization strategy.
Magazine Luiza is a top retailer in Brazil that operates 800 stores and nine distribution centers. It sets itself apart from rivals with its multi-channel sales platform and innovative digital strategies. Magazine Luiza leveraged Apigee to unite frontend and backend development efforts, enabling it to unlock the value of data to deliver modern apps for employees and customers. It used Apigee to establish its online marketplace, increasing the number of SKUs it offers to Brazilian shoppers by nearly 30x, and enabling smaller companies outside Brazil to join the market via APIs.
The Five API Monetization Models - Rob Zazueta, RESTFest 2016Rob Zazueta
A truly successful API is one that drives the goals of the business. And what is the primary goal of every business? Making mad stacks of $$$ y'all. In this talk, Rob Z. explains the five models you can use to determine how to make money from your API.
This document discusses API monetization strategies for banks. It notes that banks currently view other entities like big tech companies and fintechs as competitors, but expect them to become partners in a future banking ecosystem enabled by APIs. It outlines key business questions around using APIs to create new revenue streams and monetization models like pay-per-use, tiered pricing, and revenue sharing. The document provides examples of APIs being successfully monetized and best practices for API management. It recommends developing a roadmap within 8-10 weeks to prioritize API opportunities and quickly focus API investments.
API Monetization – It Does Not Mean What You Think It Means. It Is Far MoreNordic APIs
A discussion of API Monetization Business Models. Starting from “what does it really mean”, we will progress through the various business models for monetization, define the model, and show examples of businesses executing each model. We will also provide advice in determining what model(s) make sense for your situations, and discuss how to begin to implement your monetization strategy.
Aligning your API business model to your company strategyPaul Greenwell
Most businesses that start building APIs do so to support their existing company strategy. This presentation covers how to align your API business model to this strategy drawing on my experience at MYOB and presented at APIDays Sydney 2015
APIs and data have not only become a competitive advantage for enterprises but also an innovation tool and source of revenue. Finding the right monetization program is crucial to help you deliver the right business model for your digital assets.
In our deep-dive webcast, we explore how you can:
- think about your APIs as a strategic revenue opportunity
- strengthen and manage your partnerships
- build and energize your developer ecosystem with creative pricing
- how Apigee Monetization Services changes the game
Listen to the podcast version here: http://bit.ly/1Mq6DGF
API Pricing Strategy Webinar (Benchmark Data)Alex Walling
Learn how to price your API to attract developers more effectively. Features original benchmark data from an analysis of 1,800 public paid APIs from RapidAPI's API marketplace.
APIdays Zurich 2019 - Governance, Business models and API monetization Alan G...apidays
This document discusses various models for monetizing APIs. It defines API monetization as driving revenue through the use of APIs. The document outlines different types of monetization models including developer pays models like pay-as-you-go and tiered pricing, developer gets paid models like revenue sharing and affiliates, and indirect models like content syndication. It provides examples for each model and discusses questions to consider when selecting a monetization strategy.
Magazine Luiza is a top retailer in Brazil that operates 800 stores and nine distribution centers. It sets itself apart from rivals with its multi-channel sales platform and innovative digital strategies. Magazine Luiza leveraged Apigee to unite frontend and backend development efforts, enabling it to unlock the value of data to deliver modern apps for employees and customers. It used Apigee to establish its online marketplace, increasing the number of SKUs it offers to Brazilian shoppers by nearly 30x, and enabling smaller companies outside Brazil to join the market via APIs.
This pitch deck is principally suited to be used by business leaders that need to be able to communicate the API advantage internally and to build support for an API strategy.
It can also be used by API providers as a resource they share with new customers who need to be able to communicate the benefits of APIs with their colleagues so as to make organizational-wide use of third party APIs.
APIdays Zurich 2019 - APIs for real time communication Miguel Lopes, Dialogicapidays
The document discusses the importance of an API-centric architecture and partner ecosystem for companies. It explains that the value is in offering additional functionality beyond just core products through partnerships. This is achieved by building a distributed microservices architecture and productizing APIs for partners to access. Examples are provided of real-time communication use cases combining voice, video, and messaging with AI and IoT through different API technologies. The conclusion emphasizes starting with customer needs and key partners to develop the right API-enabled solutions and use cases.
With a focus on three core customer strategies: convenience, loyalty, and extraordinary customer and patient care, Walgreens uses Apigee to: connect digital experiences directly to stores; extend its assets into innovative ecosystems and increase the value of its stores; improve the developer experience
APIdays Zurich 2019 - APIs disrupting the printing industry Martijn Eier, Clo...apidays
The document introduces the Cloudprinter API platform, which enables customers to submit print jobs through their API for local printing and shipping worldwide. It discusses how the printing industry has traditionally focused on physical production over IT and digital processes. The Cloudprinter API aims to connect this legacy industry to the online world by providing APIs for automated quotation, order submission, production updates, and local printing. This allows print buyers to integrate once with the Cloudprinter API for access to their global print network of over 150 partners.
The API economy allows companies to disrupt business models, reach new audiences, and drive innovation through digital services delivered via APIs. APIs unlock efficiencies, allow companies to rise above competitors by connecting applications to back-end data, and reveal new market opportunities. Over 70% of US organizations actively use APIs, and "Generation D" enterprises that leverage data and analytics through APIs are 1.8 times more likely to adopt API-based services. The API economy provides opportunities to innovate quickly and satisfy customer needs.
Analytics are key to unlocking the potential of the data in your digital ecosystem. Learn how Apigee Analytics provides end-to-end visibility into your business with the ability to analyze 360 degrees of information from API programs, external online sources, and your internal systems. Discover the elements that make this 360 degree visibility happen, including data from the APIs, data that adds context to the API data, and analytics that model and predict both business and operational metrics.
Executive briefing on rationale and considerations for launching a digital business strategy based on a cloud-based, on-demand API platform foundation.
Following are the slides from by Key Note at APIDays Zurich, 2019. In here I discuss some problems related to agility in centralized API Management architectures and discuss how Microgateways are key to achieving decentralized API Management which can help organizations to become truly agile.
apidays LIVE London 2021 - Productization of APIs by Jay Dembani, Avalaraapidays
apidays LIVE London 2021 - Reaching Maximum Potential in Banking & Insurance with API Mindset
October 27 & 28, 2021
Banking APIs and Fintech Ecosystems
Productization of APIs
Jay Dembani, Sr. Product Manager at Avalara
As government digital strategy becomes more and more pertinent, innovation is the name of the game for the success of today's agency. But how do you continue to innovate despite the constraints of reduced IT budgets? How do you identify and overcome inefficiencies in architectures that increase costs and constrain growth?
In this webcast, Apigee's Brian Pagano and John Rethans discuss how to cut your agency's IT costs.
The slideshow gives an introduction and overview of APIs and its growth, importance in the cloud and mobile era of computing. It also briefs about various business models and the API management services / platforms available.
Deep-Dive: API Analytics and Business KPIs - Measure what mattersApigee | Google Cloud
You know you have to measure the data that flows across your APIs. But how do you move beyond basic operational metrics to deep visibility? How do you measure KPIs that provide meaningful business insights and drive the kinds of experiences your customers expect?
In this deep-dive, we discuss how Apigee Edge enables self-service, end-to-end visibility on every aspect of your API program to help you drive your business decisions.
We'll discuss:
- best practices to build an analytically driven business
- business intelligence vs. API analytics - why are they different
- how to enable developers through data
- demo of Apigee Edge analytics
Watch Video: https://youtu.be/8ERgD56Ov3k
Download Podcast: http://bit.ly/1L6Npns
Overview of recently published draft on power of the API Economy. See IBM Redguide: Power of the API Economy
http://www.redbooks.ibm.com/abstracts/redp5096.html?Open
Successful digital transformation enables an enterprise to drive revenue, increase customer satisfaction, and win competitive advantage through new digital channels and experiences. To get there, chief digital officers must be able to juggle priorities and manage investments, starting deep within an enterprise’s processes and tools and extending out to the cutting edge of consumer experience. To simplify complexity, accurately measure progress, and drive smart decisions, every CDO needs visibility into six specific types of enterprise KPI.
Join Apigee’s Bryan Kirschner and Kumar Srivastava to learn about these six key KPIs and how to assemble them into a highly effective dashboard.
Join to discuss:
- Why are metrics that span consumer and developer behavior, business results, and technology capabilities all essential to successful digital transformation?
- How can you organize this diverse set of metrics in order to drive sharp insight and timely action?
- How can you apply this knowledge to build an effective management dashboard?
For the past 15 years, Google has been building powerful cloud infrastructure and investing over $27 billion in data centers worldwide since 2014. Google Cloud Platform is used by over 1 billion users and powers seven cloud products. The document discusses Google's leadership in hybrid cloud offerings, growth in cloud bookings and customer count, and increasing number of API calls processed daily. It also outlines Google's vision for an API-first approach and building digital ecosystems through APIs that enable software and services to interconnect.
Learn how to create new business opportunities with APIs:
- More customers - new channels, new opportunities
- Increase Value – protect price points
- More efficient processes – faster, lower-cost business
apidays LIVE Paris - Deploy fast with confidence by Gregory Ouillonapidays
apidays LIVE Paris - Responding to the New Normal with APIs for Business, People and Society
December 8, 9 & 10, 2020
Deploy fast with confidence
Gregory Ouillon, CTO EMEA at New Relic
apidays LIVE Jakarta - Data Reporting and Analytics with API's by Tarush Agga...apidays
apidays LIVE Jakarta 2021 - Accelerating Digitisation
February 24, 2021
Data Reporting and Analytics with API's
Tarush Aggarwal, CEO & Founder at 5xData
Innovation Showcase: David Johnston, Decentralized Application FundsProgrammableWeb
The document discusses the future of API monetization through the API Network, which aims to reward API providers for their services and remove friction from payments. It proposes reversing the Apple App Store model by automatically rewarding API providers with API coins based on the number of API calls on the network. This open source platform seeks to work with API providers to add their APIs and realize its goals of incentivizing providers and simplifying transactions.
This document discusses opportunities for companies to monetize their application programming interfaces (APIs) and data. It outlines how exposing data through APIs can extend a company's brand and reach while also generating revenue. The document recommends practices for unlocking the value of enterprise data, such as by creating targeted products and services. It also provides tips on best practices for monetizing data APIs, including modeling revenue and simplifying API discovery for developers.
This pitch deck is principally suited to be used by business leaders that need to be able to communicate the API advantage internally and to build support for an API strategy.
It can also be used by API providers as a resource they share with new customers who need to be able to communicate the benefits of APIs with their colleagues so as to make organizational-wide use of third party APIs.
APIdays Zurich 2019 - APIs for real time communication Miguel Lopes, Dialogicapidays
The document discusses the importance of an API-centric architecture and partner ecosystem for companies. It explains that the value is in offering additional functionality beyond just core products through partnerships. This is achieved by building a distributed microservices architecture and productizing APIs for partners to access. Examples are provided of real-time communication use cases combining voice, video, and messaging with AI and IoT through different API technologies. The conclusion emphasizes starting with customer needs and key partners to develop the right API-enabled solutions and use cases.
With a focus on three core customer strategies: convenience, loyalty, and extraordinary customer and patient care, Walgreens uses Apigee to: connect digital experiences directly to stores; extend its assets into innovative ecosystems and increase the value of its stores; improve the developer experience
APIdays Zurich 2019 - APIs disrupting the printing industry Martijn Eier, Clo...apidays
The document introduces the Cloudprinter API platform, which enables customers to submit print jobs through their API for local printing and shipping worldwide. It discusses how the printing industry has traditionally focused on physical production over IT and digital processes. The Cloudprinter API aims to connect this legacy industry to the online world by providing APIs for automated quotation, order submission, production updates, and local printing. This allows print buyers to integrate once with the Cloudprinter API for access to their global print network of over 150 partners.
The API economy allows companies to disrupt business models, reach new audiences, and drive innovation through digital services delivered via APIs. APIs unlock efficiencies, allow companies to rise above competitors by connecting applications to back-end data, and reveal new market opportunities. Over 70% of US organizations actively use APIs, and "Generation D" enterprises that leverage data and analytics through APIs are 1.8 times more likely to adopt API-based services. The API economy provides opportunities to innovate quickly and satisfy customer needs.
Analytics are key to unlocking the potential of the data in your digital ecosystem. Learn how Apigee Analytics provides end-to-end visibility into your business with the ability to analyze 360 degrees of information from API programs, external online sources, and your internal systems. Discover the elements that make this 360 degree visibility happen, including data from the APIs, data that adds context to the API data, and analytics that model and predict both business and operational metrics.
Executive briefing on rationale and considerations for launching a digital business strategy based on a cloud-based, on-demand API platform foundation.
Following are the slides from by Key Note at APIDays Zurich, 2019. In here I discuss some problems related to agility in centralized API Management architectures and discuss how Microgateways are key to achieving decentralized API Management which can help organizations to become truly agile.
apidays LIVE London 2021 - Productization of APIs by Jay Dembani, Avalaraapidays
apidays LIVE London 2021 - Reaching Maximum Potential in Banking & Insurance with API Mindset
October 27 & 28, 2021
Banking APIs and Fintech Ecosystems
Productization of APIs
Jay Dembani, Sr. Product Manager at Avalara
As government digital strategy becomes more and more pertinent, innovation is the name of the game for the success of today's agency. But how do you continue to innovate despite the constraints of reduced IT budgets? How do you identify and overcome inefficiencies in architectures that increase costs and constrain growth?
In this webcast, Apigee's Brian Pagano and John Rethans discuss how to cut your agency's IT costs.
The slideshow gives an introduction and overview of APIs and its growth, importance in the cloud and mobile era of computing. It also briefs about various business models and the API management services / platforms available.
Deep-Dive: API Analytics and Business KPIs - Measure what mattersApigee | Google Cloud
You know you have to measure the data that flows across your APIs. But how do you move beyond basic operational metrics to deep visibility? How do you measure KPIs that provide meaningful business insights and drive the kinds of experiences your customers expect?
In this deep-dive, we discuss how Apigee Edge enables self-service, end-to-end visibility on every aspect of your API program to help you drive your business decisions.
We'll discuss:
- best practices to build an analytically driven business
- business intelligence vs. API analytics - why are they different
- how to enable developers through data
- demo of Apigee Edge analytics
Watch Video: https://youtu.be/8ERgD56Ov3k
Download Podcast: http://bit.ly/1L6Npns
Overview of recently published draft on power of the API Economy. See IBM Redguide: Power of the API Economy
http://www.redbooks.ibm.com/abstracts/redp5096.html?Open
Successful digital transformation enables an enterprise to drive revenue, increase customer satisfaction, and win competitive advantage through new digital channels and experiences. To get there, chief digital officers must be able to juggle priorities and manage investments, starting deep within an enterprise’s processes and tools and extending out to the cutting edge of consumer experience. To simplify complexity, accurately measure progress, and drive smart decisions, every CDO needs visibility into six specific types of enterprise KPI.
Join Apigee’s Bryan Kirschner and Kumar Srivastava to learn about these six key KPIs and how to assemble them into a highly effective dashboard.
Join to discuss:
- Why are metrics that span consumer and developer behavior, business results, and technology capabilities all essential to successful digital transformation?
- How can you organize this diverse set of metrics in order to drive sharp insight and timely action?
- How can you apply this knowledge to build an effective management dashboard?
For the past 15 years, Google has been building powerful cloud infrastructure and investing over $27 billion in data centers worldwide since 2014. Google Cloud Platform is used by over 1 billion users and powers seven cloud products. The document discusses Google's leadership in hybrid cloud offerings, growth in cloud bookings and customer count, and increasing number of API calls processed daily. It also outlines Google's vision for an API-first approach and building digital ecosystems through APIs that enable software and services to interconnect.
Learn how to create new business opportunities with APIs:
- More customers - new channels, new opportunities
- Increase Value – protect price points
- More efficient processes – faster, lower-cost business
apidays LIVE Paris - Deploy fast with confidence by Gregory Ouillonapidays
apidays LIVE Paris - Responding to the New Normal with APIs for Business, People and Society
December 8, 9 & 10, 2020
Deploy fast with confidence
Gregory Ouillon, CTO EMEA at New Relic
apidays LIVE Jakarta - Data Reporting and Analytics with API's by Tarush Agga...apidays
apidays LIVE Jakarta 2021 - Accelerating Digitisation
February 24, 2021
Data Reporting and Analytics with API's
Tarush Aggarwal, CEO & Founder at 5xData
Innovation Showcase: David Johnston, Decentralized Application FundsProgrammableWeb
The document discusses the future of API monetization through the API Network, which aims to reward API providers for their services and remove friction from payments. It proposes reversing the Apple App Store model by automatically rewarding API providers with API coins based on the number of API calls on the network. This open source platform seeks to work with API providers to add their APIs and realize its goals of incentivizing providers and simplifying transactions.
This document discusses opportunities for companies to monetize their application programming interfaces (APIs) and data. It outlines how exposing data through APIs can extend a company's brand and reach while also generating revenue. The document recommends practices for unlocking the value of enterprise data, such as by creating targeted products and services. It also provides tips on best practices for monetizing data APIs, including modeling revenue and simplifying API discovery for developers.
Monetization - The Right Business Model for Your Digital AssetsApigee | Google Cloud
As enterprises build and grow their mobile value chain with app, data and API technologies, digital assets become not only a competitive advantage, but also a source of revenue.
Join Anita Paul and Bryan Kirschner as they discuss the opportunities for value creation presented by APIs and data, share monetization models that apply to any industry, and explain how Apigee Monetization Services can help you deliver on the right business model for your digital assets.
We will discuss:
- The business context in the new digital world
- Business use cases and revenue opportunities
- How Apigee Monetization Services changes the game
Welcome to the API Economy: Developing Your API StrategyMuleSoft
View the recording of this webinar: http://www.mulesoft.com/webinars/esb/welcome-api-economy
Learn more about our Anypoint Platform for APIs: https://www.mulesoft.com/platform/api
Gartner predicts 75% of Fortune 500 enterprises will open an API by 2014. In this new API economy, those without an API strategy will be left behind. What does this mean for you and your business? Join Ross Mason, MuleSoft Founder, for a discussion on key API trends and what you can do in this New Enterprise era to unlock competitive advantage for your organization.
Questions discussed:
What has changed with APIs?
What is the API economy and how did we get here?
How are APIs transforming enterprises?
What are key API trends my organization should be planning for?
How can APIs make my business more competitive?
WSO2Con EU 2015: Securing, Monitoring and Monetizing APIsWSO2
WSO2Con EU 2015: Securing, Monitoring and Monetizing APIs
Businesses today are rapidly moving from being service enabled to being API enabled. Moving into the world of APIs brings together its own set of complexities and challenges that are tough to tackle. API security, performance, scalability, monitoring and notifications are key areas to be focusing your engineering efforts on. The WSO2 Carbon platform is a complete open source enterprise middleware platform which includes products catering to your various different enterprise needs.
This talk will focus on leveraging the extensive feature set and extensible nature of the WSO2 platform to secure, monitor and monetize your APIs. It will also touch upon some of WSO2’s experiences with customers in building API ecosystems that suit modern day enterprises.
Presenter:
Nuwan Dias
Technical Lead,
WSO2
O documento apresenta a solução de API Management da Sensedia, constituída por componentes tecnológicos e serviços de consultoria. A solução abrange as etapas de planejamento, construção e operação de APIs, incluindo governança, monitoramento e suporte à comunidade de desenvolvedores.
David Johnston, Managing Director, Decentralized Application Funds
Using the power of bitcoin for payments and flexible open source platforms we can reduce the friction in today's API infrastructure and finally connect the programable web to programable money.
How to Enable Monetization of Your API EcosystemWSO2
To view recording of this webinar please use below URL:
http://wso2.com/library/webinars/2016/03/how-to-enable-monetization-of-your-api-ecosystem/
In the modern world of digitization, APIs are opening up ventures for new business opportunities. Organizations have started realizing the value of their data and services and are pushing to sell them. In this era, it is important to find the right business model to generate maximum revenue through your APIs.
You can leverage the WSO2 API Management platform to build your API monetization strategy. This session will look into WSO2 API Manager features and integration points to understand the roadmap to monetize your organization’s APIs. It will also discuss the following topics:
The API billing model: Usage plans
Integrating the API platform with a billing engine
Monitoring your API usage
Access control and rate limiting
This document summarizes Inomera Research's telecom API solutions. It discusses:
- Inomera's focus on telecom, retail, e-commerce and finance industries.
- Its API management and monetization solution called "Telco APIs" which allows telecom operators to open capabilities for third parties.
- The different types of users of Telco APIs including corporate IT, brands/verticals, content providers, and indie developers.
- Example use cases for each user type including customer engagement, advertising, fraud detection, and more.
- Inomera's API delivery and management solution including an IBM Datapower gateway, API design/development, and mobile SDK.
Codestrong 2012 breakout session at&t api platform and trendsAxway Appcelerator
The document introduces the AT&T API Platform and Developer Program. It describes the API Platform as exposing AT&T capabilities through RESTful APIs, including Speech, SMS, Payment, and Location APIs. It also outlines the benefits of the Developer Program, including resources, events, and a community for developers to build and test applications.
Customizing the API Store & Publisher in WSO2 API ManagerWSO2
The document discusses customizing the API Store and Publisher applications of WSO2 API Manager. It provides an overview of the key components and architecture of the API Store. It then describes how to customize aspects like the banner, colors, footer, and themes. It also covers creating new pages and error pages. The document notes that the API Publisher can be customized similarly and supports internationalization. It presents some sample customizations and discusses future enhancements.
6 Reasons Why APIs Are Reshaping Your BusinessFabernovel
A study on APIs to demonstrate the advantages of APIs for businesses in terms of scalability, flexibility, business development, product development, supply chain management...
Extend your legacy SOA/ESB infrastructure to Mobile & IoT
This webinar recording provides a use-case driven discussion around appropriate use of existing middleware infrastructure as well as its shortcomings. It dives deep into how APIs can not only complement an ESB or SOA infrastructure but also fill existing gaps.
Watch this webinar recording to learn about:
- Strengths and weaknesses of your existing ESB/SOA infrastructure
- Architecture strategy: extend and add value to legacy middleware with APIs
- Integration / API use cases in Retail, Manufacturing and Telecom
- The API360 approach to digital strategy
Thinking about incorporating digital trends like AR/VR, IoT, and cognitive analytics into your business? What should you think about? How can you derive enterprise value from these trends? Join Bill Briggs, the CTO of Deloitte Consulting, LLP, and Ross Mason, the founder and VP of Product Strategy at MuleSoft, who will talk about how organizations are using these trends and what you need to know to get started.
APIs are the underlying enabler to increase the pace of innovation at AT&T. The API platform removes organizational, functional, and technical barriers to accessing AT&T’s network and information assets
This makes the network an intrinsic part of an innovation ecosystem and gives AT&T an opportunity for new monetization by serving consumers and business customers.
What's a good API business model? If you have an API, or you plan to have an open API, or just want to use APIs in your web or mobile app, what models make sense? See 20 different API business models. This comprehensive survey of the gamut of today's options covering anything from paid to getting paid to indirect.
This document outlines a 4-step process for developing an API consumption strategy: 1) Identify your APIs' customers, 2) Design for implementation simplicity, 3) Receive and act on feedback, 4) Measure your APIs' key performance indicators (KPIs). It discusses identifying internal/external API users, designing comprehensive yet simple APIs, collecting feedback, and tracking metrics like API calls, time to first use, and error rates to maximize API value. Integrating with Azuqua can help simplify implementations, link APIs to tools like JIRA, and improve KPIs like time to first use. The strategy helps ensure APIs are meeting business goals by understanding users and continuously optimizing based on data.
Actionable Steps to Boost Your Affiliate Program in 2015Affiliate Summit
This presentation is from Affiliate Summit West 2015 (January 18-20, 2015 in Las Vegas, NV). Session description: Become 10X more efficient with APIs & automation, dig deep into network tools & data in ways you never knew, capture low hanging fruit, streamline recruiting & more pro tips you can’t afford to miss.
This document discusses principles for effective API design. It defines an API as providing a way for developers to interact with and consume a service. It outlines six principles for API design: design first, choose the right runtime, define contracts, monitor usage, continuously improve, and socialize APIs. The principles emphasize designing for developers and specific use cases, ensuring scalability and reliability of the runtime, and engaging with developers through documentation and community. Well-designed APIs that follow these principles can become valuable products and ecosystems, while mediocre APIs that don't engage stakeholders may fail to meet business objectives.
The document discusses how to realize value from a TPM Retail investment through a strategic value assessment conducted by AFS. It outlines AFS's approach to reviewing processes, functionality usage, and recommendations. The assessment occurs over 2 months and includes a kickoff, remote evaluation, findings presentation, and on-site recommendations meeting. Deliverables include process and data recommendations, training needs, and advanced feature usage to improve processes and system utilization. Sample recommendations shown address budget creation and accrual management processes. The goal is to optimize the investment in TPM Retail.
How To Build A Marketing Funnel In 5 Easy StepsBryce Anderson
This document outlines a 5-step marketing funnel process with the goal of acquiring customers, optimizing conversions, and scaling the business. Step 1 involves researching competitors and customers to understand successes, preferences and language. Step 2 builds the initial framework including pages, pricing, and an initial campaign. Step 3 adds additional email sequences and retargeting ads. Step 4 begins advertising and optimizing for metrics like click-through rate. Step 5 focuses on retaining customers through content, surveys and expanding advertising budgets. Each step costs $3,000 and takes 4 weeks to complete, with weekly reporting and consultation included.
apidays LIVE Paris 2021 - Digital API Ecosystems, Marketplaces and Platforms ...apidays
apidays LIVE Paris 2021 - APIs and the Future of Software
December 7, 8 & 9, 2021
Digital API Ecosystems, Marketplaces and Platforms
Alan Glickenhouse, Digital Transformation Business Strategist at IBM
APIdays Paris 2018 - Creating an API economy business strategy Alan Glickenho...apidays
Creating an API economy business strategy
Alan Glickenhouse,
API Business Strategist, IBM
Apply to be a speaker here - https://apidays.typeform.com/to/J1snsg
Using marketing principles for internal customer service improvement of support teams such as operational communications, human resources and information technology.
apidays LIVE LONDON - API platform strategy and operating models by Kiran Nadgirapidays
apidays LIVE LONDON - The Road to Embedded Finance, Banking and Insurance with APIs
API platform strategy and operating models
Kiran Nadgir, Head of API Platforms at Silicon Valley Bank
The document summarizes the results and impacts of various companies' participation in the Accelerate project. The project aimed to identify needs for go-to-market acceleration in industry and collect metrics from use cases. Participating companies reported benefits like improved ability to bring products to market, establishing new ventures, increased networking and academic knowledge of acceleration best practices.
Want to double your app's profits? Of course! Instead of trying to improve everything in your app all at once, focus on just ONE of these 4 metrics. Double any 1 of these, and the $$$ will follow!
The document discusses best practices for optimizing programmatic advertising for publishers. It outlines common publisher RTB strategies, how to build infrastructure, include segmentation, scale operations based on skillset, and where header bidding fits. It also describes four scenarios publishers may encounter - being deterred by tasks, occasional optimization, RTB handled alongside other work, and issues that can arise from header bidding if not implemented properly. The optimal approaches involve having dedicated staff, daily maintenance, taxonomy design, and a priority waterfall that leverages header bidding, private marketplaces, and open exchanges.
Crafting an API Strategy with an API MarketplaceWSO2
This slide deck will focus on the key components required to create an API marketplace. It will explain the business benefits of this concept, the complete architecture, and how you can get started.
10 steps to design and build the perfectSon Nguyen
The document outlines 10 steps to design and build the perfect API: 1) Choose an API type, 2) Plan capabilities by considering users and actions, 3) Create a blueprint using spec-driven development to catch errors early, 4) Involve users in providing feedback on prototypes, 5) Design authentication options, 6) Carefully design resources for usability and longevity, 7) Design consistent methods that follow standards, 8) Ensure clients can easily implement and understand the API, 9) Provide documentation and error responses, and 10) Manage, document, and share the completed API.
API testing is a type of software testing that ensures application programming interfaces function correctly by delivering accurate responses. It is important because it helps ensure APIs meet performance standards, improving software quality. An example illustrates testing a weather API for data accuracy, response times, and error handling to provide reliable mobile app weather information. Team Testrig Technologies offers API testing services using experienced testers, comprehensive testing, advanced tools, and customized solutions to validate API accuracy and performance cost-effectively.
• Why traditional analytics approaches do not provide unique insight into your API Programs.
• The difference between operations and business insights with regard to APIs.
• How to leverage existing analytics investments along with Akana Envision.
Supplier Enablement: Building a Strong Foundation that Supports Program Ramp ...SAP Ariba
How do you develop a supplier enablement program that will set you up for both early wins and long-term success? In this session, Ariba customers will share best practice approaches to supplier enablement that you can apply to your own procure-to-pay or invoice automation program. In addition, you will learn how you can effectively expand a program to new business units, spend categories, regions of the world, or business processes.
The document discusses the results of a survey of small and medium businesses (SMBs) about their marketing habits. It found that the most successful SMBs emphasize online over offline marketing, focus on acquiring new customers and lifetime value rather than acquisition costs, and execute optimized multi-channel campaigns. They also carefully nurture leads over 1-3 months, collect metrics to optimize campaigns, encourage collaboration between sales and marketing, and maintain marketing budgets during economic downturns. These seven habits were found to help SMBs grow more than their peers.
Ähnlich wie The 5 API Monetization Models and How to Measure Their Success (20)
"Choosing proper type of scaling", Olena SyrotaFwdays
Imagine an IoT processing system that is already quite mature and production-ready and for which client coverage is growing and scaling and performance aspects are life and death questions. The system has Redis, MongoDB, and stream processing based on ksqldb. In this talk, firstly, we will analyze scaling approaches and then select the proper ones for our system.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providersakankshawande
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/how-axelera-ai-uses-digital-compute-in-memory-to-deliver-fast-and-energy-efficient-computer-vision-a-presentation-from-axelera-ai/
Bram Verhoef, Head of Machine Learning at Axelera AI, presents the “How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-efficient Computer Vision” tutorial at the May 2024 Embedded Vision Summit.
As artificial intelligence inference transitions from cloud environments to edge locations, computer vision applications achieve heightened responsiveness, reliability and privacy. This migration, however, introduces the challenge of operating within the stringent confines of resource constraints typical at the edge, including small form factors, low energy budgets and diminished memory and computational capacities. Axelera AI addresses these challenges through an innovative approach of performing digital computations within memory itself. This technique facilitates the realization of high-performance, energy-efficient and cost-effective computer vision capabilities at the thin and thick edge, extending the frontier of what is achievable with current technologies.
In this presentation, Verhoef unveils his company’s pioneering chip technology and demonstrates its capacity to deliver exceptional frames-per-second performance across a range of standard computer vision networks typical of applications in security, surveillance and the industrial sector. This shows that advanced computer vision can be accessible and efficient, even at the very edge of our technological ecosystem.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/temporal-event-neural-networks-a-more-efficient-alternative-to-the-transformer-a-presentation-from-brainchip/
Chris Jones, Director of Product Management at BrainChip , presents the “Temporal Event Neural Networks: A More Efficient Alternative to the Transformer” tutorial at the May 2024 Embedded Vision Summit.
The expansion of AI services necessitates enhanced computational capabilities on edge devices. Temporal Event Neural Networks (TENNs), developed by BrainChip, represent a novel and highly efficient state-space network. TENNs demonstrate exceptional proficiency in handling multi-dimensional streaming data, facilitating advancements in object detection, action recognition, speech enhancement and language model/sequence generation. Through the utilization of polynomial-based continuous convolutions, TENNs streamline models, expedite training processes and significantly diminish memory requirements, achieving notable reductions of up to 50x in parameters and 5,000x in energy consumption compared to prevailing methodologies like transformers.
Integration with BrainChip’s Akida neuromorphic hardware IP further enhances TENNs’ capabilities, enabling the realization of highly capable, portable and passively cooled edge devices. This presentation delves into the technical innovations underlying TENNs, presents real-world benchmarks, and elucidates how this cutting-edge approach is positioned to revolutionize edge AI across diverse applications.
What is an RPA CoE? Session 1 – CoE VisionDianaGray10
In the first session, we will review the organization's vision and how this has an impact on the COE Structure.
Topics covered:
• The role of a steering committee
• How do the organization’s priorities determine CoE Structure?
Speaker:
Chris Bolin, Senior Intelligent Automation Architect Anika Systems
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfChart Kalyan
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...Jason Yip
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
10. How to Measure Success
• Compare sales of packages including the API against sales of other
packages without the API.
• Ensure the sales person marks the customer’s level of interest in the
API at the time of sale.
• Measure the number of calls made by API enabled packages to
determine whether it’s a factor in the sale of that package.
• Measure ARPU of active API customers against non-active API
customers.
13. How to Measure Success
• Properly attribute revenue generating activities to
the apps that drove them using API keys.
• Follow the complete chain of application usage –
many apps may lead to a single revenue
recognition.
• Not all calls directly lead to revenue – measure
ARPU against API usage.
14. 4. Generate Revenue and
Increase Distribution Through
Strategic Partners / Affiliates
15.
16. How to Measure Success
• Carefully plan with your partners how success will be
measured.
• For affiliates – pay only for directly-related revenue generating
activities.
• Measure new customers brought in through partners / affiliates.
• Measure the ARPU of new customers brought in through
partners / affiliates vs. ARPU of other customers and total
ARPU.
18. “Comcast went from about four
weeks’ lead time to just a few hours
to onboard partners.”
- Hai Thai
Senior Engineer, Comcast
19. How to Measure Success
• Review old project plans – measure average time from
inception to completion.
• Review existing provisioning processes. Measure the amount of
employee time and actual time taken to completion.
• Seek new ways to decrease these numbers not only through
APIs, but through other efficient processes.
21. Thank You!
Rob Zazueta
@rzazueta
http://apistrategy.tumblr.com
http://www.mashery.com/blog
Intel Confidential — Do Not Forward
Hinweis der Redaktion
And what is a business’s primary goal?
To make money, of course. Successful API programs all have one thing in common – their success can be measured and tracked against the revenue goals of the business. If your API is not helping the business generate revenue – directly or indirectly – it is living on borrowed time.
The first model is also the most direct. This is where most people start when considering how to make money from their APIs. It’s the most direct way to earn money, but it’s also the most difficult to implement and make successful.
APIs that provide data with a clear value tied to it are most successful using this model. But that value must be made clear to the developers consuming it – they need to be able and easily turn around and generate the revenue they’ll need to pay for access to your APIs. It’s wise to offer some level of access for free to allow developers to integrate with your API without oulaying a lot of upfront cash. It also gives you a chance to clearly demonstrate the value you’re providing and making the case that it’s worth what you’re asking for.
How do you measure success in this model? Mad stacks of cash, yo. This is the easiest way to track how much revenue your APIs are generating – just look at your paid API usage numbers.
Another metric to consider is ARPU – the Average Revenue Per User. You’ll see this term pop up a lot in these slides because it’s a great way to normalize your revenue over the number of users you’ve attracted. It’s the easiest way to see how well your growth strategies are working – if revenue increases but ARPU goes down, you may want to check your strategy.
The second model is less direct, but still sees customers paying for access to your API. In this case, you may offer API access as one of many features to a higher tier of product access.
Salesforce is a classic example. The Enterprise tier includes API access so customers can create custom, private integrations with their existing systems. There is inherent value in providing that level of access, so it comes at a premium along with several other nice features.
The third model is focused on driving revenue generating activities– lead generation, revenue recognizing actions, etc. – through your API.
Email marketing companies often follow this model. They recognize revenue either through monthly subscriptions or when emails are actually sent. However, many integrations use the API solely to automatically import contacts, leaving the actual sending of the email to the web interface. Importing contacts does not directly generate revenue for the email marketing company, but it makes it easier for their customers to use their system to send emails.
The trick in this model is that you need to clearly and carefully track the workflow that leads to revenue.
Strategic partnerships can have many goals – increasing distribution by accessing each partners customers, sharing revenue by reselling each others’ services, etc.
Companies that integrate with several larger third party apps follow this model. These integrations should lead to additional value for the customers of both partners.
The metrics for each partnership depend on the goals of the partnership. Make sure you consider these goals and get these metrics in place as early into the partnership as possible.
APIs aren’t just for external integrations – they can also dramatically improve your internal development and innovation.
Companies that implement well-designed, well-built internal APIs consistently see dramatically improved time to market and reduced onboarding time for new projects. This leads to cheaper, lower risk projects that help your team exploit new markets faster.
Perhaps the most important thing to note about these five models is that you’re not tied to just one. Your API can provide value through one, a few or all of these. Properly measuring how each model contributes to the success of your API can help you determine where to spend your energy as you make improvements and grow your program.
Flickr Image “Lego Bricks” by Benjamin Esham
https://www.flickr.com/photos/bdesham/2432400623/in/photolist-4GWFXM-bN8fiD-bxTeiW-nSfShi-a1gXu6-7EoLZF-cD7Gsy-bnnin4-biKE3B-6N44Ay-bQvggp-nUiZpi-9ff7LL-7FK1bV-7ZYuSQ-bPvScR-67rTzo-bPvSbv-9KCchQ-4JwoVJ-biKDq8-bod1S7-av4ne5-ptWbJU-bQc1fK-bvSHai-8VGBoG-ddarfm-AoFtn-pdBRWJ-jk5dq-9r5U1V-bBhm5G-9r7zfL-9r9m93-91GcYS-5UnNBn-a1jJsA-cgCuuh-bBhkMJ-8Vsd5C-bwsn5n-8iJLLV-aQvnMg-7ZYuZ7-dSLmSx-dgLmhm-bBzpaL-aLHKDR-btsp9A