eCMO 2010 Unleash the power of mobile advertisingHKAIM
The document summarizes a presentation on new media solutions given by Andy Ann in June 2010. It discusses challenges like lack of technology knowledge, changing user behaviors, and the need for ideas and solutions on specific new platforms. It also addresses measuring effectiveness and ROI of new media solutions. The presentation covered topics like integrating different communication channels, using mobile and social media for engagement beyond advertising, and popular mobile advertising formats.
Farewell Digital - it was fun while it lastedDave Birss
This keynote talk discusses the future of digital agencies and advertising, highlighting 5 big opportunities: invading the world of advertising, becoming a production resource, serving as an innovation hub, making products, and striving for true awesomeness. The talk compresses tedium and extracts plagiarism from the discussion.
eCMO 2010 Unleash the power of mobile advertisingHKAIM
The document summarizes a presentation on new media solutions given by Andy Ann in June 2010. It discusses challenges like lack of technology knowledge, changing user behaviors, and the need for ideas and solutions on specific new platforms. It also addresses measuring effectiveness and ROI of new media solutions. The presentation covered topics like integrating different communication channels, using mobile and social media for engagement beyond advertising, and popular mobile advertising formats.
Farewell Digital - it was fun while it lastedDave Birss
This keynote talk discusses the future of digital agencies and advertising, highlighting 5 big opportunities: invading the world of advertising, becoming a production resource, serving as an innovation hub, making products, and striving for true awesomeness. The talk compresses tedium and extracts plagiarism from the discussion.
LinkedIn:專業社群巨擎
文章發表在Rendezvo: http://rendezvo.wordpress.com
許多專有名詞和產品都翻為中文以利溝通方便,如有翻譯錯誤或是不專業敬請指教。
我並不擁有原版簡報:「"faberNovel, LinkedIn, The Serious Network, June 2013」
你可以在Slideshare上檢視英文原版簡報: http://www.slideshare.net/faberNovel/a-fabernovel-study-linkedin-the-serious-network
I do not own the original version: "faberNovel, LinkedIn, The Serious Network, June 2013"
You can view the original English version on Slideshare: http://www.slideshare.net/faberNovel/a-fabernovel-study-linkedin-the-serious-network
This document discusses using social media for recruiting. It begins by defining social media and providing examples of popular social media platforms. It then emphasizes the importance of understanding your target audience and having a clear plan before engaging in social media activities. The document provides tips for using social media for recruiting like maintaining an active online presence and finding top talent. It also stresses the importance of executive support, setting goals, and consistent community management for a successful social media recruiting strategy.
LinkedIn:專業社群巨擎
文章發表在Rendezvo: http://rendezvo.wordpress.com
許多專有名詞和產品都翻為中文以利溝通方便,如有翻譯錯誤或是不專業敬請指教。
我並不擁有原版簡報:「"faberNovel, LinkedIn, The Serious Network, June 2013」
你可以在Slideshare上檢視英文原版簡報: http://www.slideshare.net/faberNovel/a-fabernovel-study-linkedin-the-serious-network
I do not own the original version: "faberNovel, LinkedIn, The Serious Network, June 2013"
You can view the original English version on Slideshare: http://www.slideshare.net/faberNovel/a-fabernovel-study-linkedin-the-serious-network
This document discusses using social media for recruiting. It begins by defining social media and providing examples of popular social media platforms. It then emphasizes the importance of understanding your target audience and having a clear plan before engaging in social media activities. The document provides tips for using social media for recruiting like maintaining an active online presence and finding top talent. It also stresses the importance of executive support, setting goals, and consistent community management for a successful social media recruiting strategy.