Leading Edge Companies Rock Transparency - Katrina Collier&#x27;s Keynote ERE Fall 2017

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Candidate Engagement In A Noisy World

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Katrina Collier discusses strategies for engaging candidates in a noisy social media world. She argues that technology has enabled laziness and created noise that drowns out recruiters. To cut through the noise, recruiters must (1) be someone worth talking to by auditing their social profiles and sharing engaging content, (2) get curious about candidates by digging deeper with multiple tools, and (3) time their communication strategically rather than spamming. The key is giving potential candidates a positive impression and making them feel special through respectful, personalized engagement.

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Career Confidence Online & IRL: A Networking Workshop

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Social Media & Recruitment, A Match Made In Heaven?

This document discusses how social media has changed recruitment and how companies need to adapt. It notes that employees now have a voice on social media and potential candidates expect a consumer-like experience when applying for jobs. It recommends that companies audit their social media presence, improve employee branding by sharing real content, and ensure their career sites and processes are mobile-friendly, as 66% of job seekers want to apply for jobs on their phone. The keynote speaker advocates that recruiters need to start marketing their companies and jobs on social media platforms where potential candidates spend their time in order to attract top talent.

RecruitDC: Candidate Engagement In A Noisy World

Finding new recruits online is easy but getting their response in this noisy world is an art! The explosion of social media has enabled companies direct access to people like never before and in 2016 using social media for recruiting is not a new concept. But with the explosion came the noise and recruiters must work smarter if they want to engage & attract candidates to their roles.   - Discover tools that you can use to map across social networks to improve candidate engagement.  - See real examples of companies who are getting it wrong (and why) and learn from those who are getting it right.  - Simple steps that you can implement immediately to maximise your return on social recruiting

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SOCIAL RECRUITING IN 2017 IS ABOUT DESERVING ATTENTION

Human Capital Media

Forget the war for talent, with the right know-how it’s always possible to find the right people. What you’re really fighting for now is attention. Do you deserve it? Does your company? Social Recruiting Expert Katrina Collier will share: How technology opened the door to your company and how it impacts hiring. See real examples and discover simple (and free) changes that improve your social recruiting efforts immediately. Peer to peer: discover how easily you can use employee-generated content to attract great people.

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How to Stand Out in Your Job Hunt

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This document discusses Bryan Willmert's views on social media and its importance for career development. It provides tips on using LinkedIn, Twitter, Facebook and Google+ to search for jobs. It emphasizes connecting with experts, having a professional online presence, and continually learning. The document also lists do's and don'ts, such as proving your skills rather than calling yourself names, and suggests finding a mentor to help you grow.

Death to Boring B2B Marketing, Part 2: Jobs-to-Be-Done

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Recruiter, Why Should I Talk To You?

Katrina Collier is a founder and chief searchologist who provides social recruiting and candidate engagement training. She shares posts on Twitter about recruitment topics. In one post, she asks recruiters why candidates should talk to them. In other posts, she discusses the problems with tech recruitment, emotions in recruiting, standing out as human not robotic, and using the right channels and language when recruiting. Her bio at the end provides her contact information and details that she offers onsite and online training in social recruiting and candidate engagement.

Keynote: SourceCon Spring 2017 - Can We Automate Being Human?

In recruitment we love to call people anything but people; we call them candidates, talent, resources, and worse. Have we forgotten how to be human in this automated age? Have all the tools and shortcuts made us forget how to approach people as, erm, people? Is that why terms like hyperpersonlization and profersonal are on the rise? Katrina Collier will challenge sourcers & recruiters to rise above the robotics and to put the human back in. You’ll see clear examples of why the wrong automation only creates noise and discover how to ensure you’re not losing that all important personal touch, because isn’t recruitment really all about engaging with people?

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HR Innovators Virtual Conference: HR Must Use Social Media to Engage and Attr...

http://conf.humanresourcestoday.com/katrina-collier/ The explosion of social media has enabled companies direct access to people like never before and in 2016 using social media for talent acquisition is not a new concept. But with the explosion came the noise and visibility so HR must work smarter if it wants to engage & attract new employees. - Gain an understanding of how technology has opened the door to your company and how that impacts hiring - See examples of companies who are using employer (or even employee) branding to ease talent acquisition - Discover tools that you can use to map across social networks to improve candidate engagement.

Technology, Social Media & Changing Recruitment

Basic Social Recruiting Hacks For Beginners

This document provides social media platform hacks for recruiters and job seekers. It outlines 5 hacks each for LinkedIn, Facebook, Twitter, and Instagram to help with engagement, paid jobs, job posts, spelling and names, and messaging. Examples include optimizing your profile photo and headline on LinkedIn, selling the emotion of a job on Facebook, using hashtags on Twitter to gain followers in specific industries, and creating video content for Instagram. The document promotes several Chrome extensions and tools to help connect across platforms and find contact information.

Avoid The Bite: How To Engage Tech Talent & Make Them Your Best Friends.

Webinar for Jobscience: presented by Katrina Collier, Winning Impression, Social Recruiting Specialist and Bennett Sung, Jobscience, Director of Storytelling What does it take to get the attention of scarce technical talent, people who are ignoring you? How do you become a person that they actually want to listen to? What’s the best approach? Today, there are so many tools that will help you find technical professionals that it’s easy. But, just because you can easily source and message them, doesn’t mean you should. In this webinar, you’ll discover what it takes to gain trust, build rapport, and be heard over the hundreds of other companies bombarding these candidates. You’ll learn tips for attracting their attention, engaging appropriately, and you’ll know the difference between good and bad practices. Listen to the webinar here: http://bit.ly/1CdjAgo

Jump Starting Your Talent Communities with Great Content

Content, content, content. All you ever hear these days is “build it and they will come”. But what content should you be sharing that will attract and engage talented people, leading to the creation of a superior talent community? Furthermore, how can you gain the buy-in from your Marketing Team & Senior Management that is needed to truly support your effort? In this webcast, Katrina Collier will share 10 ideas for quickly creating and sharing valuable content that will attract new candidates, showcase your people and employer brand, and keep your fans (talent pool) engaged. To round it off, you’ll also hear five tips for gaining the buy-in of your marketers and senior managers. Katrina Collier is a Speaker, Trainer and Writer on the use of Social Media in Recruitment and Job Search. Using her extensive industry experience, she shows companies how to use many sites, including LinkedIn, Google+, Facebook, Twitter and more, to recruit the people they need directly online. Katrina regularly speaks at industry events including at the Social Media in Recruitment and Recruiting Through Social Media conferences; she writes social recruiting articles for Jobsite, The Work4 Blog, Computer Weekly, HR Zone and her own blog; and she volunteers as a Business Expert at Working Knowledge, bridging the gap between education and the workplace.

The 7 Deadly Sins Of Social Recruiting

Are you making one of these sins in your social recruiting? - Yearning for social recruiting results without investing in research or training - Being everywhere at once & turning talent off with your poor social presence - Cutting corners by using fake adverts or leaving old job postings live - Posting jobs from your ATS without adding content to the mix - Ignoring job seeker comments on your pages & profiles - Ignoring social media etiquette & repelling industry influencers - sharing one way content, failing to interact, and lacking gratitude

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