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Aan
mediencampus
ICH
UND
DAS
DINGIxDA FFM. Feb’18. Prof Andrea Krajewski. @krajewski
2Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
Urheber:https://de.123rf.com/profile_ljupco/
MASCHINEN
DIENEN…
ROLLENSPIEL
3
Unbekannt-LeipzigerIllustrierteZeitung,Gemeinfrei,
…SEIT 300 JAHREN
ROLLENSPIEL
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
4
GRATULATION:
ANTHROPOZÄN
DAS RESULTAT
Urheber:https://de.123rf.com/profile_alicenerr
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
5
OPTIMIERUNG
ZWECK:
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
6
Quelle:https://www.newyorker.com/culture/cover-story/cover-story-2017-10-23[12.2.18]
DAS
BILD
KIPPT
SCHLUSS MIT
ANTHROPOZÄN?
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
7Ich und das Ding. IxDA FFM. Feb18. Krajewski.
Quelle:https://vimeo.com/41363473[9.6.17]
“THE SECRET
LIFE OF
CONNECTED
PRODUCTS”
DIE EMANZIPATION DER DINGE
SIMONE REBAUDENGO
8
recipe proposal and cooking
food deliveryexercise
health tracking
?
DAS ENDE
DER
BEZIEHUNG
DIE FOLGE
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
9
SomoneRebaudengo,“EthicalThings”,
http://www.simonerebaudengo.com/#/ethicalthings/[3.6.17]
HOW
SHOULD
THINGS
REACT?
DIE SACHE
MIT DER ETHIK
SIMONE REBAUDENGO
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
10
SomoneRebaudengo,“EthicalThings”,
http://www.simonerebaudengo.com/#/ethicalthings/[3.6.17]
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
11
VERTRAUEN
UND NUN?
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
12
SCHON MAL
EINEM
SYSTEM
VERTRAUT?
DIE ABSTRAKTIONSHÖLLE
Urheber:https://de.123rf.com/profile_valex113
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
13
. GEGENÜBER
. EMOTION
. TRANSPARENZ
. SOUVERÄNITÄT
VERTRAUENSBASIS
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
14
Quelle:https://www.jibo.com/[9.6.17]
HER
MIT
DEN
AGENTEN
GEGENÜBER
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
15
SOPHIA
SIRI
QUO VADIS?
ABSTAKTIONSGRAD
3E-A18
JIBO
ALEXA
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
16
Quelle:https://store.google.com/product/google_home[14.02.18]
„INQUAM
ERGO
SUM“
HEJ GOOGLE, WAS BIST DU?
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
17
„42.“	 „Tun,	was	sinnvoll	ist.“	 „Ich	weiß	es	nicht,	aber	ich	
glaube,	dafür	gibt	es	eine	
App.“	
Alexa	 Google	Assistant	 Siri	
Witzbold	 Klugscheißer	 Zicke	
„Was ist der Sinn des Lebens?“
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
18
Quelle:http://www.typentest.de/typentest_de_-_erklarung/typentest_de_-_big_five.htm
[13.11.17]
Extraversion
Kontakte	mit	anderen	ak<v	pflegen	
Offenheit
nach	neuen	Ideen	und	Erfahrungen	suchen
Anpassungsbereitschaft
Interessen	anderer	über	die	eigenen	stellen			
Gewissenhaftigkeit
organisiert	und	zielgerichtet	sein	
Bedürfnis nach Stabilität
emo<onal	auf	Rückschläge	reagieren			
introver@ert,	s@ll,		
zurückhaltend,	schüchtern	
extrover@ert,	ak@v,	
gesellig	
ausgeglichen,	ruhig	
entspannt,	sorgenfrei	
emo@onal	instabil,	ängstlich,		
nervös,	besorgt	
BIG 5
konven@onell	,	sachlich,		
tradi@onell,	bodenständig	
unkonven@onell,	intellektuell,		
vielfäl@g	interessiert	
konfron@erend,	kri@sch,	
weGeifernd,	misstrauisch	
koopera@v,	einfühlsam,	
hilfsbereit,	nachgiebig	
sprunghaH,	locker,		
unzuverlässig,	unordentlich	
organisiert,	zielstrebig,		
diszipliniert,	pedan@sch	
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
VERHALTEN / PRÄSENZ
INNERE ORGANISATION
MENTALE FÄHIGKEITEN
WERTEHALTUNG
locker, aber nicht zu selbstbewusst
Extraversion, Anpassungsbereitschaft
intuitiv, tendenziell autistisch
Gewissenhaftigkeit
smart aber etwas faul
Offenheit
hedonistisch, umweltbewusst
Begründung der Big 5
19
AGENTEN
CHARAKTER
TOOLKIT
20
Urheber:https://de.123rf.com/profile_wavebreakmediamicro
DAS KLAPPT
DOCH SCHON
GANZ GUT
EMOTIONS-PROJEKTION
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
21
Quelle:https://store.google.com/product/google_home[14.02.18]
„HIER UND
JETZT BIST
DU MEINE
NR. 1“
„Magst Du mich?“
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
22
(C)AdrianaHamachera,NadiaBianchi-Berthouzeb,AnthonyG.PipecandKerstinEderd
EMOTIONEN
KITTEN
ALLES
VERTRAUEN SIE BERT?
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
23
WAS
DENKST
DU
GERADE?
TRANSPARENZ
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
LASS
MICH
IN
RUHE
SOUVERÄNITÄT
intim persönlich sozial öffentlich
24Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
25
Quelle:http://www.cnbc.com/2016/03/16/could-you-fall-in-love-with-this-robot.html[28.5.16]
ES IST
NOCH
VIEL ZU
TUN
TRUST-RELATIONSHIP DESIGN
Ich und das Ding. IxDA FFM. Feb’18. Krajewski.
PROF. ANDREA KRAJEWSKI
DESIGN OF MEDIA SYSTEMS
www.andreakrajewski.com
@krajewski
THANK YOU!
andrea.krajewski@h-da.de
ThingsCon Salon Darmstadt
12.07.2018
Altes Schalthaus
Darmstadt
thingscon.com
https://www.slideshare.net/jewski/

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Ich und das Ding – Neue Gestaltungsaufgaben