The document discusses strategies for using Facebook as a business. It recommends creating a business page rather than using a personal profile. It emphasizes the importance of engagement through questions, contests and interactions that cause fans to like and share posts with their friends. This helps the business's content spread virally through social networks. It also suggests using features like pinned posts, cover photos and tabs to promote the business and drive fans to desired content.
How to Combine SEO, Blogging, and Social Media For Results HubSpotHubSpot
Finished with the basics of Search Engine Optimization? Ready to take it to the next level? Did you know your SEO strategy should use social media to build link authority? And that your social media strategy should leverage your blog content? And that your blog strategy should be guided by your SEO results? Learn how you can use blogging, social media and SEO together for even better results than any technique alone.
Chandler Vinton is a top real estate agent for Berkshire Hathaway in Norwalk and Rowayton, Connecticut. An audit of Vinton's digital presence found room for improvement across websites, social media, search engine optimization, and other online platforms. The audit provides specific recommendations in each area, such as claiming and updating listings on review sites, increasing social media posting frequency and engagement, hiring an agency to manage comprehensive internet marketing, and creating a subscriber email list. Implementing the recommendations would help Vinton build a stronger online brand and capture more real estate leads and sales.
Website basics training - Jess Le MerleHayden Armour
The document provides an introduction to Jessica Le Merle, the co-founder of Afundi digital agency. It then covers what will be discussed in the training session on website basics, including choosing between DIY website builders and agency websites, popular platforms like WordPress and Wix, design, content, functionality, and more. Key terms related to websites are defined. The importance of visual design and site appearance for the user experience is highlighted.
This document provides an overview of using Instagram for business. It discusses setting up an Instagram profile securely, the core values of Instagram, important Instagram metrics, the demographics of Instagram users in the UK, elements of an Instagram marketing strategy including content ideas, calls to action, and using insights. It also covers Instagram advertising and offers consulting services from the presenter to help businesses leverage Instagram.
This document provides an overview of how to use Facebook for business purposes. It discusses setting up a business page on Facebook, tips for promoting the business page such as creating engaging content and advertising, and how to measure the results of Facebook marketing activities.
Using Social Media to Improve Ecommerce CapabilitiesHayden Armour
Kirsty Lawrence, founder of Mann Social, a social media marketing consultancy, explains how your business can use both organic and paid-for social media strategies to improve and grow its ecommerce capabilities.
The document summarizes the results of a Pinterest marketing survey and provides recommendations for using Pinterest effectively. Key findings include: referral traffic and sales from Pinterest are growing rapidly for many brands; regular pinning is important for growth; promotions are an effective way to increase engagement but require time; top metrics for executives include sales, traffic, followers and popular pins/boards. The webinar also introduced Pinfluencer, a tool for managing promotions, content, analytics and audiences on Pinterest.
How to Combine SEO, Blogging, and Social Media For Results HubSpotHubSpot
Finished with the basics of Search Engine Optimization? Ready to take it to the next level? Did you know your SEO strategy should use social media to build link authority? And that your social media strategy should leverage your blog content? And that your blog strategy should be guided by your SEO results? Learn how you can use blogging, social media and SEO together for even better results than any technique alone.
Chandler Vinton is a top real estate agent for Berkshire Hathaway in Norwalk and Rowayton, Connecticut. An audit of Vinton's digital presence found room for improvement across websites, social media, search engine optimization, and other online platforms. The audit provides specific recommendations in each area, such as claiming and updating listings on review sites, increasing social media posting frequency and engagement, hiring an agency to manage comprehensive internet marketing, and creating a subscriber email list. Implementing the recommendations would help Vinton build a stronger online brand and capture more real estate leads and sales.
Website basics training - Jess Le MerleHayden Armour
The document provides an introduction to Jessica Le Merle, the co-founder of Afundi digital agency. It then covers what will be discussed in the training session on website basics, including choosing between DIY website builders and agency websites, popular platforms like WordPress and Wix, design, content, functionality, and more. Key terms related to websites are defined. The importance of visual design and site appearance for the user experience is highlighted.
This document provides an overview of using Instagram for business. It discusses setting up an Instagram profile securely, the core values of Instagram, important Instagram metrics, the demographics of Instagram users in the UK, elements of an Instagram marketing strategy including content ideas, calls to action, and using insights. It also covers Instagram advertising and offers consulting services from the presenter to help businesses leverage Instagram.
This document provides an overview of how to use Facebook for business purposes. It discusses setting up a business page on Facebook, tips for promoting the business page such as creating engaging content and advertising, and how to measure the results of Facebook marketing activities.
Using Social Media to Improve Ecommerce CapabilitiesHayden Armour
Kirsty Lawrence, founder of Mann Social, a social media marketing consultancy, explains how your business can use both organic and paid-for social media strategies to improve and grow its ecommerce capabilities.
The document summarizes the results of a Pinterest marketing survey and provides recommendations for using Pinterest effectively. Key findings include: referral traffic and sales from Pinterest are growing rapidly for many brands; regular pinning is important for growth; promotions are an effective way to increase engagement but require time; top metrics for executives include sales, traffic, followers and popular pins/boards. The webinar also introduced Pinfluencer, a tool for managing promotions, content, analytics and audiences on Pinterest.
What the Heck is Inbound Marketing? HubSpotHubSpot
The Internet has transformed the way people learn about and shop for products. Today, people start their learning and buying process on the Internet, in search engines, blogs, and social media sites. Inbound marketing is all about getting found by the people already looking for you online and connecting directly with your prospects. This presentation covers: what is inbound marketing, why you should care, and how you can do it on a day-to-day basis.
Presented by Ellie Mirman and Rebecca Corliss at Geek Girl Camp Boston.
Digital Summit - Facebook Ads: Right Users, Right TImeSusan Wenograd
The document discusses Facebook targeting strategies. It emphasizes targeting users based on both physical location and mental "location" or interests. It recommends segmenting audiences and customizing ad creative and messaging for different audience types. The document also recommends using custom audiences and lookalike targeting to find new audiences that are similar to existing customers and website visitors. Retargeting strategies are also discussed to continue relationships with past customers and website visitors.
Social Media Marketing Agency Referral Program Deck - Vulpine InteractiveDerric Haynie
Do you know a lot of people that might benefit from social media marketing services?
Are you looking to help brands and companies further their digital presence, but can't do all the work yourself?
Then you might be a perfect fit for our referral program. We offer a 10% referral commission for each client closed for the first 1 year of service.
To apply to the referral program, please contact derric.haynie@gmail.com
Data analytics-training - Jess Le MerleHayden Armour
The document provides an overview of Jessica Le Merle and her company Afundi. It includes 10 things about Jessica, a definition of the word "afundi", an introduction to Afundi and what services they provide, their approach and values. The rest of the document outlines an agenda for a data analytics training session, covering topics like objective setting, key performance indicators, metrics, and using Google Analytics.
Developing a business blog can be a great way to communicate with you existing and potential clients – but how do you make sure your blog content is found on the web!
This presentation will provide you with hints, tips and tactics to promote your business blog effectively.
Crash Course: Growth Hacking Your Customer AcquisitionLesley Robinson
This document provides an overview of a growth hacking workshop hosted by Growth Hacking Asia. The workshop covers topics such as SEO, conversion rate optimization, Facebook marketing, LINE marketing, referral marketing, and more. Attendees will participate in exercises to review websites and create Facebook events. The goal is to teach entrepreneurs processes, tools, and techniques to sustain growth. Over 3,000 entrepreneurs have attended workshops and bootcamps held in several Asian countries.
The Live video streaming checklist is a live streaming checklist from Fraser Hay at http://www.growyourbusiness.club
Live Video Streaming Checklist
live streaming video checklist
streaming video checklist
Live Streaming Checklist
Streaming Checklist
Video webinar checklist
Webcast checklist
Live webcast
video streaming checklist
video marketing checklist
live streaming event
streaming live event
streaming live checklist
Kate Austin-Avon of Advokate, LLC presented "Secrets to Social Media Success" to the Adirondack Regional Chamber of Commerce's Leadership Adirondack Class of 2015-2016 at Gracenote in Queensbury, NY, on February 3, 2016.
Consult with Advokate today! www.advokate.net or (518) 353-2121
The document outlines presentations from the Grapevine Chamber of Commerce on using social media platforms like Twitter and Google+ for business purposes. It provides tips and best practices for setting up and using profiles, pages and features on each platform to engage customers, build communities and improve search engine optimization. The presentations cover the basics of each tool and how businesses can leverage them to communicate, market, promote and support their brand online.
Does your business have a plan? Create an easy marketing strategy in under one hour built around lean startup concepts; leverage to catapult your business forward in 12 specific, actionable steps.
This document provides guidelines for website design and content at Real Life churches. It outlines standards for pages, blogs, events, landing pages and navigation. All content must be approved by the Communications Team and adhere to branding guidelines. Stock images and templates are available to support ministry teams, and the Communications Team can be contacted for assistance or with questions.
A Guide to Facebook Advertising and Social Media StrategyGalvanize
Social media has evolved and social ads are becoming an increasingly efficient lead source. This slideshare is a presentation from a social media advertising workshop and covers an introduction to sales funnels, how to start a conversion funnel analysis, Facebook conversion pixels, Facebook custom audiences, tips to increase your conversion rate, and Facebook remarketing.
Originally posted here: http://www.galvanize.com/blog/facebook-advertising-and-social-media-strategy/
Social Media & Digital Marketing 2017 presented to the Exploits Regional Cham...Gray Press Media Inc.
Learn the basics of digital marketing to promote your small business. From the SEO to social media marketing:
- Facebook
- Twitter
- Instagram
- Pinterest
- LinkedIn
- YouTube
For more info, please visit www.graypressmedia.com
The document provides an overview of a class on successful Facebook advertising. It discusses why most advertising fails and how the class will help students crush it with Facebook ads. It outlines the customer journey framework using the story of Beauty and the Beast to map audiences from strangers to advocates. It also discusses types of Facebook audiences like custom, lookalike, and core and how to identify the right audience size. The goal is to teach students how to create a successful advertising sequence that moves customers through the relationship stages organically.
How To Design, Create, and Implement Visuals and Images With Social Media - S...Doyle Buehler
Visuals permeate our existence everywhere, including online. The challenge for most businesses is that they are unsure of how to connect visuals to their own message, are not able to create anything that is profound and remarkable, and further do not know how to effectively create, design and distribute them.
In this SEMRush webinar, you will learn:
How to properly rank visuals with effective SEO
How to create visual themes
Where to come up with ideas for visuals, besides your lunch
How to tell a visual story with your brand
How to create “hooks” to help your audience easily share your brand story
How to leverage all of your visuals across your entire digital ecosystem
Presentation given to Wyoming County NY New Entrepreneurs group on 5/1/2014. An overview of some of the factors needed to increase your website traffic and what you can do to increase your traffic.
Iaroslav Loshchinin has extensive experience in business administration, marketing, real estate, coaching, and athletics. He received his Bachelor's Degree in Business Administration from American International College in 2015, graduating Cum Laude. He also holds a Bachelor's Degree from Kamyanets-Podilsky National University of Ogienko in Ukraine. His work experience includes positions in security management, marketing, real estate sales, and coaching youth sports. He has received numerous honors for his academic and athletic achievements.
What the Heck is Inbound Marketing? HubSpotHubSpot
The Internet has transformed the way people learn about and shop for products. Today, people start their learning and buying process on the Internet, in search engines, blogs, and social media sites. Inbound marketing is all about getting found by the people already looking for you online and connecting directly with your prospects. This presentation covers: what is inbound marketing, why you should care, and how you can do it on a day-to-day basis.
Presented by Ellie Mirman and Rebecca Corliss at Geek Girl Camp Boston.
Digital Summit - Facebook Ads: Right Users, Right TImeSusan Wenograd
The document discusses Facebook targeting strategies. It emphasizes targeting users based on both physical location and mental "location" or interests. It recommends segmenting audiences and customizing ad creative and messaging for different audience types. The document also recommends using custom audiences and lookalike targeting to find new audiences that are similar to existing customers and website visitors. Retargeting strategies are also discussed to continue relationships with past customers and website visitors.
Social Media Marketing Agency Referral Program Deck - Vulpine InteractiveDerric Haynie
Do you know a lot of people that might benefit from social media marketing services?
Are you looking to help brands and companies further their digital presence, but can't do all the work yourself?
Then you might be a perfect fit for our referral program. We offer a 10% referral commission for each client closed for the first 1 year of service.
To apply to the referral program, please contact derric.haynie@gmail.com
Data analytics-training - Jess Le MerleHayden Armour
The document provides an overview of Jessica Le Merle and her company Afundi. It includes 10 things about Jessica, a definition of the word "afundi", an introduction to Afundi and what services they provide, their approach and values. The rest of the document outlines an agenda for a data analytics training session, covering topics like objective setting, key performance indicators, metrics, and using Google Analytics.
Developing a business blog can be a great way to communicate with you existing and potential clients – but how do you make sure your blog content is found on the web!
This presentation will provide you with hints, tips and tactics to promote your business blog effectively.
Crash Course: Growth Hacking Your Customer AcquisitionLesley Robinson
This document provides an overview of a growth hacking workshop hosted by Growth Hacking Asia. The workshop covers topics such as SEO, conversion rate optimization, Facebook marketing, LINE marketing, referral marketing, and more. Attendees will participate in exercises to review websites and create Facebook events. The goal is to teach entrepreneurs processes, tools, and techniques to sustain growth. Over 3,000 entrepreneurs have attended workshops and bootcamps held in several Asian countries.
The Live video streaming checklist is a live streaming checklist from Fraser Hay at http://www.growyourbusiness.club
Live Video Streaming Checklist
live streaming video checklist
streaming video checklist
Live Streaming Checklist
Streaming Checklist
Video webinar checklist
Webcast checklist
Live webcast
video streaming checklist
video marketing checklist
live streaming event
streaming live event
streaming live checklist
Kate Austin-Avon of Advokate, LLC presented "Secrets to Social Media Success" to the Adirondack Regional Chamber of Commerce's Leadership Adirondack Class of 2015-2016 at Gracenote in Queensbury, NY, on February 3, 2016.
Consult with Advokate today! www.advokate.net or (518) 353-2121
The document outlines presentations from the Grapevine Chamber of Commerce on using social media platforms like Twitter and Google+ for business purposes. It provides tips and best practices for setting up and using profiles, pages and features on each platform to engage customers, build communities and improve search engine optimization. The presentations cover the basics of each tool and how businesses can leverage them to communicate, market, promote and support their brand online.
Does your business have a plan? Create an easy marketing strategy in under one hour built around lean startup concepts; leverage to catapult your business forward in 12 specific, actionable steps.
This document provides guidelines for website design and content at Real Life churches. It outlines standards for pages, blogs, events, landing pages and navigation. All content must be approved by the Communications Team and adhere to branding guidelines. Stock images and templates are available to support ministry teams, and the Communications Team can be contacted for assistance or with questions.
A Guide to Facebook Advertising and Social Media StrategyGalvanize
Social media has evolved and social ads are becoming an increasingly efficient lead source. This slideshare is a presentation from a social media advertising workshop and covers an introduction to sales funnels, how to start a conversion funnel analysis, Facebook conversion pixels, Facebook custom audiences, tips to increase your conversion rate, and Facebook remarketing.
Originally posted here: http://www.galvanize.com/blog/facebook-advertising-and-social-media-strategy/
Social Media & Digital Marketing 2017 presented to the Exploits Regional Cham...Gray Press Media Inc.
Learn the basics of digital marketing to promote your small business. From the SEO to social media marketing:
- Facebook
- Twitter
- Instagram
- Pinterest
- LinkedIn
- YouTube
For more info, please visit www.graypressmedia.com
The document provides an overview of a class on successful Facebook advertising. It discusses why most advertising fails and how the class will help students crush it with Facebook ads. It outlines the customer journey framework using the story of Beauty and the Beast to map audiences from strangers to advocates. It also discusses types of Facebook audiences like custom, lookalike, and core and how to identify the right audience size. The goal is to teach students how to create a successful advertising sequence that moves customers through the relationship stages organically.
How To Design, Create, and Implement Visuals and Images With Social Media - S...Doyle Buehler
Visuals permeate our existence everywhere, including online. The challenge for most businesses is that they are unsure of how to connect visuals to their own message, are not able to create anything that is profound and remarkable, and further do not know how to effectively create, design and distribute them.
In this SEMRush webinar, you will learn:
How to properly rank visuals with effective SEO
How to create visual themes
Where to come up with ideas for visuals, besides your lunch
How to tell a visual story with your brand
How to create “hooks” to help your audience easily share your brand story
How to leverage all of your visuals across your entire digital ecosystem
Presentation given to Wyoming County NY New Entrepreneurs group on 5/1/2014. An overview of some of the factors needed to increase your website traffic and what you can do to increase your traffic.
Iaroslav Loshchinin has extensive experience in business administration, marketing, real estate, coaching, and athletics. He received his Bachelor's Degree in Business Administration from American International College in 2015, graduating Cum Laude. He also holds a Bachelor's Degree from Kamyanets-Podilsky National University of Ogienko in Ukraine. His work experience includes positions in security management, marketing, real estate sales, and coaching youth sports. He has received numerous honors for his academic and athletic achievements.
- The presentation outlines Great Panther Silver's corporate strategy, recent financial performance, and projects. It aims to grow production organically and through acquisitions while maintaining low costs.
- In 2017, production is expected to be between 4-4.1 million silver equivalent ounces at a cash cost of $5-6/oz and all-in sustaining cost of $14-16/oz.
- Key assets include the Guanajuato Mine Complex and Topia Mine in Mexico, and the potential acquisition of the historic Coricancha Mine in Peru which could add approximately 3 million silver equivalent ounces per year.
Este examen semanal evalúa los aprendizajes de un estudiante de 3er grado en las áreas de convivencia social y hábitos de higiene personal. Contiene preguntas sobre normas de convivencia, valores, hábitos de higiene como lavarse las manos y cortarse las uñas, y dibujos relacionados a objetos de higiene personal.
El documento resume diferentes MOOCs, incluyendo edX.org del Banco Interamericano de Desarrollo, el cual ofrece cursos gratuitos en español sobre una variedad de temas y está disponible para cualquier persona interesada, Chinese for HSK que enseña chino mandarín, y MiriadaX que cubre material y técnicas de estudio.
Warranty Outsourcing For Strategic GainsImranMasood
1) Warranty management involves many challenges across claims management, field support, and supplier recovery with issues like fraudulent claims, slow cycle times, and suboptimal utilization of resources.
2) Outsourcing warranty management can provide benefits like a 1/3 reduction in costs through process interventions across the entire warranty value chain.
3) When selecting a partner, companies should look for one that can provide a customized solution using best-in-class tools and processes, focus on the right metrics around both contractual SLAs and business outcomes, provide cross-industry benchmarks and analytics capabilities to drive improvements.
E government dan penerepannya di kota bandung jawa baratJulio Mamesah
Dokumen tersebut membahas tentang e-government dan penilaian terhadap kualitas situs web pemerintah kota Bandung berdasarkan beberapa parameter. Beberapa poin penting yang diangkat antara lain peningkatan kualitas layanan pemerintah kepada masyarakat melalui teknologi informasi, penilaian bobot nilai e-government kota Bandung pada sektor Government to Business yang mendapat skor cukup tinggi, serta sarana komunikasi interaktif antara pemerintah dan pelaku
Makalah ini membahas tentang gaya, gerak, dan energi. Gaya dapat menyebabkan benda bergerak atau mengubah bentuk dan arah gerakannya. Ada beberapa jenis gaya seperti gaya gravitasi, gaya magnet, dan gaya gesekan. Gerak adalah perubahan tempat suatu benda yang dipengaruhi oleh gaya. Energi adalah kemampuan untuk melakukan kerja dan memiliki berbagai macam seperti energi kinetik, potensial, dan panas.
Este documento presenta la programación curricular anual para el tercer grado de primaria de la I.E.P. Santa en el año 2016. Incluye datos sobre la institución, las metas generales para el cuarto ciclo según los mapas de progreso, y la organización de las unidades didácticas con temas, valores y calendarios escolares y cívicos.
Differentiating yourself as a business is a must in Facebook Marketing. Apps Mav has brought to you a handy tutorial on how to run a photo contest on Facebook to further your brand page's reach, gain new fans and create conversations about your brand.
Dokumen ini membahas tentang sistem panca indera pada manusia, yaitu indera penglihatan, pendengaran, pembau, pengecap, dan peraba. Panca indera merupakan organ khusus yang dapat menerima rangsangan dari lingkungan luar dan mengirimkannya ke sistem saraf untuk diolah oleh otak.
The document discusses how to form yes/no questions in English. There are two main formulas:
1) For questions using the verb "to be", the formula is: Auxiliary verb + Subject + rest of the question.
2) For questions using simple tense verbs or modal auxiliaries, the formula is: Auxiliary verb + Subject + main verb in infinitive form + rest of the question.
When there is no auxiliary verb, "do/does/did" are used as auxiliaries before the subject. Modal auxiliaries like "can", "may", and "should" are also used to form questions and change the tense or meaning of the main verb.
The Next Generation of Hyperconverged Infrastructure - CiscoMarcoTechnologies
This document provides an overview of Cisco HyperFlex systems. It discusses how HyperFlex delivers complete hyperconvergence through a unified compute and network infrastructure. It also describes the next generation HyperFlex data platform and how it was designed for distributed storage. Finally, it outlines some of the key benefits HyperFlex provides such as efficient scalability, adaptability, and cloud-speed deployment capabilities.
O documento descreve os 5 passos para desenvolver um projeto eTwinning com sucesso: 1) preparar a viagem através da motivação e inspiração; 2) arranjar companheiros de viagem procurando outros professores no portal; 3) planificar a viagem em colaboração definindo objetivos, atividades e meios de comunicação; 4) formalizar a viagem criando o projeto no portal; 5) viajar desenvolvendo atividades no TwinSpace.
Social Contests, Social Commerce, Social Gamification to Maverick Mav
This document discusses strategies for using Facebook pages and social media platforms to promote businesses. It recommends creating a Facebook page rather than using a personal profile for business purposes. The benefits of the page include interacting with customers and viral marketing when people like and share posts. It provides tips for developing a content calendar with regular status updates and questions to engage fans. Contests and promotions are also suggested to increase interactions and exposure for the business.
Facebook Marketing and Facebook Apps for Your BusinessMaverick Mav
How can you use Facebook as a social media platform to promote your business? How can Facebook Apps help you in Facebook Marketing? This presentation will answer your queries about Facebook Marketing using Facebook Apps.
ReadyBUZZ is a marketing company that offers various digital marketing and branding services including social media marketing, search engine optimization, website design, and mobile marketing. They take a holistic approach to branding and marketing, getting to know their clients' businesses and goals in order to create customized campaigns. Their services are aimed at helping small businesses build their brands, engage customers, and grow their businesses through an integrated online marketing strategy.
Matt Lynch is the General Manager for Vorian Agency, a Perth online marketing company - in Western Australia, and a Google Partner and Bing Ads Professional. This training seminar looks at the foundations of Facebook for business, setting up a Facebook Page, managing social media content marketing on Facebook, cross pollination of social media marketing and even Facebook PPC.
Facebook Training Seminar - Vorian AgencyVorian Agency
This document provides an overview of a Facebook training seminar presented by Matt Lynch. The seminar covers topics such as optimizing Facebook pages, developing a social media style guide and policy, engaging followers through different types of content, using events and check-ins, and measuring the results of social media marketing. The seminar encourages businesses to integrate social media marketing with their other online activities and take a holistic approach to engage customers.
See it to learn how to do Facebook Marketing for businesses. It also talks about Facebook Business Pages, social media integration, and how to engage your fans.
This document provides tips and best practices for using Facebook effectively as a business. It discusses using Facebook to communicate with customers, promote specials and build a brand. It emphasizes the importance of engagement over sheer numbers of likes or followers. Some key recommendations include posting varied content like media, specials and competitions; interacting with customers in comments; using images and video; and monitoring insights to improve performance over time. The goal is to build an active community through joining conversations rather than just pushing information.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
The document is a portfolio from Majestic Social Media that outlines their social media and SEO services. It discusses the rise of social media and how consumers are searching, surfing, and socializing online. It also provides examples of social media strategies and tactics they utilize, including social media analysis, strategic planning, social media marketing, search engine optimization, and more.
1. The document discusses setting up and managing Facebook fan pages versus personal profiles for businesses. Fan pages allow businesses to be indexed by search engines, have an unlimited number of fans, and have multiple pages while profiles are limited.
2. Instructions are provided for setting up a fan page including selecting a category, filling out information, using the admin panel to view insights and notifications, and sharing updates. Custom tabs can also be added to generate leads, traffic, and sales.
3. Guidance is given around posting engaging content consistently in short formats like photos and videos while also asking questions and giving fans access to exclusive deals and perks. Consistency, creativity, and using analytics are emphasized.
Facebook is very largest marketing sector at this era. You have to know perfect technique for facebook marketing. Follow this slide to achieve a good result for your brand.
The document provides tips for optimizing website pages for search engine rankings. It emphasizes optimizing key on-page elements like meta tags, headings, URLs and images with targeted keywords. Proper on-page optimization across several pages is important so search engines understand the site's relevance to those keywords. Failure to optimize pages risks low search engine visibility and rankings.
If you want your website to:
Being found on google
Get more visitors who are interested in your products and can be converted to clients
Converting to leads
Converted to sales
Building brand awareness/online presence
You Must
Select the right keywords
Write good content
Get quality backlinks
Use social media
In order to start your promotion, please read this guide
Vertical Boost Media is dedicated to providing you with an all in one solution for all of your marketing needs. The current advertising market is tough and it takes hours a day to constantly keep up with the trends—often hours you don’t have. We understand that and we dedicate ourselves to making sure that you have peace of mind knowing that our experts are working around the clock to ensure that your internet marketing needs are met.
Outsourcing your social media to experts provides several benefits:
1) It ensures your social media is professionally managed at an affordable price that delivers a return on investment.
2) Experts understand social media trends and technology so you don't have to dedicate constant time to posting.
3) They will continuously post engaging content even when you are unavailable, maintaining an active online presence.
Outsourcing your social media to experts provides several benefits:
1) It ensures your social media is professionally managed at an affordable price that delivers a return on investment.
2) Experts understand social media trends and technology so you don't have to dedicate constant time to multiple daily posts.
3) They will continuously post engaging content even when you are unavailable, maintaining an active social media presence.
The document provides instructions for creating and optimizing a Facebook page for a small business. It begins by explaining the importance of having a Facebook page and then outlines what should be prepared beforehand, including photos and a vision for the page. Step-by-step instructions are given for setting up the page, including choosing a category, cover photo, profile photo, filling out the About section, organizing apps, and setting milestones. Tips are provided for each step to help the page stand out and engage customers.
New Era of Marketing - Content Marketing Conference - 2016 Mathew Sweezey
This presentation was given at the Content Marketing Conference in 2016. The new era of marketing is vastly different based on a new marketing environment. The new era of marketing has a new view on branding, value, content, how we create the contnet, and how we present it to the consumer. Join Mathew as he takes you along a journey to explain how to succeed in the new era.
10 Landing Page Lessons Inspired by Howard Sternion interactive
The document discusses 10 landing page lessons inspired by radio personality Howard Stern. It notes that Stern is a brilliant marketer who helped grow Sirius Radio to 20 million subscribers. Some of the lessons discussed include focusing on selling, testing all aspects of landing pages, reusing valuable content, maintaining social presence, constantly evolving strategies, and treating landing page optimization seriously.
The document discusses using social media, particularly Facebook and Instagram, for business purposes. It provides tips for setting up business pages and profiles properly, identifying target audiences, creating compelling content, advertising, and using platforms like Facebook and Instagram effectively as marketing tools. Some key points include conducting a Facebook experiment that found increased customer visits and spending for a store's Facebook fans, the importance of visual content on Instagram for engagement, and setting goals for Facebook advertising campaigns like brand awareness, traffic, leads, and conversions.
Ähnlich wie Facebook marketing & growing your business through facebook apps (20)
See this presentation to learn about Facebook Marketing, use of Facebook Fan Page, Facebook Marketing Strategy, Facebook Plugins, Content, Contests, Customizations and more.
1000 Facebook Fans in 72 Hours - LivingStyles - Case StudyMaverick Mav
The document describes a Facebook marketing campaign run by LivingStyles.com.au to gain fans. They offered existing and new customers free stickers if they liked the Facebook page. Within 72 hours, they gained over 1000 new fans through a newsletter announcement, Facebook post, and fan-gated form requiring people to like the page to claim the stickers. Customers who liked the page received a coupon code to redeem the free stickers on the website. The campaign was successful in gaining over 1000 new fans for LivingStyles' Facebook page within 72 hours.
The document discusses online collaborative tools for effective communication, lowered costs, and reduced travel. It describes web conferencing services that allow hosting online meetings with multiple participants in a virtual conference room where they can share workspaces, screens, and applications. The document outlines the steps to start and conduct a web conference, including launching the meeting, inviting participants, turning on webcams, and collaborating. It also lists other popular collaborative tools like instant messaging, voice chat, video conferencing, file sharing and editing, and screencasting.
The document provides information on why brands use social media platforms like Twitter and Pinterest. It discusses how brands can build engagement on these platforms by sharing creative content, running contests to encourage sharing, and interacting with users. Specific tactics covered include using hashtags and promoted tweets on Twitter, and creating boards and using pins on Pinterest. It also gives an example of how furniture company High Point Market ran a successful engagement contest on Pinterest called Style Spotters.
Facebook Marketing for Small Business Development ConferenceMaverick Mav
A simple but handy guide for small businesses on how Facebook can be utilised effectively to promote your business, connect with your customers and generate revenue.
Social Media Marketing - Strategies to Grow Your BusinessMaverick Mav
This document provides tips and strategies for businesses to grow their social media presence and use social media effectively to increase sales and customer engagement. It discusses setting up social media accounts, creating a strategic roadmap, using tools like questions, contests and hashtags to drive engagement, integrating social plugins on the website, and using analytics to measure results. The overall message is that social media requires an ongoing strategic approach beyond just posting to see real business benefits.
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Facebook marketing & growing your business through facebook apps
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All product and company names mentioned herein are trademarks or registered trademarks of their respective owners.
Sales@maverickmav.com.au
M: +61 433 343 120
T: (Australia Wide):1300 618 418
T(Intl): +61 2 8065 6758
/AppsMav
Facebook Marketing
/MaverickMavOz
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Proud
Sponsors of
Social Media Marketing
Sponsors
Read Akash’s
article on
Facebook
MarketingUnleash Facebook Marketing
Potential - See Video
Internet & Social Media
Marketing Partner
Maverick Mav Credentials
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Disclaimer
• We have strived to be as accurate and complete as possible in the
creation of this presentation, notwithstanding the fact that we do not
warrant or represent at any time that the contents within are accurate
due to the rapidly changing nature of the Internet.
• While all attempts have been made to verify information provided in
this presentation, we assume no responsibility for
errors, omissions, or contrary interpretation of the subject matter
herein. Audience is cautioned to rely on their own judgment about
their individual circumstances to act accordingly.
• This presentation is not intended for use as a source of
legal, business, accounting or financial advice.
• All product and company names mentioned herein are trademarks or
registered trademarks of their respective owners.
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Your Business Presence within
your Consumers world
• Unlike a website, you are connected to your
customers and can interact with them on an ongoing
basis
• Unlike a website, when customers interact with your
page it is seen by their friends – Word of MOUSE
marketing
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The Benefits of being ‘Liked’
The average Facebook user has 130 friends*… that’s
a lot of exposure for your page from just 1 click!
*Source: Facebook
38. He
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2013
How do we:
•Increase Fans/ Followers/
Connections
•Get Sales
•Increase Customer Satisfaction
•Grow Business
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Answer
It is NOT About:
•Setting up Accounts, Welcome Page,
Cover Photo, ……..
•Posting Status Updates or offers
•Spamming Newsfeeds
•Uploading Photos
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It’s About
Strategy
Tactical Action Plan or Roadmap
Sophisticated Setup- Apps
Engagement- Stories in Newsfeed
Attractive Campaigns- Go Viral
Measurement
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Features & Best Practices
Social Graphs- Beyond
Like (Cooked, Listened
Actions)
Social Plugins
Recommendation
plugin
Facepile plugin
Open Graph Protocol
Success Factor
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Page Policies
Page Policies! Cover Photo
T& C
Success Factor- Platform Policies,
Promo guidelines, Branding T&C
45. He
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heMaverick Mav Pty Ltd
It’s About
First 10 people to comment on this post win tickets.
Press Like on this comment to go into a draw to
win a prize.
Upload a photo to our wall to enter and win!
Tag yourself in this photo and win tickets.
25th fan will win a slab of beer!
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Week 6Week 1
Week 2 Week 8
Reach
600- 800
Fans
N
E
X
T
Launch Photo
Voting Contest
- 3rd party app
Offer
Strategy
Reach
300
Fans
1 Status Update per
day. No Offers or
Sales Messages!
Success Factor- Roadmaps
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Developing Conversation Calendar +
Creating & Posting regular status
updates
*
OCTOBER 2012
Sun Mon Tue Wed Thu Fri Sat
30 1 2 3 4 5 6
7
Claim vanity
URL
8 9 10
Roadmap
submission
11
Customer
Approval
12
Initiate collateral
design
13
14 15
Share
conversation
calendar
16
Prepare Status
updates once
conversation
calendar
approved
17 18
Prepare FB Ad
campaign to
land on the
photo voting
contest
19
Apply approved
tab apps
Apply approved
collateral
Initiate FB
campaign
Begin posting
updates
20
21 22
Get ad approval
23
Email blast to
database first
200 people Offer
24
Activate Ads
Photo contest
begins
25
Thank you Email
of 200 Fans free
offer to T
database
26 27
200 Fans winner
announcement
on Facebook
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After becoming a fanBefore becoming a fan
Success Factor- Setup as per Strategy. Change as
per Roadmap
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Your Facebook Business Page
• It is necessary to own a Profile in order to create a
Business Page. However you must restrict your
business activities to your Business Page.
• It is against Facebook’s terms and conditions to
run your business using your Profile, and Facebook
may shut down your Profile if you use it for business
purposes.
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Profile-Page Relationship
• Your Profile is not seen or directly interacted-with
by your customers, and is not the ‘face’ of your
business on Facebook.
• Instead, is used for logging in to your Business
Page, making updates and changing settings.
• It is the Administrator of the Business Page.
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Cover Photo- Details
This is the first image that anyone landing on your page will see
Regularly Change it to promote current
offers, specials, launches, etc.
•851 pixels wide and 315 pixels tall.
Cover photo may not contain more than 20% Text
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Pinned Posts
A Pinned post always appears in the top left of a Page's
timeline and has a flag in its top-right corner.
You can now ‘pin’ any post that you think is important.
Why?
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Pinned Posts
– The Pinned posts are very visible to anyone who lands on your page.
-A Pinned post will remain on the top for 7 days.
-Tip!- Direct people to your Landing Page Tab by Pinning a post – This
pinned post should have a creatively designed image of your Offer.
Since Landing Pages are designed with an Offer to entice the visitors
to Like and become a Fan, it continues to be important that people
should somehow be made to visit your Landing Page. A compelling
‘Pinned Post’ with a creative imagery can help achieve this objective.
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Building a good Info Page
• I.e. make sure to include relevant keywords so
the page is optimized for search engines
• Google Keywords Tool:
https://adwords.google.com/select/KeywordToolExternal
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Getting a Vanity URL
• Ensure you get a Vanity URL:
www.facebook.com/YourBusinessName
• You can sign up for your Vanity URL here:
http://www.facebook.com/username/
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Step 1 – Getting those first fans
• Turn your mailing list members into Facebook
fans
•If you have a sizable email list, you can potentially
gain many new fans by sending an email with a
CTA to visit and ‘Like’ your Facebook page
• If you send regular email updates, add a link to
your Facebook page in the email template (e.g.
on a sidebar or at the bottom)
• This way it can be included in every email you
send
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Step 1 – Getting those first fans
• Turn your mailing list members into Facebook
fans
•From the Admin Page, you can also invite your email
contacts, invite friends, share your page and create an
ad from the Build Audience drop-down menu.
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Step 1 – Getting those first fans
• Turn your offline customers or clients into
Facebook fans
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Step 2 - Reaching the Friends of
your Fans
All of the following fan interactions have a viral
effect – their friends will see!
• Post content that fans will want to ‘Like’
• Post content that fans will want to ‘Share’ with
their friends
• Tag fans in photos
• Provide Events and Questions for your fans to
interact with
More on these to come….
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Step 3 – Turning those friends
into more fans
• Now that they’ve visited your page, you need them
to click that ‘Like’ button to become a Fan…
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Engaging with other members
and businesses
• Informative, fun or useful comments may get
many Likes and Replies, raising the prominence of
your comment (and hence of your business page)
• Genuine comments are appreciated, rather than
direct advertising and sales talk
• Don’t oversaturate: Make sure all posts are
worthwhile and add value to customers.
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Always Ask Questions
• Questions incite a response – especially
compelling ones
• Why do you want responses? Because when a
fan responds, their friends will see it on their
News Feeds
• In other words, there is a viral effect – which
means more exposure for your brand or business!
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Incite a response!
• Posting content that incites a response is key.
There are many creative ways this can be done
• For example, Walmart frequently post ‘fill in the
blank’-style updates, which incite many people to
respond
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Incite a response!
• Taking advantage of national holidays typically
results in a very high rate of comments
• E.g. Target on 4th July:
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Incite a response!
• Commenting on popular, newsworthy events:
• Sporting events work very well –
remember, Australians love their sports!
84. INSTALL CUSTOM TAB APPS
A custom tab is, in the Facebook realm, an app. It’s the
equivalent of having a custom designed website.
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Facebook Ads
• Facebook Ads allows you to create targeted
advertisements for display to users on Facebook
• These ads are displayed in a section of the right
hand pane that appears in most areas of Facebook
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Hyper-targeting
• The power of Facebook Ads lies in hyper-
targeting extremely specific markets
• Unlike Search Engine marketing (where ads are
focused on the keywords that people search
for), Facebook Ads are focused on the people
themselves
• This is determined by the attributes, personal
details, interests and other information stored in
a person’s profile on Facebook
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Targeting by location
• Ads can be targeted toward people that live in
specific countries, states, or even cities
• This is a powerful tool for targeting different
geographical segments of your market – you
can show different ads to people who live in
different areas
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Targeting by Likes and Interests
• Ads can also be targeted toward any interests
that appear in a person’s profile – whether they are
from the person’s Interests section, Favourite TV
Shows, or even Job Titles etc
• This is a powerful tool for targeting your ads at
people with particular interests