This document discusses how college health programs can utilize digital technologies and social media to engage with students. It defines "Health 2.0" as using Web 2.0 tools like social media to personalize healthcare and promote health education. College health programs can apply Health 2.0 approaches by identifying key health issues and audiences, desired outcomes, and effective strategies from other programs. Examples discussed include using mobile apps, social networks, texting, and interactive online tools to reach students and improve health behaviors and outcomes in a scalable way.
The document discusses developing a strategic social media marketing plan for healthcare organizations. It recommends a 12-step process: 1) participate in social media; 2) assess organizational culture; 3) define audiences and stakeholders; 4) set objectives and goals; 5) determine desired outcomes; 6) select appropriate channels; 7) integrate with other marketing; 8) allocate resources; 9) measure metrics; 10) monitor conversations; 11) establish policies; 12) repurpose content. It provides examples of using social media for brand advocacy, crisis communication, and engaging patients. Key is to start participation, have a plan, and repurpose content across multiple channels.
As an introduction, I gave a series of short lectures on the Use of Social Media on Healthcare among medical students of Cebu Doctors University College of Medicine. Most of the slides were borrowed with permission from Dr. Iris Thiele Isip-Tan's slideshare deck.
Social Media for Healthcare OrganizationsErica Ayotte
Overview of opportunities, strategies, and tactics for social marketing within healthcare settings. Learn how to create a strategy framework, data and strategy points to use with the C-suite, and tactics for Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, and YouTube.
Social Media in Medicine: A Podium Without BoundariesAli Bonar
The document discusses the rise of social media use in medicine and its various applications. It outlines 4 main uses:
1) Personal use - which physicians must be careful with due to privacy and professionalism concerns.
2) Networking - Social media allows physicians to connect professionally on sites like Doximity and LinkedIn.
3) Education - Sites like QuantiaMD and podcasts disseminate medical knowledge and some residencies use social media for teaching.
4) Public health - The public uses social media to research health issues and physicians can use it to communicate with patients and recruit for clinical trials.
When used appropriately, social media opens up opportunities for physicians, but they must understand privacy and
Social Media Compliance for Healthcare Professionalsdata brackets
The webinar covered social media compliance challenges for healthcare professionals under HIPAA regulations. It provided an overview of key topics like benefits of social media for patients and providers, HIPAA and HITECH acts, Protected Health Information (PHI), electronic PHI (ePHI) elements, security standards, and compliance best practices. The presenters emphasized that discussing patients or sharing their individually identifiable health information on social media without consent constitutes a HIPAA violation. They recommended healthcare workers be mindful of privacy, discuss issues at a broader level, and promote quality healthcare online without disclosing protected patient information.
The document discusses developing a strategic social media marketing plan for healthcare organizations. It recommends a 12-step process: 1) participate in social media; 2) assess organizational culture; 3) define audiences and stakeholders; 4) set objectives and goals; 5) determine desired outcomes; 6) select appropriate channels; 7) integrate with other marketing; 8) allocate resources; 9) measure metrics; 10) monitor conversations; 11) establish policies; 12) repurpose content. It provides examples of using social media for brand advocacy, crisis communication, and engaging patients. Key is to start participation, have a plan, and repurpose content across multiple channels.
As an introduction, I gave a series of short lectures on the Use of Social Media on Healthcare among medical students of Cebu Doctors University College of Medicine. Most of the slides were borrowed with permission from Dr. Iris Thiele Isip-Tan's slideshare deck.
Social Media for Healthcare OrganizationsErica Ayotte
Overview of opportunities, strategies, and tactics for social marketing within healthcare settings. Learn how to create a strategy framework, data and strategy points to use with the C-suite, and tactics for Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, and YouTube.
Social Media in Medicine: A Podium Without BoundariesAli Bonar
The document discusses the rise of social media use in medicine and its various applications. It outlines 4 main uses:
1) Personal use - which physicians must be careful with due to privacy and professionalism concerns.
2) Networking - Social media allows physicians to connect professionally on sites like Doximity and LinkedIn.
3) Education - Sites like QuantiaMD and podcasts disseminate medical knowledge and some residencies use social media for teaching.
4) Public health - The public uses social media to research health issues and physicians can use it to communicate with patients and recruit for clinical trials.
When used appropriately, social media opens up opportunities for physicians, but they must understand privacy and
Social Media Compliance for Healthcare Professionalsdata brackets
The webinar covered social media compliance challenges for healthcare professionals under HIPAA regulations. It provided an overview of key topics like benefits of social media for patients and providers, HIPAA and HITECH acts, Protected Health Information (PHI), electronic PHI (ePHI) elements, security standards, and compliance best practices. The presenters emphasized that discussing patients or sharing their individually identifiable health information on social media without consent constitutes a HIPAA violation. They recommended healthcare workers be mindful of privacy, discuss issues at a broader level, and promote quality healthcare online without disclosing protected patient information.
The document discusses the value and various uses of social media in healthcare, including engaging patients and networking. It addresses whether organizations should block or allow social media and the risks associated with each approach. The document provides guidance on developing social media policies, hosting social media internally, using social media in IT, monitoring social media discussions, and driving innovation through social media.
The Partners in Research app by CareHubs is a social networking and collaboration platform that connects patients, researchers, and other stakeholders. It allows users to share their stories, research, and health news. The app facilitates partnerships through sharing resources, social networking features, and private workspaces for researchers. CareHubs has experience developing online communities for healthcare organizations and has engaged with users to incorporate design feedback.
Using Newer Technologies in Medical Education and Healthcare CommunicationsLawrence Sherman
The document discusses using newer technologies like social media and web 2.0 tools to communicate science and medicine more effectively. It covers considerations for different audiences, examples of how public health organizations and hospitals are using tools like Facebook, Twitter, YouTube and blogs, and principles for evaluating the success of online educational formats.
The document discusses best practices for hospitals using social media. It provides examples of how hospitals can use social media for customer service, community outreach, patient education, public relations, and crisis communications. Specifically, it outlines how the University of Maryland Medical System uses YouTube, Facebook, and Twitter to engage with customers, educate patients, and manage communications during emergencies.
This workshop covers the basics of social media and web 2.0 technologies, ethical considerations for organizational use, and a case study of an organization developing social media policies. The case study focuses on an HIV/AIDS resource center that started with personal social media profiles, then transitioned to branded pages and accounts while developing internal guidelines for appropriate use.
Weighing in on Social Media
Hands-On Social Media Workshop
ADEU -- Association of Diabetes Educators of Utah
Update Pre-Conference Workshop
November 4, 2009
Presented by Nancy Lombardo, MLS;
Todd Vandenbark, MLS/TM;
Ginny Burns, CDE, RN, MEd;
Grant Sunada, MPH
Leaders have a strong core of content marketing/education
Cautious experimentation by provider organizations
The Rise of e-Patients
Social Media’s role in patient engagement
Mobile devices impact
Where to we go from here?
This document discusses developing an effective social media policy for health care organizations to prevent HIPAA violations. It begins by providing an example where a hospital employee shared a professional athlete's protected health information on social media. This demonstrated how easily PHI can be disclosed to many people. The document then discusses common employee misconceptions about what constitutes a HIPAA breach on social media, such as thinking privacy settings prevent violations or that posting without patient names is allowed. It stresses the importance of educating employees that any identifiable patient information and content posted publicly can breach privacy. Finally, it offers tips for creating a smart social media policy, including determining objectives, collaborative drafting, effective training, and enforcement.
Social media is rapidly being adopted in healthcare as both patients and professionals are spending more time on these platforms. Hospitals are using social media for customer service, community outreach, education, and other purposes. While opportunities exist, healthcare organizations face special issues around patient privacy, professional conduct, and integrating social media into their operations. The presentation provides numerous examples of how hospitals are successfully utilizing platforms like YouTube, Twitter, and Facebook.
Comprehensive new research into social media usage, views and habits of Canadian consumers and public relations practitioners.
More than 1,500 Canadian social media users were surveyed.
Digital Citizenship and Social Media in Patient Caresephma
Digital citizenship and social media can transform patient care by facilitating new forms of communication. There are nine elements of digital citizenship, including digital communication, literacy, etiquette, and rights/responsibilities. Digital communication now allows constant connectivity through options like email, phones, and messaging. In healthcare, social media platforms give doctors opportunities to encourage patient/doctor communication in new styles. Blogs, podcasts, and Twitter are examples of social media that can be used to provide patients with medical advice, experiences, and answers to questions. The benefits include improved patient/doctor communication and access to information/other patients, while barriers include legal risks, costs, privacy issues, and lack of technology knowledge.
The speaker has no disclosures to make. The presentation will illustrate current uses of health apps, demonstrate critical appraisal of apps, and analyze benefits and legal issues related to health apps. It will provide an overview of topics like social media usage, appropriate professional uses of social media, risks of social media use, and examples of popular health apps. The presentation concludes with a discussion of cautions and policies around social media use in healthcare.
LinkedIn and Doximity: What You Need to KnowAli Bonar
This document provides an overview and comparison of LinkedIn and Doximity. It describes LinkedIn as a large professional social network for presenting work experience and connections, while Doximity is dubbed the "LinkedIn for doctors" with over 70% of US physicians registered. The document outlines key strengths of each platform, such as LinkedIn's large user base and groups, and Doximity's searchable physician directory, HIPAA-compliant messaging, and CME tools tailored for medical professionals. Potential weaknesses discussed include LinkedIn's emphasis on premium services and Doximity primarily serving medical practitioners.
This document outlines Gonzalo Bacigalupe's presentation on social technologies and collaborative health. The presentation defines social media tools, categorizes emerging technologies, and discusses their impact on patients, providers and policy. It also evaluates challenges and approaches to using social tools to strengthen collaborative healthcare practices. The document provides objectives, expected outcomes, descriptions of social media and applications, and a methodology for analyzing e-health tools. It introduces criteria to assess tools' collaborative potential and categories like clinical networks, e-patient networks and mobile apps.
This document provides a toolkit for using social media to improve health communication efforts. It includes an introduction to social media and its benefits. Sections cover developing a social media strategy, tools like buttons/badges and image sharing, and lessons learned from CDC's social media use. The goal is to help readers integrate social media into their health communication work to increase reach, participation, and transparency.
Social media in health--what are the safety concerns for health consumers? Luis Fernandez Luque
Social media in health--what are the safety concerns for health consumers? by Lau AY, Gabarron E, Fernandez-Luque L, Armayones M. HIM J. 2012;41(2):30-5. https://www.ncbi.nlm.nih.gov/pubmed/23705132
Abstract: Recent literature has discussed the unintended consequences of clinical information technologies (IT) on patient safety, yet there has been little discussion about the safety concerns in the area of consumer health IT. This paper
presents a range of safety concerns for consumers in social media, with a case study on YouTube. We conducted a scan of abstracts on ‘quality criteria’ related to YouTube. Five areas regarding the safety of YouTube for consumers were identified: (a) harmful health material targeted at consumers (such as inappropriate marketing of tobacco or direct-to-consumer drug advertising); (b) public display of unhealthy behaviour (such as people displaying self-injury behaviours or hurting others); (c) tainted public health messages (i.e. the rise of negative voices against public health messages); (d) psychological impact from accessing inappropriate, offensive or biased social media content; and (e) using social media to distort policy and research funding agendas. The examples presented should contribute to a better understanding about how to promote a safe consumption and production of social
media for consumers, and an evidence-based approach to designing social media interventions for health. The
potential harm associated with the use of unsafe social media content on the Internet is a major concern. More empirical and theoretical studies are needed to examine how social media influences consumer health decisions, behaviours and outcomes, and devise ways to deter the dissemination of harmful influences in social media.
Using Social Technologies for Public Health, 2014Douglas Joubert
Our 2014 presentation to the students of the “New Social Technologies and Social Media Approaches for Health”
Location: At the JHU Bloomberg School of Public Health in Baltimore, Maryland
Social Media Toolkit for Health CommunicatorsAdCMO
This document provides a toolkit for using social media to improve health communication efforts. It includes an introduction to social media and its benefits. Sections cover developing a social media strategy, tools like buttons/badges and image sharing, and lessons learned from CDC's social media use. The goal is to help readers integrate social media into their health communication work to increase reach, participation, and transparency.
The document discusses the value and various uses of social media in healthcare, including engaging patients and networking. It addresses whether organizations should block or allow social media and the risks associated with each approach. The document provides guidance on developing social media policies, hosting social media internally, using social media in IT, monitoring social media discussions, and driving innovation through social media.
The Partners in Research app by CareHubs is a social networking and collaboration platform that connects patients, researchers, and other stakeholders. It allows users to share their stories, research, and health news. The app facilitates partnerships through sharing resources, social networking features, and private workspaces for researchers. CareHubs has experience developing online communities for healthcare organizations and has engaged with users to incorporate design feedback.
Using Newer Technologies in Medical Education and Healthcare CommunicationsLawrence Sherman
The document discusses using newer technologies like social media and web 2.0 tools to communicate science and medicine more effectively. It covers considerations for different audiences, examples of how public health organizations and hospitals are using tools like Facebook, Twitter, YouTube and blogs, and principles for evaluating the success of online educational formats.
The document discusses best practices for hospitals using social media. It provides examples of how hospitals can use social media for customer service, community outreach, patient education, public relations, and crisis communications. Specifically, it outlines how the University of Maryland Medical System uses YouTube, Facebook, and Twitter to engage with customers, educate patients, and manage communications during emergencies.
This workshop covers the basics of social media and web 2.0 technologies, ethical considerations for organizational use, and a case study of an organization developing social media policies. The case study focuses on an HIV/AIDS resource center that started with personal social media profiles, then transitioned to branded pages and accounts while developing internal guidelines for appropriate use.
Weighing in on Social Media
Hands-On Social Media Workshop
ADEU -- Association of Diabetes Educators of Utah
Update Pre-Conference Workshop
November 4, 2009
Presented by Nancy Lombardo, MLS;
Todd Vandenbark, MLS/TM;
Ginny Burns, CDE, RN, MEd;
Grant Sunada, MPH
Leaders have a strong core of content marketing/education
Cautious experimentation by provider organizations
The Rise of e-Patients
Social Media’s role in patient engagement
Mobile devices impact
Where to we go from here?
This document discusses developing an effective social media policy for health care organizations to prevent HIPAA violations. It begins by providing an example where a hospital employee shared a professional athlete's protected health information on social media. This demonstrated how easily PHI can be disclosed to many people. The document then discusses common employee misconceptions about what constitutes a HIPAA breach on social media, such as thinking privacy settings prevent violations or that posting without patient names is allowed. It stresses the importance of educating employees that any identifiable patient information and content posted publicly can breach privacy. Finally, it offers tips for creating a smart social media policy, including determining objectives, collaborative drafting, effective training, and enforcement.
Social media is rapidly being adopted in healthcare as both patients and professionals are spending more time on these platforms. Hospitals are using social media for customer service, community outreach, education, and other purposes. While opportunities exist, healthcare organizations face special issues around patient privacy, professional conduct, and integrating social media into their operations. The presentation provides numerous examples of how hospitals are successfully utilizing platforms like YouTube, Twitter, and Facebook.
Comprehensive new research into social media usage, views and habits of Canadian consumers and public relations practitioners.
More than 1,500 Canadian social media users were surveyed.
Digital Citizenship and Social Media in Patient Caresephma
Digital citizenship and social media can transform patient care by facilitating new forms of communication. There are nine elements of digital citizenship, including digital communication, literacy, etiquette, and rights/responsibilities. Digital communication now allows constant connectivity through options like email, phones, and messaging. In healthcare, social media platforms give doctors opportunities to encourage patient/doctor communication in new styles. Blogs, podcasts, and Twitter are examples of social media that can be used to provide patients with medical advice, experiences, and answers to questions. The benefits include improved patient/doctor communication and access to information/other patients, while barriers include legal risks, costs, privacy issues, and lack of technology knowledge.
The speaker has no disclosures to make. The presentation will illustrate current uses of health apps, demonstrate critical appraisal of apps, and analyze benefits and legal issues related to health apps. It will provide an overview of topics like social media usage, appropriate professional uses of social media, risks of social media use, and examples of popular health apps. The presentation concludes with a discussion of cautions and policies around social media use in healthcare.
LinkedIn and Doximity: What You Need to KnowAli Bonar
This document provides an overview and comparison of LinkedIn and Doximity. It describes LinkedIn as a large professional social network for presenting work experience and connections, while Doximity is dubbed the "LinkedIn for doctors" with over 70% of US physicians registered. The document outlines key strengths of each platform, such as LinkedIn's large user base and groups, and Doximity's searchable physician directory, HIPAA-compliant messaging, and CME tools tailored for medical professionals. Potential weaknesses discussed include LinkedIn's emphasis on premium services and Doximity primarily serving medical practitioners.
This document outlines Gonzalo Bacigalupe's presentation on social technologies and collaborative health. The presentation defines social media tools, categorizes emerging technologies, and discusses their impact on patients, providers and policy. It also evaluates challenges and approaches to using social tools to strengthen collaborative healthcare practices. The document provides objectives, expected outcomes, descriptions of social media and applications, and a methodology for analyzing e-health tools. It introduces criteria to assess tools' collaborative potential and categories like clinical networks, e-patient networks and mobile apps.
This document provides a toolkit for using social media to improve health communication efforts. It includes an introduction to social media and its benefits. Sections cover developing a social media strategy, tools like buttons/badges and image sharing, and lessons learned from CDC's social media use. The goal is to help readers integrate social media into their health communication work to increase reach, participation, and transparency.
Social media in health--what are the safety concerns for health consumers? Luis Fernandez Luque
Social media in health--what are the safety concerns for health consumers? by Lau AY, Gabarron E, Fernandez-Luque L, Armayones M. HIM J. 2012;41(2):30-5. https://www.ncbi.nlm.nih.gov/pubmed/23705132
Abstract: Recent literature has discussed the unintended consequences of clinical information technologies (IT) on patient safety, yet there has been little discussion about the safety concerns in the area of consumer health IT. This paper
presents a range of safety concerns for consumers in social media, with a case study on YouTube. We conducted a scan of abstracts on ‘quality criteria’ related to YouTube. Five areas regarding the safety of YouTube for consumers were identified: (a) harmful health material targeted at consumers (such as inappropriate marketing of tobacco or direct-to-consumer drug advertising); (b) public display of unhealthy behaviour (such as people displaying self-injury behaviours or hurting others); (c) tainted public health messages (i.e. the rise of negative voices against public health messages); (d) psychological impact from accessing inappropriate, offensive or biased social media content; and (e) using social media to distort policy and research funding agendas. The examples presented should contribute to a better understanding about how to promote a safe consumption and production of social
media for consumers, and an evidence-based approach to designing social media interventions for health. The
potential harm associated with the use of unsafe social media content on the Internet is a major concern. More empirical and theoretical studies are needed to examine how social media influences consumer health decisions, behaviours and outcomes, and devise ways to deter the dissemination of harmful influences in social media.
Using Social Technologies for Public Health, 2014Douglas Joubert
Our 2014 presentation to the students of the “New Social Technologies and Social Media Approaches for Health”
Location: At the JHU Bloomberg School of Public Health in Baltimore, Maryland
Social Media Toolkit for Health CommunicatorsAdCMO
This document provides a toolkit for using social media to improve health communication efforts. It includes an introduction to social media and its benefits. Sections cover developing a social media strategy, tools like buttons/badges and image sharing, and lessons learned from CDC's social media use. The goal is to help readers integrate social media into their health communication work to increase reach, participation, and transparency.
Access to oral health care services around the world is limited by a lack of universal coverage. The internet and social media can be an important source for patients to access supplementary oral health related information
Get Your Message to the Masses: Social Media and Mass Antibiotic Dispensing C...auntiealli
Communicating during emergencies can be difficult, and large-scale emergencies can pose more expansive challenges when it comes to communicating public information. This session teaches participants how to harness social media tools for a mass antibiotic dispensing campaign where the public will need to go to a point of dispensing site to receive life-saving medicine. In addition, participants will learn the advantages of social media tools and how to develop a message strategy for using these tools. Social media efforts on public health topics are used to illustrate best practices.
CDC 2.0: Using Social Media to Increase the Impact of CDC's Science / Forum O...Forum One
A presentation describing how CDC is using social media to increase the reach of the Centers for Disease Control. The presentation was made Janice Nall, Director, Division of eHealth Marketing, Centers for Disease Control and Prevention (CDC). She spoke at Forum One Communication's Web Executive Seminar on February 26, 2008. Learn more at:
http://www.forumone.com/content/calendar/detail/2682. Contact Chris Wolz / cwolz@ForumOne.com.
This document discusses the potential benefits of physicians using social media and engaging patients. It outlines how social media can enhance patient engagement, be used in medical education, and provide a return on investment. Some key points include:
- Social media allows bidirectional communication between patients, doctors, and other stakeholders.
- It can help empower patients and move towards a health 2.0 model with more engaged patients.
- Physicians should consider using social media to engage with patients, enhance their expertise, and stay relevant in an increasingly digital world.
- There are opportunities to use social media in medical education and for collaborations, but privacy and professionalism must be considered.
The document summarizes a presentation on the evolving role of new media in online learning for healthcare communications. It discusses how social media tools like Facebook, Twitter and LinkedIn are being used in healthcare. It also addresses challenges of engaging physicians through online continuing medical education (eCME) and the need for outcomes evaluation to drive positive change in physician knowledge, competence and patient outcomes.
The document discusses the advantages and challenges of using Web 2.0 tools like social media for diabetes awareness and support. It notes that most internet users look online for health information, including reading reviews and sharing their own stories. However, certain demographics like older adults and those with less education are less likely to use the internet for health. The document then discusses strategies for creating a diabetes website and social media presence, including identifying target audiences and goals, using a content management system, and addressing challenges in implementation.
This document provides an overview of using social media to connect with target audiences. The agenda includes welcoming remarks, a social media overview discussing popular platforms like YouTube, Facebook, Twitter, and LinkedIn. It also covers emerging trends, getting started with social media, and case studies on using platforms like YouTube, Facebook, Twitter for public health outreach and e-learning. The presentation aims to demonstrate how social media can help public health organizations engage with communities and provide training.
This slides wer presented at the Medicine 2.0 conference at Stanford University on 09.17.11 and include data that was collected as part of a research collaboration b/w Bob Miller (Hopkins), Bryan Vartabedian (Baylor), Molly Wasko (UAB), and the team at CE Outcomes. This research was funded in part by the Medical Education Group at Pfizer, Inc.
Digital Health Departments:Using New Media for Greater Engagement and ImpactJay Bernhardt
New media is revolutionizing how people communicate about health issue. US State and Local Health Departments are beginning to use new media to help better reach and engage their constituents with important health messages. This presentation explores ways that Health Departments can improve their use of new media to achieve their goals. It was presented in Chicago, Illinois on September 24, 2013 at the Annual Training Symposium of the National Public Health Information Coalition (NPHIC) as their annual Berreth Lecture to honor the memory of Don Berreth, founder of NPHIC.
Are Friends a Dime a Dozen? Establishing Social Media M&EForum One
This document summarizes a presentation about establishing social media monitoring and evaluation for global health organizations. It discusses frameworks for managing an online presence, objectives for using social media, key metrics, and case studies from K4Health and IAVI. K4Health's approach includes aligning strategy with objectives, choosing metrics and tools, and systematically collecting and analyzing data. IAVI focuses social media efforts on key platforms and blogs to engage stakeholders, shares different types of content, and evaluates quantitatively and qualitatively based on engagement, traffic, and participation in discussions.
This document outlines a social media strategy for a Health Promotion and Wellness program. It discusses using social media to engage students, promote events and initiatives, and build awareness of the health promotion major. Key points include: managing Facebook, Twitter, LinkedIn and a blog to share content 2+ times per week; assessing engagement through various analytics tools; and having practicum students post under faculty supervision. The goal is to create an online community and enhance relationships within the health promotion field.
This document outlines a social media strategy for a Health Promotion and Wellness program. It discusses using social media to create community among students, promote projects and initiatives, and build program awareness. Platforms like Facebook, Twitter, LinkedIn and blogs will be used. Content will include upcoming events, student accomplishments, and health information. Practicum students will post at least twice weekly after review. Goals are to enhance relationships and communicate assessments of social media's impact.
This document discusses social networking and medicine. It begins with a warning that social media is disruptive technology. It then lists objectives for the session such as defining social media, listing ways patients and clinicians use social media, and identifying guidelines for physician use of social media. The document discusses major social media sites and how physicians can use them to connect with patients and other doctors. It also addresses managing your online reputation as a physician and providing strategies for appropriate social media use.
HCS490 v11External Influences on Consumer Choice WorksheetHCSJeanmarieColbert3
This document discusses the use of social media by health care professionals. It begins by defining social media and noting its prevalence of use. It then discusses how health care professionals can use social media for professional networking, education, and patient care. However, it also notes potential risks like privacy breaches and unverified information. The document provides examples of popular social media sites for health care professionals, including those for networking, blogging, microblogging and wikis. It concludes by discussing guidelines to prevent risks when using social media.
This document discusses a study examining the use of social media, specifically Twitter and Facebook, by the CDC and WHO during the 2009 H1N1 flu pandemic. The study analyzed over 200 social media posts and official website messages from April to July 2009. It found that the WHO's social media posts more closely reflected the situation updates on its official website, while the CDC's posts varied in focus across platforms. Both organizations avoided direct engagement with users on social media. The study concludes that social media can effectively disseminate timely pandemic information while avoiding misinformation, but direct interaction with users may not be advisable in emergency situations.
The Dos and Don'ts of Digital: Using Social Media for Professional AdvancementJay Bernhardt
This document summarizes a presentation by Jay M. Bernhardt on using social media for professional advancement. It discusses trends in social media use and provides tips for using platforms like Facebook, LinkedIn and Twitter positively. The key advice includes having accurate profiles, carefully managing privacy settings, writing thoughtful posts, following experts in your field, and avoiding overuse of screens during in-person interactions.
mCollegeHealth: Leveraging Mobile for Healthier CampusJay Bernhardt
This document discusses leveraging mobile technologies for health promotion on college campuses. It provides an overview of mHealth, including common mobile applications and channels used. It also summarizes reviews finding that SMS-based interventions can effectively promote behaviors like medication adherence and appointment attendance, especially if messages are tailored and facilitate dialogue. While mHealth shows potential, more research on sustained programs is still needed to realize its benefits for college health.
The document discusses the top 10 areas where future efforts in mobile technologies and healthcare should be focused. These include using SMS, mobile web, location-based services, tailored messages, user-generated content, chronic disease self-management apps, tele-monitoring, electronic medical records and personal health records, open-source mobile health platforms, and increased research and evaluation of mobile health pilots and programs. The overall future of mHealth is to effectively exchange the right health information to the right people at the right time through various mobile platforms and sources.
Social marketing and social media for social changeJay Bernhardt
Social marketing uses marketing techniques to achieve social goals like behavior change. Social media allows user-generated content sharing. The CDC uses multiple channels like social media, mobile apps, and texting to provide health information where people access information. Evaluation found the text pilot increased knowledge and satisfaction, though some wanted more tailored messages. The CDC uses social networks and partnerships to encourage participation and sharing of content to reach wider audiences.
The CDC aims to increase the reach and impact of its health communications by engaging new audiences through social media and public outreach. With Americans receiving information from numerous online and mobile sources, the CDC seeks to provide relevant health content to the public, professionals, and policymakers through the channels they prefer. By encouraging sharing of information among peers, the CDC hopes to better influence decisions around health and safety issues. Moving forward, the CDC plans to further utilize social networks, mobile platforms, and user-generated content to disseminate information wherever and however audiences choose to access it.
mHealth: The future of health is mobileJay Bernhardt
CDC has increasingly utilized mobile and social media to disseminate public health information. During the H1N1 outbreak in 2009, CDC saw over 100,000 views of its mobile flu pages and millions of views of its YouTube videos and podcasts. Surveys found that 87% of subscribers were satisfied with CDC's mobile text messaging program. Going forward, CDC aims to make its mobile content and apps more relevant, actionable, and location-aware to engage diverse audiences in real-time.
The document discusses how new media such as social networks, user-generated content, and mobile technologies can be used for public health purposes. It outlines how public health organizations can increase the reach of their interventions and engage with the public through these new channels. While new media provides opportunities, it also presents challenges regarding information access and balancing professional and personal interactions online. The CDC is highlighted for its use of Facebook, Twitter, and mobile messaging to share health information with broad audiences.
Improving Health through Communication, Marketing, and Media delivered at the College of Health and Human Performance at the University of Florida on September 14, 2009
share - Lions, tigers, AI and health misinformation, oh my!.pptxTina Purnat
• Pitfalls and pivots needed to use AI effectively in public health
• Evidence-based strategies to address health misinformation effectively
• Building trust with communities online and offline
• Equipping health professionals to address questions, concerns and health misinformation
• Assessing risk and mitigating harm from adverse health narratives in communities, health workforce and health system
Our backs are like superheroes, holding us up and helping us move around. But sometimes, even superheroes can get hurt. That’s where slip discs come in.
Promoting Wellbeing - Applied Social Psychology - Psychology SuperNotesPsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
Muktapishti is a traditional Ayurvedic preparation made from Shoditha Mukta (Purified Pearl), is believed to help regulate thyroid function and reduce symptoms of hyperthyroidism due to its cooling and balancing properties. Clinical evidence on its efficacy remains limited, necessitating further research to validate its therapeutic benefits.
Rasamanikya is a excellent preparation in the field of Rasashastra, it is used in various Kushtha Roga, Shwasa, Vicharchika, Bhagandara, Vatarakta, and Phiranga Roga. In this article Preparation& Comparative analytical profile for both Formulationon i.e Rasamanikya prepared by Kushmanda swarasa & Churnodhaka Shodita Haratala. The study aims to provide insights into the comparative efficacy and analytical aspects of these formulations for enhanced therapeutic outcomes.
- Video recording of this lecture in English language: https://youtu.be/kqbnxVAZs-0
- Video recording of this lecture in Arabic language: https://youtu.be/SINlygW1Mpc
- Link to download the book free: https://nephrotube.blogspot.com/p/nephrotube-nephrology-books.html
- Link to NephroTube website: www.NephroTube.com
- Link to NephroTube social media accounts: https://nephrotube.blogspot.com/p/join-nephrotube-on-social-media.html
8 Surprising Reasons To Meditate 40 Minutes A Day That Can Change Your Life.pptxHolistified Wellness
We’re talking about Vedic Meditation, a form of meditation that has been around for at least 5,000 years. Back then, the people who lived in the Indus Valley, now known as India and Pakistan, practised meditation as a fundamental part of daily life. This knowledge that has given us yoga and Ayurveda, was known as Veda, hence the name Vedic. And though there are some written records, the practice has been passed down verbally from generation to generation.
Hiranandani Hospital in Powai, Mumbai, is a premier healthcare institution that has been serving the community with exceptional medical care since its establishment. As a part of the renowned Hiranandani Group, the hospital is committed to delivering world-class healthcare services across a wide range of specialties, including kidney transplantation. With its state-of-the-art facilities, advanced medical technology, and a team of highly skilled healthcare professionals, Hiranandani Hospital has earned a reputation as a trusted name in the healthcare industry. The hospital's patient-centric approach, coupled with its focus on innovation and excellence, ensures that patients receive the highest standard of care in a compassionate and supportive environment.
These lecture slides, by Dr Sidra Arshad, offer a quick overview of the physiological basis of a normal electrocardiogram.
Learning objectives:
1. Define an electrocardiogram (ECG) and electrocardiography
2. Describe how dipoles generated by the heart produce the waveforms of the ECG
3. Describe the components of a normal electrocardiogram of a typical bipolar lead (limb II)
4. Differentiate between intervals and segments
5. Enlist some common indications for obtaining an ECG
6. Describe the flow of current around the heart during the cardiac cycle
7. Discuss the placement and polarity of the leads of electrocardiograph
8. Describe the normal electrocardiograms recorded from the limb leads and explain the physiological basis of the different records that are obtained
9. Define mean electrical vector (axis) of the heart and give the normal range
10. Define the mean QRS vector
11. Describe the axes of leads (hexagonal reference system)
12. Comprehend the vectorial analysis of the normal ECG
13. Determine the mean electrical axis of the ventricular QRS and appreciate the mean axis deviation
14. Explain the concepts of current of injury, J point, and their significance
Study Resources:
1. Chapter 11, Guyton and Hall Textbook of Medical Physiology, 14th edition
2. Chapter 9, Human Physiology - From Cells to Systems, Lauralee Sherwood, 9th edition
3. Chapter 29, Ganong’s Review of Medical Physiology, 26th edition
4. Electrocardiogram, StatPearls - https://www.ncbi.nlm.nih.gov/books/NBK549803/
5. ECG in Medical Practice by ABM Abdullah, 4th edition
6. Chapter 3, Cardiology Explained, https://www.ncbi.nlm.nih.gov/books/NBK2214/
7. ECG Basics, http://www.nataliescasebook.com/tag/e-c-g-basics
pathology MCQS introduction to pathology general pathology
College Health 2.0
1. College Health 2.0: Health and Wellness in the Digital Age Jay M. Bernhardt, PhD, MPH Director, Center for Digital Health and Wellness Professor and Chair, Health Education and Behavior Monica C. Webb, MPH, CHES Doctoral Research Assistant Southern College Health Association Conference 2011
3. Are you 0.0 or 1.0 or 2.0? Do you have a cellphone? Do you text? How many times per day? Have you browsed the mobile web? Do you have a smartphone? Have you downloaded apps? Paid for apps? Do you use social networking sites? Facebook? Twitter? Aggregators like Seesmic? Do you have a landline telephone? How Millennial Are You? http://pewresearch.org/millennials/
8. Millennial Generation Also known as Generation Y Born between 1977-1993 More likely to own a laptop than a desktop computer Almost all use cellphones for more than just talking Own more gadgets and use them frequently http://www.flowtown.com http://pewinternet.org/Reports/2011/Generations-and-gadgets.aspx
10. “Web 2.0” Web applications that facilitate interactive information sharing, interoperability, user-centered design, and collaboration. Users can interact or collaborate with each other in a social media dialogue as creators of user-generated content in a virtual community, in contrast to websites where users are limited to the passive viewing of content that was created for them. Source: http://en.wikipedia.org/wiki/Web_2.0
11. “Health 2.0” “The use of a specific set of (Web 2.0) tools by actors in health care including doctors, patients, and (healthcare professionals), using principles of open source and generation of content by users, and the power of networks in order to personalize health care, collaborate, and promote health education.” Hughes B, Joshi I, Wareham J. Health 2.0 and Medicine 2.0: Tensions and Controversies in the Field, Journal of Medical Internet Research, 10(3): e23
12. Advantages of Health 2.0 Programs Increased & Sustained Reach Go to where your audiences already get/share information Speak to your audiences in the language they understand Audience led content creation and viral content sharing http://letmeget.com/blog/texting-symbols-list-facebook http://www.joydeepdeb.com/blog/social-media-share-buttons.html
13. Advantages of Health 2.0 Programs Deeper Audience Relevance, Involvement, and Engagement Match content to interests Ability to target, tailor, personalize, participate Leverage place and location http://www.fastcompany.com/1603217/the-five-stages-of-foursquare-use
14. Advantages of Health 2.0 Programs Scalable and Affordable Interventions Relatively low costs to reach large numbers Facilitates Measurement and Program Evaluation Social media data mining Automated monitoring
15. Promise of Health 2.0 Programs Reach Relevance Involvement Engagement Scalable Affordable Measurable More Effective Programs! Problem: Which ones work?
17. Applying College Health 2.0 Step One: What are the specific health issues you are addressing? Infectious diseases Injuries and violence Mental health Physical health Sexual behaviors Substance use Weight and nutrition
18. Applying College Health 2.0 Step Two: Who are the specific audiences you want to reach? Undergrads vs. Grad Students On campus vs. Off campus Male vs. Female vs. Both LGBT Athletes Greek organizations Key is getting past demographics to more meaningful segments
19. Applying College Health 2.0 Step Three: What specific outcomes do you want to accomplish? Knowledge & awareness Program participation Self-help & adherence Diagnosis & treatment Behavior modification Preventive behaviors Policy modifications
20. Applying College Health 2.0 Step Four: What already works that can be applied? Or piloted? Reminder systems Targeted messages Tailored messages Narrative messages High (timely) repetition Social network influence
23. 1.0 : College Health Blogs/Tweets Ohio State: Health services blog “BuckMD” Q&A text-based format RSS Feeds (blog, news, events) Ability to “like” on FB (220) Twitter-based “microblog” (138) 2.0: User-generated content; Inclusion of sharable audio and video; Leverage other more popular feeds.
24. 1.0 & 2.0: Social Networking Sites (165) (14) 2.0: Multiplatform messaging; User generated content; Leverage more popular feeds; Data mining/analysis.
25. 1.0: Podcasting & Videocasting Multiple universities (USF, Harvard) use iTunes U to post podcasts related to health 2.0: Leverage more popular sites (e.g., YouTube); Multiplatform messaging; User generated content.
26. 1.0: Self-Assessments & Self-Help E-Chug interactive web survey students enter drinking patterns receive feedback MyStudentBody targeted online programs interactive and research based 2.0: Integration into EMR & PHR; Multiplatform access; Social network integration; Individual tailoring.
27. 2.0: Online Interactive Triage University of Central Florida 24/7 WebMed 6 urgency level pilot program Marketing service is key Replaced by FreeMD http://www.freemd.com/ Sole, M.L, Stuart, P.L. & Deichen M. (2006) Web-based Triage in a College Health Setting. Journal of American College Health.
28. 2.0: College Health Mobile Apps 101 Health Tips for College Students ($0.99) Alculator ($0.99)
29. 2.0: College Health Mobile Apps myDateTrackerAlert Dating safety app ($0.99) Texts date details to emergency contacts if you don’t check in at a preset time 2.0+: Mobile website have greater reach/access than apps; Leverage location based services and social networks.
32. Go Viral to Improve Health: IOM-NAE Health Data Collegiate Challenge Using social networking, mobile apps, and other new technologies, how can the power of health data be unleashed to increase the awareness of health problems and inspire positive action at the community level? http://health2challenge.org/blog/go-viral/
33. “College Health 2.0” Based on definition by West Virginia Rural Healthy Aging Network
35. Tech Trends & College Health Implications EMRs & meaningful use Social networking Mobile connectivity Location-based tools Telehealth/monitoring Ubiquitous computing IVR, AI, HCI, and robotics
36. Thank you University of Florida: jaybernhardt@ufl.edu jaybernhardt.com @jaybernhardt
http://www.achancha.org/docs/ACHA-NCHA-II_ReferenceGroup_ExecutiveSummary_Spring2010.pdfSubstance use65% drank in the past 30 days35% consumed 5 or more drinks in a sitting within the last two weeks17% used marijuana in the past 30 daysSexual behaviorsOf the students who had vaginal intercourse within the past 30 days, 49% did not use a condom. When looking at oral sex, 95% did not use a protective barrier and 72% failed to use a barrier when participating in anal sex.Weight and nutrition64% of students do not eat the recommended servings of fruit and vegetables. 33.5% of college students are overweight or obeseViolence20.9% of students were verbally threatened within the past 12 months.7.7% were in a physical altercationPhysical healthOnly 19.2% of college students met the recommended weekly moderate-intensity exercise level (at least 30 min on 5 or more days per week).Mental health52.8% of college students have felt so depressed that it was difficult to function7.7% of college students have attempted suicide
http://www.achancha.org/docs/ACHA-NCHA-II_ReferenceGroup_ExecutiveSummary_Spring2010.pdfSubstance use65% drank in the past 30 days35% consumed 5 or more drinks in a sitting within the last two weeks17% used marijuana in the past 30 daysSexual behaviorsOf the students who had vaginal intercourse within the past 30 days, 49% did not use a condom. When looking at oral sex, 95% did not use a protective barrier and 72% failed to use a barrier when participating in anal sex.Weight and nutrition64% of students do not eat the recommended servings of fruit and vegetables. 33.5% of college students are overweight or obeseViolence20.9% of students were verbally threatened within the past 12 months.7.7% were in a physical altercationPhysical healthOnly 19.2% of college students met the recommended weekly moderate-intensity exercise level (at least 30 min on 5 or more days per week).Mental health52.8% of college students have felt so depressed that it was difficult to function7.7% of college students have attempted suicide
http://www.achancha.org/docs/ACHA-NCHA-II_ReferenceGroup_ExecutiveSummary_Spring2010.pdfSubstance use65% drank in the past 30 days35% consumed 5 or more drinks in a sitting within the last two weeks17% used marijuana in the past 30 daysSexual behaviorsOf the students who had vaginal intercourse within the past 30 days, 49% did not use a condom. When looking at oral sex, 95% did not use a protective barrier and 72% failed to use a barrier when participating in anal sex.Weight and nutrition64% of students do not eat the recommended servings of fruit and vegetables. 33.5% of college students are overweight or obeseViolence20.9% of students were verbally threatened within the past 12 months.7.7% were in a physical altercationPhysical healthOnly 19.2% of college students met the recommended weekly moderate-intensity exercise level (at least 30 min on 5 or more days per week).Mental health52.8% of college students have felt so depressed that it was difficult to function7.7% of college students have attempted suicide
http://www.achancha.org/docs/ACHA-NCHA-II_ReferenceGroup_ExecutiveSummary_Spring2010.pdfSubstance use65% drank in the past 30 days35% consumed 5 or more drinks in a sitting within the last two weeks17% used marijuana in the past 30 daysSexual behaviorsOf the students who had vaginal intercourse within the past 30 days, 49% did not use a condom. When looking at oral sex, 95% did not use a protective barrier and 72% failed to use a barrier when participating in anal sex.Weight and nutrition64% of students do not eat the recommended servings of fruit and vegetables. 33.5% of college students are overweight or obeseViolence20.9% of students were verbally threatened within the past 12 months.7.7% were in a physical altercationPhysical healthOnly 19.2% of college students met the recommended weekly moderate-intensity exercise level (at least 30 min on 5 or more days per week).Mental health52.8% of college students have felt so depressed that it was difficult to function7.7% of college students have attempted suicide
UF Student Health Care CenterFacebook and Twitter Pages
Sole, M.L, Stuart, P.L. &Deichen M. (2006) Web-based Triage in a College Health Setting. Journal of American College Health.Urgency Levels:Emergent; call 911Seek care immediatelySeek care within 12-24 hoursSeek care within 2-3 daysSeek care within 1-2 weeksSelf-care recommended
Located in the iTunes store101 Health Tips for College Students – Focuses on: diet, exercise, sleep, sexual health, illness, stress, mental health, study abroad, and “miscellaneous” ($0.99). Alculator – Taking BAC calculator ($0.99)
iTunes weblink: http://itunes.apple.com/us/app/mydatetrackeralert/id413644361?mt=8#Reuters News Report on app: http://www.reuters.com/article/2011/02/14/us-technology-app-valentine-idUSTRE71D1QT20110214
Identify a health problem (e.g., smoking, obesity, vaccination rates, health disparities, mental health, access to care, palliative care) in your college’s or university’s surrounding community.Assemble an interdisciplinary student team to create an app or other product using datafrom the HHS Health Indicators Warehouse and other sources (e.g., including crowd sourcing methods).Demonstrate how your solution could engage people in your community to promote action that will improve their health and healthcare.PrizeThree teams will be recognized at the next forum of the HDI on June 9, 2011, at the National Institutes of Health in Bethesda, MD. First place: $3,000 prize, an on-stage live demo of their app, and an exhibit at the June 9th forum expo.Second place: $2,000 prize, plus an exhibit at the forum expo.Third place: $1,000 prize, plus an exhibit at the forum expo.