The document discusses the business impact of private, partner, and public APIs. Private APIs have little to no business impact as they are internal and for custom or self-serve use only. Partner APIs can have a high business impact by enabling easy integrations with trusted partners and potentially becoming public APIs. Public APIs have the highest potential business impact but may only realize medium impact in reality, as they are open to everyone and have automatic business relationships but their usage is hard to predict. The document advises mixing API types as appropriate and communicating well when transitioning APIs to be more open.