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Integrating Web 2.0 Technology In Your Job Search

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Learn how to integrate Facebook and LinkedIn in a modern job search.

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Integrating Web 2.0 Technology In Your Job Search

  1. 1. Integrating Web 2.0 Technology in Your Job Search Leslie Camacho, M.S. Ed. Career Counselor & Employment Coach/Partner at B&B Career Services, LLC. [email_address] Career Developers Forum presents the workshop
  2. 2. <ul><li>What is “ Web 2.0 ”? </li></ul><ul><li>How about Social Networking ? </li></ul>Definitions – Alphabet Soup Source: utube.com
  3. 3. <ul><li>Web 2.0 </li></ul><ul><li>“ A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them .” </li></ul><ul><li>Example: Wikipedia.com </li></ul>Definitions – Via Wikipedia Social Network Service “ A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services. Social networking has encouraged new ways to communicate and share information. Social networking websites are being used regularly by millions of people.” Example: Flickr Source: Wikipedia
  4. 4. What does this have to do with my job search?
  5. 5. New Way Multiple Directional and Active Old Way One Direction and Passive The Evolution of the Job Search Ideal Way Information about a Job Openings Return to You
  6. 6. Putting The Pieces Together <ul><li>Clear career goals </li></ul><ul><li>Understand and use networking properly </li></ul><ul><li>Marketing yourself – your image </li></ul><ul><li>Choose the right Social Networking tools </li></ul><ul><li>Putting it all in action! </li></ul>
  7. 7. <ul><li>Know your targets </li></ul><ul><li>Location, job title, and environment </li></ul><ul><li>Salary range </li></ul><ul><li>Aim for a level that is right for you </li></ul><ul><li>Communicate this CLEARLY via marketing </li></ul>Putting The Pieces Together – Clear Career Goals
  8. 8. Putting The Pieces Together – Networking <ul><li>Crashstorm! </li></ul><ul><li>Name as many ways you have networked? </li></ul><ul><li>What is your approach? </li></ul>
  9. 9. Putting The Pieces Together – The Art of Networking <ul><li>Start with people you know </li></ul><ul><li>Use commonalties and friends to make new connections, new and old </li></ul><ul><li>Work on your approach and practice </li></ul><ul><li>Desperate vs. investment networking </li></ul><ul><li>Keep track and nurture each seed </li></ul><ul><li>Prepare for “no” </li></ul><ul><li>ALWAYS, always, follow-up, no matter what! </li></ul>
  10. 10. Putting The Pieces Together – Social Networks
  11. 11. Putting The Pieces Together – Social Network Review “ LinkedIn is an interconnected network of experienced professionals from around the world, representing 170 industries and 200 countries. You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals .” Highlights: Jobs, Applications, and Answers. Lowlights: Some may find this too professional/stuffy. Source: linkedin.com
  12. 12. Putting The Pieces Together – Social Network Review “ Giving people the power to share and make the world more open and connected.” Highlights: Fan, Groups, and Wall. Lowlights: Very informal, easy to get “carried away”. Source: facebook.com
  13. 13. <ul><li>Highlights: Inside Jobs, Events, and Advisors </li></ul><ul><li>Lowlights: Targeted for those currently enrolled in college. </li></ul>Putting The Pieces Together – Social Network “ MyWorkster specializes in building exclusive, professional College networks. Through these networks, our members get connected to exclusive career opportunities. These networks allow members to brand themselves through professional and social content in an effort to advance their career and the careers of those around them. ” Source: myworkster.com
  14. 14. Putting The Pieces Together – Social Network “ Twitter is a free service that lets you keep in touch with people through the exchange of quick, frequent answers to one simple question: What are you doing?” Highlights: Find People, Followers/Following, and Goodies! Lowlights: Don’t expect a response from your Tweets. Source: twitter.com
  15. 15. Putting The Pieces Together – Social Networks MUSTS! <ul><li>Open an Account </li></ul><ul><li>“ Profile” </li></ul><ul><li>Security Settings </li></ul>Source: LinkedIn Public Profile
  16. 16. Putting The Pieces Together – Is this for me? ? ? ? ? ? ?
  17. 17. Crashstorm! Integration <ul><li>Thomas is looking for a job in the communications industry. He has applied on line, gone to employment agencies, and posted his resume on various popular job search sites. After months of looking, he hasn't been able to secure a job to meet his career goals. </li></ul><ul><li>How can Thomas integrate web 2.0 into his job search? </li></ul><ul><li>How will he put the pieces together? </li></ul><ul><li>How will you? </li></ul>
  18. 18. Real Snap Shot – LinkedIn Search “Communications” Source: LinkedIn Keyword Search “communications”
  19. 19. <ul><li>Don't underestimate the power of the net </li></ul><ul><li>Tap into all available resources </li></ul><ul><li>Be smooth and clear </li></ul><ul><li>Have a plan and stick to it </li></ul><ul><li>Get help and support </li></ul>Summary
  20. 20. Q&A
  21. 21. Parting Words Source: Google Images                                                      
  22. 22. <ul><li>Thank You! </li></ul><ul><li>Career Developers Forum </li></ul><ul><li>B&B Career Services, LLC </li></ul><ul><li>[email_address] </li></ul>
  23. 23. <ul><li>Social Networking Sites </li></ul><ul><li>linkedin.com/ </li></ul><ul><li>facebook.com </li></ul><ul><li>myworkster.com/ </li></ul><ul><li>twitter.com </li></ul><ul><li>List of social networking Sites </li></ul><ul><li>mashable.com/ </li></ul>Web Resources <ul><li>Videos </li></ul><ul><li>youtube.com </li></ul><ul><li>Definitions </li></ul><ul><li>wikipedia.com </li></ul><ul><li>Organizations </li></ul><ul><li>labor.state.ny.us/ </li></ul><ul><li>ncda.org </li></ul>
  24. 24. References Common Craft (Producer). Social Networking in Plain English. Retrieved October 14, 209, from utube.com. Web site: http://www.youtube.com/watch?v=6a_KF7TYKVc Hubbard, P. Creating, Shaping, and Managing your Internet Presence. Retrieved October 20, 2009, from National Career Development Association. Web site: http://associationdatabase.com/aws/NCDA/pt/sd/news_article/5292/blank/blank/true Interactivity (Producer). Web 2.0 In Plain English Hot to Use . Retrieved October 14, 209, from utube.com. Web site: http://www.youtube.com/watch?v=Wq- Y3Lsuykc Koucos, B. If you Never Leave Your Network You Never Have to “Comeback”. Retrieved October 20, 2009, from National Career Development Association. Web site: http://associationdatabase.com/aws/NCDA/pt/sd/news_article/5519/blank/blank/true Keyword Search. Communications . Retrieved October 18, 209, from LinkedIn. Website: http://www.linkedin.com/search?pplSearchOrigin=GLHD&keywords=communications&search= 10/18/09 McDonald, B. The Emergence of Creating an Online Presence. Retrieved October 20, 2009,, from National Career Development Association. Web site: http://associationdatabase.com/aws/NCDA/pt/sd/news_article/9269/blank/blank/true New York State Department of Labor. New York State Loses 18,300 Private Sector in September. Retrieved October 20, 2009, from National Career Development Association. Web site: http://www.labor.state.ny.us/workforceindustrydata/pressreleases/pruistat.htm LinkedIn. About . Retrieved October 16, 209, from http://press.linkedin.com/about MyWorkster. About Us . Retrieved October 16, 209 http://www.myworkster.com/page/aboutUs Sternberg, M. & Soto, M. Facebook! Put your Best Face Forward! Retrieved October 20, 2009,from National Career Development Association. Web site: http://associationdatabase.com/aws/NCDA/pt/sd/news_article/5162/blank/blank/true Twitter. About . Retrieved October 16, 209 http://twitter.com/ablegrape Public Profile. Unnamed. Retrieved October 18, 209, from LinkedIn. Website: ttp://www.linkedin.com/ppl/webprofile?action=vmi&id=4184350&pvs=pp&auth Token=aDuT&authType=name&trk=pproviewmore&lnk=vw_pprofile Wikipedia. Web 2.0. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/Web_2.0 Wikipedia. Social Networking. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/Social_networking Wikipedia. Social Networking Websites. Retrieved October 15, 209, from http://en.wikipedia.org/wiki/List_of_social_networking_websites