Charla que Slash Mobility impartió sobre Introducción al desarrollo de aplicaciones móviles iOS (iPhone y iPad)

1. Introducción a iOS Javier Sánchez Sierra @jsanchezsierra javier.sanchez@slashmobility.com Genmob, 4 de Mayo de 2011 Slash Mobility

2. evolución tecnológica smartphones iPhone, Android, Windows Phone 7, RIM, Symbian Personal Digital Assistant PDA’s Telefonía GSM Internet 1992 2007-2011 1997- 1995… 2004 2006 1996 1993 Facebook Twitter Google Intel Pentium 5

3. Apple reinvents the phone Teléfono, mp3, agenda, mail, calendario, cámara, multitouch… “We’ve always tried to be at the intersection of technology and liberal arts, to be able to get the best of both, to make extremely advanced products from a technology point of view, but also have them be intuitive, easy to use, fun to use, so that they really fit the users – the users don’t have to come to them, they come to the user.” - Steve Jobs MultiTouch systems Bill Buxton (Microsoft Research)

4. iOS - evolución iPad iPad 2 Abr 2010 Mar 2011 iPhone iPhone 3G iPhone 3GS iPhone 4 Jun 2011 ? Jun 2007 Jul 2008 Jun 2009 Jun 2010 iOS 3.1.3 iOS 4.2.1 iOS 4.3.2 iOS 4.3.2 iOS 4.3.2 iOS 4.3.2 Mar 2008 Jun 2007 Abr 2010 Jun 2010 Nov 2010 Mar 2011 Jun 2009 OS X iPhone OS iPhone OS 3.2 iOS 4 iOS 4.2.1 iOS 4.3 iPhone OS 3.0

5. iOS en cifras 100 millones iPhones vendidos 15 millones iPads 2010 100 millones eBooks downloads 2 billones de $ a desarrolladores iOS (70%-30%) 200 millones Apple ID’s (iTunes, iBooks, App Store) 350000 Apps en el App Store, 65% pago 35% free 10 billones de descargas!

6. descripción iOS Home Screen, barra estado, iconos, dock Carpetas Telefono Cliente mail Safari iPod Calendario, Camara, Mapas, Weather, notas, YouTube, Stocks, Imagenes, Mensajes, iTunes, App Store, calculadora, contactos Multitarea Game Center 320x480 (iPhone ) 640x960 (iPhone Retina Display) 1024x768 (iPad)

7. Entorno de desarrollo iOS Xcode 3 (3.2.6) Xcode 4 (4.0.2) Interface Builder iOs Simulator Instruments Objective-C

8. iOS architecture Core OS Accelerate External Accessory Security System Core Services Address Book CFNetwork Core Data Core Foundation Core Location Core Media Core Telephony Event Kit Media Assets Library AV Foundation Core Audio Core Graphics Core MIDI Core Text Cocoa Touch Address Book UI Event Kit UI Game Kit iAd Map Kit Message UI UIKit Foundation Mobile Core Services Net Services Threading Quick Look Store Kit System Configuration Core Video Image I/O Media Player Open AL OpenGL ES Quartz Core Threading Networking ( BSD Sockets) File-System Access Standard I/O Bonjour, DNS Memory allocation Locale information Math computations Multitasking MultiTouch Events Printing Support Motion Based events Accesibility Local Notification PDF Accelerometer Camera Proximity sensor Image Picker Battery State

9. clases en UIKit “Conocer los ingredientes para conseguir una buena experiencia de usuario”

10. UIKit Framework Navigation Controller

11. UIKit Framework TabBar Controller

12. UIKit Framework Split-View Controller

13. UIKit Framework ModalView Controller

14. UIKit Framework TableView Controller

15. UIKit Framework ScrollView Controller

16. UIKit Framework PickerView/DatePicker Controller

17. UIKit Framework Core Location Slash GEO-AR Slash Mobility

18. UIKit Framework UISegmentedControl UIWebView UISlider, UITextField UISwitch Web Frameworks Phonegap, Sencha Llega a nuevos clientes con versiones localizadas de tu App HTML5 + CSS3 + JavaScript

19. User experience Importante mantener la experiencia del usuario Gestos familiares, intuitivo, fácil Efectos dinámicos, tiempo de respuesta, feedback, cinematic, sound iOS Human Interface Guidelines UIKit /OpenGL

21. Videos Stanford Winter 2010

22. stackOverflow.com

23. nscodernight.com

24. Cursos Formación

26. iAd / In-App purchases Anuncios dentro de la App. (60%-40%) adMob In-App Purchases. Bonus game levels, extra health, subscriptions, auto-renew subscriptions… openFeint, scoreloop, agon (multiplataforma)

27. Diseño I 40% diseño 20% desarrollo 40% bugs, test Market research Design matters for Apps iPad and iPhone User Interface design (WWDC 2010)

28. Diseño II Panorama4D Design matters for Apps iPad and iPhone User Interface design (WWDC 2010)

29. mi experiencia iOS Caso de exito Entorno multidisciplinar Stanford Mobile Phone Orchestra (MoPhO) at CCRMA, Ge Wang Sonic Ocarina Leaf Zephyr Magic I am Magic Ligheer Trombone Fiddle T-Pain Piano

30. iOS Developer Program 1.Desarrolla 2.Prueba 3.Distribuye iOS Developer University Program iOS Developer Standard Program (99$) iOS Developer Enterprise Program (299$) in-house apps

31. App store Apple store review guidelines iOS Human Interface guidelines iOS Provisioning Portal Certificados, dispositivos, App IDs Development profiles, distribution profiles

32. iTunes Connect Controla tus Apps Control de usuarios Contratos, impuestos, bancos Controla tus In App Purchases Ventas y estadísticas Pagos e informes financieros

34. Descripción

35. Categoría

36. App Rating

37. Keywords

38. Iconos

39. Capturar pantallas

40. Localización

41. Precio prepare for upload waiting for upload waiting for review waiting for export compliance upload received rejected developer rejected invalid binary missing screenshot Application Loader

42. Conclusiones Empieza ya con iOS. Busca recursos y proyecto Experiencia de usuario, ver Apps Dedica tiempo a la formación El Diseño importa, market research Nscoder, blogs, foros, crear cantera, share & enjoy! El exito de tu cliente es tu éxito, contágiale tu entusiasmo Technology + liberal arts, multidisciplinar, reinvénta!

43. Introducción a iOS Muchas gracias ! Javier Sánchez Sierra @jsanchezsierra javier.sanchez@slashmobility.com Slash Mobility