8. Voice The best writing is written in the author’s voice. The voice should also consider the audience.
9. Word Choice Good writing uses strong words, including specific nouns and verbs, and descriptive adjectives.
10. Sentence Fluency Good writing flows smoothly from one sentence to the next. Sentences should vary in length and begin in a variety of ways.
11. Conventions Good writing is carefully edited so it is easy to understand. The rules for punctuation,spelling, capitalization, and grammar are followed closely.