My slide deck from a brief presentation to Torstar Digital as part of Torstar Digital University (#TorstarU) on November 5, 2009. Recorded live UStream available at http://www.ustream.tv/recorded/2496730 (I start 15min in). Topic was Twitter marketing and event strategies, presented to a diverse audience (in terms of familiarity with social media and Twitter). Reviewed why Twitter is relevant, why social media and events mesh well, lessons learned before + at + after the event, and key takeaways for applying Twitter in any area of business. Enjoy! Contact me @skanwar or http://sati.sh if anything.