1. Status: June 2011
How SITEFORUM provides you with
main components to build and run
an innovative cloud computing
service for an industry or special
interest group
tags: software, social business, online community, social networking, cloud, virtual business

2. Learn from Google, Facebook, Apple, LinkedIn: Become a
Cloud Computing Vendor and offer your own service.
Cloud Computing is now everywhere.
Become a specialist cloud-computing vendor
using our platform.
Add industry-specific features and go mass-
market using our robust and scaleable platform.
Our products are widely-used by many small and
medium-sized business. You can quickly
customise our products for your specific
industry needs and then use our mass-market-
ready technology, experience and deployment
Cloud Computing is a growing market. options to rollout your new industry solution to
Companies like Google, Facebook, Apple, many customers.
Microsoft and many smaller ones build more
and more apps for “the cloud”. Extend your business and revenue channels.
Become a player in the booming cloud
SITEFORUM provides you with all the computing market.
technologies to become such a cloud
computing player.
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3. Setup and operate a vertical cloud computing offer
Required components, technologies and methodologies
A popular standard
1 Ability to verticalize
2 Cloud Computing
3
product that every the offer by adding Platform that is built
company needs to industry-specific for roll-out, growth
grow business customizations and mass-market
Website, CMS, Social Development tools, Multi-tenant archi-
Community, CRM, APIs, open-standards, tecture, easy deploy-
Intranet, Email, new product master ment, Instant Update,
Storage Billing, Payments
Cloud Service infras-
4 Network Operation
5 Technology to manage
6
tructure that is secure, Center to monitor and roll-out ongoing
reliable and scalable daily business software releases
Scalability, 99,9% Uptime guarantee & Software lifecycles,
uptime, certified monitoring, SLAs, development method-
security, enterprise- updates, patches, ologies, built-in
class cloud services downtime prevention migration

4. 1. SITEFORUM Social Business Suite: A popular standard
product that every company needs to grow business
SITEFORUM Social Business Suite connects
website visitors, employees, partners,
customers.
Corporate Website, CMS, Social Community,
CRM, Marketing, Sales, Support, Intranet,
Extranet, Online Meetings - all in one nicely
integrated product.
Generate leads, organize online collaboration,
increase revenue, cut costs, grow business.
Includes many standard cloud service options
Our Social Business Suite is the first truly such as email, domain, storage, traffic,
integrated suite of social business tools. It monitoring and uptime guarantee.
provides a great foundation for many vertical
cloud service offers such as:
 Company websites for dealers , outlets,
subsidiaries, franchisees
 Career portals
 Community portals
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5. 2. Ability to verticalize the offer by adding
industry-specific customizations
SITEFORUM supports many different ways to
customize / verticalize the standard product
that serves as a base for your industry solution:
Built-in feature management: Allows to turn
built-in portal functionalities on / off
Development environment SITEFORUM Studio:
Enables you (or us) to change certain functions,
extend them or build new ones
Many APIs available / open-standards based:
SITEFORUM supports a variety of different APIs
on it’s technology layers. This can be used to
connect or integrate existing business logic
applications or functionalities that you might
have available.
New master version: All changes combined
basically lead to a new master version that
marks your new and innovative cloud computing
offer / solution.
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6. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market
Multi-tenant architecture: Allows you to run
many independent instances (clients) on the
same infrastructure. SITEFORUM runs on
commodity hardware and does not need highly
sophisticated and expensive hardware.
Easy deployment, automated roll-out process:
Allows your customers or your staff to setup
new portals within seconds using our dynamic
portal builder.
Many management options: Contains many
options for administrators to manage
installations on the infrastructure to create,
delete and modify portals.
SITEFORUM’s Cloud Computing Platform is the Instant Update: Our technology enabling quick
right technology to build and run cloud services roll-out and application of new versions and
updates. Migrations are usually never headache-
100% Browser-based: All features can be free. Our Instant Update technology makes it
accessed with a standard web-browser on a PC easy to keep all portals on the same version.
or smart phone.
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7. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market
Payment automation: We offer several ways to
automate the whole payment process. From
calculating usage fees to generating invoices to
collecting funds and payments via credit card or
wire transfer.
Ready-for-mobile: The SITEFORUM Platform is
certified by Apple to build apps for the iPhone,
iPod and iPad.
The “SITEFORUM iPhone app” is a successful
application in the Apple AppStore and allows
users to connect to any SITEFORUM portal in the
world using their credentials, and login, post
blog, upload picture and read latest contents.
SITEFORUM’s Cloud Computing Platform is the You can build your own iPhone / iPad app on top
right technology to build and run cloud services of it.
Billing processes: Our platform can plug into
your existing billing processes or you can use our
built-in billing processes.
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8. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market

9. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market

10. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market

11. 3. Cloud Computing Platform that is built for roll-out,
growth and mass-market
Portals
Webserver (Cluster)
SITEFORUM Application Server (Cluster)
Load
Balancer Social Community
Career Portal
Employee Portal
Mass Email Server Website
DNS Management Social Business
Codelager™
Instant Update
SF Development Tools
Centralized Storage Session Server Database
Cache Server Cluster

12. 4. Cloud Service infrastructure that is fast, secure,
reliable, and scalable
Since year 2001, we provide our customers
with ready-to-go cloud services that include
applications and all required hosting options.
State-of-the-art: Our web infrastructure consists
of proven, reliable, mass-market-ready
hardware and software components.
Datacenters: We own rack space in a very large
datacenter in Germany and North America.
Certified security: Our infrastructure serves high
security standards and is certified by the
Payment Card Industry as “PCI compliant”. That
means that independent systems simulate hacks
and try to break our infrastructure on an
ongoing basis.
Fault-tolerant: Our systems are usually setup
redundantly and equipped with fail safe
systems.
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13. 4. Cloud Service infrastructure that is fast, secure,
reliable, and scalable
Scalable: We run large cluster environments
that serve several hundreds of thousands of
users every day. We are familiar with the latest
web technologies and operate systems that are
optimized for large numbers of concurrent
users.
Cloud services: We take care of domain
management, email, storage and traffic.
Advanced Cloud Services: We also supply our
customers with fully managed web
infrastructures that include fault-tolerant, highly
available, webservers, database servers, storage
solutions, load balancers, mass email servers
and clustered environments. We also offer more
sophisticated services such as virtual private
networks, sandbox /development servers,
private and shared clouds.
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14. 5. Network Operation Center to monitor the service and
daily business operations
Uptime guarantee / SLAs: We are giving all our
customers an uptime guarantee of 98% per
month. We offer SLA’s that can go as high as
99.9% per month. This means only 45 minutes
unexpected downtime per month.
Maintain infrastructure: We maintain all
components, apply updates, bugfixes and
patches.
Emergency cases: We manage emergency cases
We offer many services to supply a smooth and 24/7, resolve hacks and DDOS attacks. We
downtime-free service to our and your manage hardware defects and replace faulty
customers. hardware.
Uptime monitoring: We monitor all our Preventive actions: We analyze all events and
customer websites, portals and communities logfiles and use that information to prevent
from external sources. We simulate real guest downtime before it happens. We stress-test our
accesses to the frontpage every 5 minutes. If systems regularly to be better prepared for
such a frontpage does not open in time our emergency cases.
network operation center people and
experienced staff react.
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15. 6. Technology to manage and roll-out ongoing software
releases
Built-in migration: Our technology allows you to
quickly roll-out and apply new versions and
updates. Migrations are usually never headache-
free. Our Instant Update technology makes it
easy to keep all portals on the same version.
Software lifecycle: We are familiar with all
relevant software methodologies and
technologies. We know how to implement agile
software development processes and stabilize
unstable software versions.
We know how to roll-out new versions to
We are familiar with lifecycles for software thousands of installations quickly.
applications and know how to keep internet
applications up-to-date, secure, easy-to-use
and state-of-the-art.
We provide you with all the technologies and
methodologies to build, roll-out new versions
and bugfix releases.
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16. Do You Have
Any Questions?
Web: www.siteforum.com
Email: sales@siteforum.com
Phone: +49 (361) 666 15810
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